YouTube marketing courses can help you learn video content creation, audience engagement strategies, SEO for video, and analytics interpretation. You can build skills in crafting compelling thumbnails, optimizing titles and descriptions, and leveraging social media for promotion. Many courses introduce tools like Google Analytics, TubeBuddy, and Canva, which assist in measuring performance, enhancing video quality, and designing eye-catching visuals.

University of California, Davis
Skills you'll gain: Keyword Research, Search Engine Optimization, Competitive Analysis, Stakeholder Management, Content Optimization, Stakeholder Communications, Client Services, Content Strategy, Content Performance Analysis, Competitive Intelligence, Strategic Planning, Web Analytics, Business Planning, Sales Presentations, Presentations, Technical Communication, Gap Analysis, Prioritization
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Event Management, Blogs, Web Presence, Content Management, Photo Editing, Editing, Writing and Editing, Digital Publishing, Web Design, Web Design and Development, No-Code Development, User Accounts, Brand Management, Drive Engagement, Digital Marketing, Public Relations
Beginner · Guided Project · Less Than 2 Hours

University of Pennsylvania
Skills you'll gain: Peer Review, Project Design, Business, Marketing Planning, Analysis, Strategic Marketing, Business Planning, Marketing Strategy and Techniques, Marketing, Business Analysis, Strategic Thinking, Constructive Feedback, Business Strategy, Accounting, Writing, Finance, Financial Accounting
Mixed · Course · 1 - 3 Months

Skills you'll gain: Growth Strategies, Operational Analysis, Business Development, Entrepreneurship, Strategic Marketing, Business Transformation, Go To Market Strategy, Value Propositions, Operational Efficiency, Market Opportunities, New Business Development, Leadership Development, Brand Strategy, Organizational Development, Market Intelligence, Culture Transformation, Leadership, Self-Starter, Business Strategy, Business
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Customer Retention, HubSpot CRM, Brand Awareness, Surveys, Survey Creation, Marketing Analytics, Google Analytics, Customer Analysis, Customer Service, Customer Relationship Management (CRM) Software, Customer Insights, Brand Loyalty, Customer Relationship Management, Customer Data Management, A/B Testing, AI Product Strategy, Target Audience, Data Analysis, Digital Marketing, Performance Measurement
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Product Development, New Product Development, Product Management, Product Lifecycle Management, Product Roadmaps, Market Research, Microsoft 365, Product Planning, Product Requirements, Agile Product Development, AI Product Strategy, Cross-Functional Collaboration, Product Strategy, Market Analysis, Business Research, Compliance Management, Competitive Analysis, Cross-Functional Team Leadership, Enterprise Security, Agile Methodology
Beginner · Course · 1 - 3 Months

Skills you'll gain: Ideation, Entrepreneurship, Innovation, Creative Thinking, Entrepreneurial Finance, Creativity, Sales Strategy, Commercialization, B2B Sales, Sales, Business Planning, Product Planning, Business Strategy, Business Development, New Business Development, Personal Attributes, Self-Awareness, Personal Development, Global Marketing, Human Resources Management and Planning
Beginner · Course · 1 - 4 Weeks

Copenhagen Business School
Skills you'll gain: Business Strategy, Business Planning, Strategic Decision-Making, Strategic Thinking, Organizational Strategy, Resource Management, Corporate Strategy, Competitive Analysis, Decision Making, Market Analysis, Global Marketing, Growth Strategies, Market Opportunities, Value Propositions, Market Dynamics
Mixed · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Product Management, Product Development, Agile Product Development, Team Performance Management, Product Strategy, Cross-Functional Team Leadership, Stakeholder Analysis, Marketing, Market Opportunities, Leadership, Agile Methodology, Cross-Functional Collaboration, Customer Insights
Beginner · Course · 1 - 4 Weeks

The Chinese University of Hong Kong
Skills you'll gain: Consumer Behaviour, Marketing Psychology, Brand Management, Diversity Marketing, Marketing, Marketing Management, Branding, Global Marketing, Strategic Marketing, Business-To-Consumer, Business Marketing, Digital Media Strategy, Market Dynamics, Brand Strategy, Brand Loyalty, Brand Awareness, Brand Marketing, Customer Analysis, Digital Brand Strategy, Digital Advertising
Beginner · Course · 1 - 4 Weeks

IESE Business School
Skills you'll gain: Human Resource Policies, Human Resources Management and Planning, Human Resource Strategy, Human Capital, Human Resources, People Management, Job Evaluation, Talent Management, People Development, Compensation Management, Compensation and Benefits, Compensation Strategy, Compensation Analysis, Workforce Management, Recruitment, Talent Recruitment, Employee Performance Management, Performance Appraisal, Leadership, Persona (User Experience)
Mixed · Course · 1 - 3 Months

Skills you'll gain: No-Code Development, Mobile Development, Google Sheets, Application Development, Mobile Development Tools, Google Workspace, Application Design, Application Deployment, Development Testing, Spreadsheet Software, Data Structures, User Interface (UI), User Accounts, Persona (User Experience), Authentications, User Feedback, Web Development, Marketing
Beginner · Guided Project · Less Than 2 Hours