• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Analytics

Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.


Popular Customer Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Digital Transformation Case Studies & Strategies

    Skills you'll gain: Cloud Platforms, Collaborative Software, Technology Strategies, Cloud Infrastructure, Enterprise Application Management, Digital Transformation, Cybersecurity, Cyber Security Strategy, Virtual Teams, Digital Marketing, Marketing Automation, Digital Marketing Tools, Customer Engagement, Data Integration, Business Transformation, Enterprise Resource Planning, Telecommuting, Recruitment, General Networking, Professional Networking

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Applied Social Network Analysis in Python

    Skills you'll gain: Network Analysis, Social Network Analysis, Network Model, Graph Theory, Data Analysis, Predictive Analytics, Python Programming, Algorithms

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.7K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Knowledge Accelerators

    From Excel to Power BI

    Skills you'll gain: Power BI, Dashboard Creation, Business Intelligence, Business Intelligence Software, Data Visualization, Business Reporting, Data Presentation, Business Analytics, Data Analysis, Data Synthesis, Excel Formulas, Data Manipulation, Collaborative Software, Trend Analysis, Data Cleansing, Data Management, Data Quality

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.7K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Excel Pivot Table Analysis & Visualization

    Skills you'll gain: Pivot Tables And Charts, Microsoft Excel, Spreadsheet Software, Data Literacy, Data Storytelling, Data Presentation, Business Analytics, Excel Formulas, Analytics, Business Workflow Analysis, Data Visualization, Data Analysis, Performance Reporting, Data Synthesis, Analytical Skills, Scalability, Data Manipulation, Operational Efficiency

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Università Bocconi

    Arts and Heritage Management

    Skills you'll gain: Leadership and Management, Branding, Business Management, Brand Management, Brand Strategy, Brand Loyalty, Data Strategy, Fundraising, Data-Driven Decision-Making, Marketing, Consumer Behaviour, Customer Engagement, Target Audience

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.5K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Advanced SQL for Data Pipeline Optimization

    Skills you'll gain: Data Pipelines, Data Validation, SQL, Extract, Transform, Load, Data Transformation, JSON, Data Processing, Data Warehousing, Query Languages, Data Integration, Data Integrity, Performance Testing, Performance Tuning, Verification And Validation, Dashboard, Scripting, Systems Integration, Dimensionality Reduction

    Advanced · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Cloud Computing

    Skills you'll gain: Distributed Computing, Cloud Infrastructure, Cloud Services, Big Data, Cloud Technologies, Apache Spark, Cloud Computing, Cloud Storage, Virtual Networking, Cloud Platforms, Cloud Solutions, Network Architecture, Cloud Computing Architecture, Computer Networking, File Systems, Apache Hadoop, Cloud Applications, Cloud Development, Software-Defined Networking, Data Store

    4.3
    Rating, 4.3 out of 5 stars
    ·
    2.1K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Experience: Enhancing the Fan Journey

    Skills you'll gain: Customer experience improvement, Self Service Technologies, Driving engagement, Customer Relationship Management (CRM) Software, Personalized Service, Customer Relationship Management, Customer Insights, Augmented Reality, Brand Loyalty, Data-Driven Marketing, Loyalty Programs, MarTech, Augmented and Virtual Reality (AR/VR), Drive Engagement, Hospitality, Disabilities, Storytelling

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Smarter Content and Communications with Microsoft Copilot

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Content Performance Analysis, Marketing and Public Relations, Editing, Customer Insights, Content Development and Management, Proofreading, Public Relations, Integrated Marketing Communications, Customer Analysis, Content Creation, Marketing Communications, Persona Development, Writing and Editing, Content Management, Content Marketing, Content Strategy, Generative AI, Marketing Strategies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    223 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Decode HR Metrics

    Skills you'll gain: People Analytics, Excel Formulas, Data Storytelling, Report Writing, Performance Metric, Human Resources, Key Performance Indicators (KPIs), Human Resource Management, Business Metrics, Microsoft Excel, Data Validation, Workforce Planning, Employee Retention, Stakeholder Communications, AI Enablement, Data Analysis, ChatGPT, Critical Thinking, Business Acumen

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Unlock Business Insights with Microsoft Excel and Power BI

    Skills you'll gain: Excel Formulas, Data Storytelling, Microsoft Excel, Dashboard Creation, Dashboard, Pivot Tables And Charts, Power BI, Data-Driven Decision-Making, Microsoft Copilot, Spreadsheet Software, Extract, Transform, Load, Data Presentation, Data Visualization Software, Generative AI, Data Visualization, Data Analysis, Business Intelligence, Data Collection, Interactive Data Visualization, Business Metrics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    810 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Visualize and Analyze Survey Data with Power BI

    Skills you'll gain: Dashboard Creation, Power BI, Data Visualization Software, Interactive Data Visualization, Data Presentation, Data Storytelling, Business Intelligence, Data Import/Export, Data Sharing, Data Modeling, Data Transformation, Descriptive Analytics

    Beginner · Course · 1 - 4 Weeks

1…868788…484

In summary, here are 10 of our most popular customer analytics courses

  • Digital Transformation Case Studies & Strategies: EDUCBA
  • Applied Social Network Analysis in Python: University of Michigan
  • From Excel to Power BI: Knowledge Accelerators
  • Excel Pivot Table Analysis & Visualization: EDUCBA
  • Arts and Heritage Management: Università Bocconi
  • Advanced SQL for Data Pipeline Optimization: Coursera
  • Cloud Computing: University of Illinois Urbana-Champaign
  • Experience: Enhancing the Fan Journey: Real Madrid Graduate School Universidad Europea
  • Smarter Content and Communications with Microsoft Copilot: Microsoft
  • Decode HR Metrics: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok