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  • Marketing Automation

Marketing Automation Courses

Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.


Popular Marketing Automation Courses and Certifications


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    Simplilearn

    Master the Basics of Digital Analytics Training

    Skills you'll gain: Data-Driven Decision-Making, Web Analytics, Performance Analysis, Operational Efficiency, Performance Measurement, Business Analytics, Business Intelligence, Analytics, Data Analysis

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Technology & Software Sales Fundamentals

    Skills you'll gain: Account Strategy, Account Management, Selling Techniques, Technical Sales, Sales Territory Management, Cold Calling, Sales Process, Sales Strategy, Closing (Sales), Customer Relationship Building, Customer Engagement, B2B Sales, Consultative Selling, Customer Relationship Management, Solution Selling, Generative AI Agents, Lead Generation, Overcoming Objections, Return On Investment, Predictive Analytics

    4.7
    Rating, 4.7 out of 5 stars
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    492 reviews

    Intermediate · Specialization · 3 - 6 Months

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    Packt

    Mastering spaCy

    Skills you'll gain: Large Language Modeling, Model Deployment, Natural Language Processing, Application Deployment, Transfer Learning, Embeddings, Workflow Management, Artificial Intelligence and Machine Learning (AI/ML), Python Programming, Data Processing, Application Programming Interface (API), Model Evaluation, Automation, Software Installation

    Intermediate · Course · 1 - 3 Months

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    Logical Operations

    Prompt Engineering for AI Image Generation

    Skills you'll gain: Prompt Engineering, Generative AI, Prompt Engineering Tools, Prompt Patterns, Multimodal Prompts, Data Ethics, Responsible AI, Image Quality, Business Ethics, Presentations, Photo Editing, Creativity, Artificial Intelligence, Photo/Video Production and Technology, Graphic and Visual Design, Promotional Materials, Design, Customer Service, Marketing

    Mixed · Course · 1 - 4 Weeks

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    Università Bocconi

    Arts and Heritage Management

    Skills you'll gain: Leadership and Management, Business Management, Team Management, Brand Management, Leadership Studies, Brand Strategy, Innovation, Art History, Fundraising, Data-Driven Decision-Making, Customer Relationship Management, Marketing, Customer experience improvement

    4.8
    Rating, 4.8 out of 5 stars
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    1.5K reviews

    Mixed · Course · 1 - 3 Months

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    University of Huddersfield

    MSc Management

    Skills you'll gain: Integrated Marketing Communications, Research Methodologies, Strategic Decision-Making, Negotiation, Intercultural Competence, Stakeholder Management, Organizational Leadership, Research Design, Research, Data Analysis, Self-Motivation, Business Management, Data Collection, Goal Setting, Campaign Management, Leadership and Management, Team Leadership, Collaboration, Resilience, Organizational Strategy

    Earn a degree

    Degree · 1 - 4 Years

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    Packt

    The OSINT Handbook: Mastering Open Source Intelligence

    Skills you'll gain: Threat Detection, Cyber Security Strategy, Cyber Threat Intelligence, Cybersecurity, Interactive Data Visualization, Geospatial Information and Technology, Web Scraping, Digital Forensics, IT Automation, Data Security, Security Awareness, Personally Identifiable Information, Network Security, Scripting, Network Analysis, Open Source Technology, Data Analysis Software, Information Privacy

    Intermediate · Course · 1 - 3 Months

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    Berklee

    Electronic Music Production

    Skills you'll gain: Musical Composition, Music Performance, Music, Media Production, Music Theory, Instrumental Music, File Management, Performing Arts, Post-Production, Creativity, Digital Signal Processing, Electronic Media, Editing, Design Software, Peer Review, Automation, Patch Management, Technical Support, System Configuration, System Requirements

    4.8
    Rating, 4.8 out of 5 stars
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    2.3K reviews

    Intermediate · Specialization · 3 - 6 Months

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    LearnQuest

    The Science of Sales: Behavioral Insights and Psychology

    Skills you'll gain: Consultative Selling, Closing (Sales), Sales Management, Communication, Sales Prospecting, Selling Techniques, Sales Presentations, Sales Strategy, Consumer Behaviour, Sales, Sales Presentation, Sales Training, Marketing Psychology, Overcoming Objections, Initiative and Leadership, Solution Selling, Resilience, Sales Process, Persuasive Communication, Sales Support

    Beginner · Specialization · 1 - 3 Months

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    IBM

    IBM UI/UX Designer

    Skills you'll gain: Information Architecture, UI/UX Research, User Research, Agile Software Development, Scrum (Software Development), User Interface and User Experience (UI/UX) Design, Design Thinking, User Experience, User Centered Design, Usability, Usability Testing, Responsive Web Design, Agile Methodology, Kanban Principles, User Interface (UI), Figma (Design Software), Wireframing, Design Research, Prototyping, Persona (User Experience)

    4.8
    Rating, 4.8 out of 5 stars
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    2.8K reviews

    Beginner · Professional Certificate · 3 - 6 Months

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    University of Virginia

    Continuous Delivery & DevOps

    Skills you'll gain: Continuous Delivery, DevOps, Continuous Deployment, CI/CD, Continuous Integration, Test Automation, Agile Methodology, Automation, Continuous Improvement Process, Unit Testing, Information Technology Operations, Systems Administration, System Support, System Testing, Software Testing

    4.6
    Rating, 4.6 out of 5 stars
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    1.6K reviews

    Beginner · Course · 1 - 4 Weeks

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    Edureka

    Generative AI Essentials for Finance and Accounting

    Skills you'll gain: Prompt Engineering, Generative AI, Prompt Engineering Tools, Miro AI, Financial Accounting, Cash Flow Forecasting, Accounting, Risk Analysis, Cash Flows, Data Processing

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing automation courses

  • Master the Basics of Digital Analytics Training: Simplilearn
  • Technology & Software Sales Fundamentals: Coursera
  • Mastering spaCy: Packt
  • Prompt Engineering for AI Image Generation: Logical Operations
  • Arts and Heritage Management: Università Bocconi
  • MSc Management: University of Huddersfield
  • The OSINT Handbook: Mastering Open Source Intelligence: Packt
  • Electronic Music Production: Berklee
  • The Science of Sales: Behavioral Insights and Psychology: LearnQuest
  • IBM UI/UX Designer: IBM

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