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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


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    EDUCBA

    Forex Trading and Binary Options Basics

    Skills you'll gain: Market Trend, Technical Analysis, Trend Analysis, Financial Trading, Performance Analysis, Market Analysis, Forecasting, Transaction Processing, Profit and Loss (P&L) Management

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    B2B Sales Negotiation: Leveraging AI

    Skills you'll gain: B2B Sales, Stakeholder Engagement, Overcoming Objections, Solution Sales Engineering, Stakeholder Management, Closing (Sales), Price Negotiation, Negotiation, Sales Management, Sales Presentation, Solution Selling, Active Listening, Sales Operations, Stakeholder Communications, Persuasive Communication, Strategic Partnership, Sales, Proposal Development, Customer and Client Support, Customer Communications Management

    Intermediate · Professional Certificate · 3 - 6 Months

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    EDUCBA

    Equity Valuation and Portfolio Analysis

    Skills you'll gain: Technical Analysis, Equities, Portfolio Management, Investment Management, Tax Management, Tax Planning, Financial Market, Private Equity, Investments, Market Trend, Market Data, Business Valuation, Financial Analysis, Market Analysis, Operational Analysis, Financial Trading, Return On Investment, Trend Analysis, Income Tax, Performance Analysis

    Mixed · Course · 1 - 4 Weeks

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    Arizona State University

    Generative AI in Action: Workplace Transformation

    Skills you'll gain: Generative AI, AI Product Strategy, Responsible AI, Image Analysis, Data Ethics, Analytics, Prompt Engineering, Data Analysis, Risk Management, Resource Allocation, Business Risk Management, Business Solutions, ChatGPT, AI Integrations, Analysis, Resource Planning, Ethical Standards And Conduct, Proposal Writing, Risk Analysis, Risk Mitigation

    Beginner · Course · 1 - 3 Months

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    Coursera

    Solution Design & Presentation

    Skills you'll gain: Solution Sales Engineering, Sales Presentation, Solution Selling, B2B Sales, Sales Presentations, Stakeholder Communications, Risk Mitigation, Consultative Selling, Proposal Development, Enterprise Sales, Selling Techniques, Business Risk Management, Sales Strategy, Stakeholder Engagement, Risk Analysis, Key Performance Indicators (KPIs), General Sales Practices, Proposal Writing, Problem Solving, Value-Based Care

    Intermediate · Course · 1 - 3 Months

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    Kennesaw State University

    Innovation That Works with Professor Jagdish Sheth

    Skills you'll gain: Competitive Analysis, Innovation, Cybersecurity, Cyber Attacks, Digital Transformation, Market Dynamics, Cyber Threat Intelligence, Cyber Security Strategy, Threat Detection, Security Awareness, Business Transformation, Business Strategy, Market Share, New Product Development, Computer Security Awareness Training, Cyber Governance, Cost Reduction, Growth Strategies, Commercialization, Business

    Beginner · Specialization · 1 - 3 Months

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    Madecraft

    Own Your Career

    Skills you'll gain: Professional Networking, Productivity, Time Management, Social Media Strategy, Relationship Building, Social Media, Growth Mindedness, Resilience, Negotiation, LinkedIn, Customer Relationship Management, Social Media Marketing, Positivity, Employee Engagement, Sales Prospecting, Prioritization, Overcoming Obstacles, Empowerment, Promotional Strategies, Personal Development

    Beginner · Specialization · 3 - 6 Months

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    Universitat de Barcelona

    Magic in the Middle Ages

    Skills you'll gain: Legal Research, European History, World History, Social Studies, Research, Cultural Diversity, Liberal Arts, Science and Research, Anthropology

    4.6
    Rating, 4.6 out of 5 stars
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    1.8K reviews

    Beginner · Course · 1 - 3 Months

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    Universidade de São Paulo

    UX / UI: Fundamentos para o design de interface

    Skills you'll gain: Usability Testing, Usability, User Interface and User Experience (UI/UX) Design, Wireframing, Information Architecture, User Interface (UI) Design, UI/UX Strategy, UI Components, User Experience Design, UI/UX Research, Prototyping, User Research, Style Guides, Layout Design, Web Content Accessibility Guidelines, Design Elements And Principles, Cross Platform Development, Verification And Validation

    4.5
    Rating, 4.5 out of 5 stars
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    790 reviews

    Beginner · Course · 1 - 3 Months

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    Meta

    Growing and Sustaining Online Communities

    Skills you'll gain: Driving engagement, Loyalty Programs, Cross-Channel Marketing, Drive Engagement, Brand Loyalty, Community Development, Customer Engagement, Personalized Campaigns, Customer Retention, Direct Marketing, Integrated Marketing Communications, Growth Strategies, Content Creation, Multimedia, Content Strategy, Personalized Service, Social Media Campaigns, AI literacy, Strategic Partnership, Storytelling

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Technical Analysis: Advanced Charting Strategies

    Skills you'll gain: Technical Analysis, Market Trend, Market Data, Market Liquidity, Real Time Data, Financial Trading, Financial Market, Trend Analysis, Market Analysis, Market Dynamics, Market Opportunities

    Mixed · Course · 1 - 4 Weeks

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    California Institute of the Arts

    Visual Elements of User Interface Design

    Skills you'll gain: User Interface (UI) Design, Visual Design, Digital Design, Graphic and Visual Design, User Interface (UI), User Interface and User Experience (UI/UX) Design, Web Design, Design Elements And Principles, Human Computer Interaction, Responsive Web Design, Typography, Graphic Design, UI Components, Interactive Design, User Experience Design, Aesthetics

    4.7
    Rating, 4.7 out of 5 stars
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    6.4K reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular product marketing courses

  • Forex Trading and Binary Options Basics: EDUCBA
  • B2B Sales Negotiation: Leveraging AI: Coursera
  • Equity Valuation and Portfolio Analysis: EDUCBA
  • Generative AI in Action: Workplace Transformation: Arizona State University
  • Solution Design & Presentation: Coursera
  • Innovation That Works with Professor Jagdish Sheth: Kennesaw State University
  • Own Your Career: Madecraft
  • Magic in the Middle Ages: Universitat de Barcelona
  • UX / UI: Fundamentos para o design de interface: Universidade de São Paulo
  • Growing and Sustaining Online Communities: Meta

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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