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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    John Wiley & Sons

    Getting Started with Facebook

    Skills you'll gain: Facebook, Social Media, Safety and Security, digital literacy, Security Awareness, Personally Identifiable Information, Information Privacy, Relationship Building, Social Media Strategy, Social Media Content, Web Presence, User Accounts, UI Components, Online Advertising, Security Controls, Registration, User Interface (UI), Data Sharing, Web Content, Communication

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Introduction to DevOps

    Skills you'll gain: DevOps, Agile Methodology, Cloud-Native Computing, Devops Tools, Continuous Integration, CI/CD, Test Driven Development (TDD), Agile Software Development, Scrum (Software Development), Continuous Deployment, Software Development Methodologies, Behavior-Driven Development, Cloud Computing Architecture, Continuous Delivery, Performance Metric, Team Performance Management, Accountability, Culture Transformation, Microservices, Organizational Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4.2K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Creative Design Tools: Adobe Photoshop, Illustrator, Acrobat

    Skills you'll gain: Photo Editing, Adobe Illustrator, Adobe Photoshop, Adobe Acrobat, Typography, Color Theory, Document Management, Generative AI, Graphic Design, AI powered creativity, Graphic and Visual Design, Graphic and Visual Design Software, Document Control, Photography, Visual Storytelling, Design, Adobe Firefly, Workflow Management, Creative Design, Branding

    4.7
    Rating, 4.7 out of 5 stars
    ·
    703 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Design Fundamentals with AI

    Skills you'll gain: Adobe Express, Typography, Logo Design, Responsible AI, Digital Design, Layout Design, Creative Design, Visual Design, Usability, Graphic and Visual Design Software, Graphic Design, AI powered creativity, Adobe Firefly, User Interface and User Experience (UI/UX) Design, Color Theory, Design Software, Collaborative Software, Content Creation, Artificial Intelligence, Generative AI Agents

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.8K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    The Art of Branding: Authentic Brands in Adobe Express

    Skills you'll gain: Logo Design, Adobe Express, Brand Strategy, Branding, Brand Marketing, Graphic Design, Visual Storytelling, Value Propositions, Style Guides, Design Elements And Principles, Conceptual Design, Storytelling

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Microeconomics: The Power of Markets

    Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Economics, Policy, and Social Studies, Market Analysis, Resource Allocation, Policy Analysis, Tax, Resource Utilization, Consumer Behaviour, Cost Benefit Analysis, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.7K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Optimizing a Website for Google Search

    Skills you'll gain: Search Engine Optimization, Content Optimization, Web Analytics and SEO, Keyword Research, Content Development and Management, Content Strategy, Competitive Analysis, Web Content, Content Performance Analysis, Performance Measurement, Marketing, A/B Testing, Campaign Management, Key Performance Indicators (KPIs), Client Services, Content Marketing, Web Analytics, Forecasting, Performance Reporting, Expectation Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.7K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    T

    The Expert Academy

    Measuring Brand Impact: Track Loyalty And Revenue Growth

    Skills you'll gain: Brand Loyalty, Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer experience strategy (CX), Sales Strategy, Brand Awareness, Customer Insights, Customer experience improvement, Customer Relationship Building, Upselling, Customer Success Management, Customer Retention, Brand Marketing, Customer Analysis, Cross Selling, Brand Management, Branding, Customer Engagement, Brand Strategy, Revenue Management

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Modern Project Management with Microsoft Tools

    Skills you'll gain: Microsoft Power Platform, Stakeholder Management, Software Development Life Cycle, Team Building, Agile Methodology, Quality Management, Power BI, Agile Project Management, Stakeholder Engagement, Project Management Institute (PMI) Methodology, Project Management Life Cycle, Microsoft Power Automate/Flow, Scrum (Software Development), Business Analysis, Virtual Teams, Risk Management Framework, Business Process, Team Leadership, Microsoft Project, Business

    4.6
    Rating, 4.6 out of 5 stars
    ·
    829 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    3D Printing and Additive Manufacturing

    Skills you'll gain: 3D Modeling, Design Thinking, Design Software, 3D Assets, Intellectual Property, Hardware Troubleshooting, Computer-Aided Design, Human Centered Design, Product Design, Design, Innovation, Solution Design, Manufacturing Processes, Computer Graphics, Electronic Hardware, Prototyping, Digital Design, Graphical Tools, Emerging Technologies, Business Transformation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Build Anything with AI — No Code Required

    Skills you'll gain: Prompt Engineering, Claude Code, No-Code Development, AI powered creativity, Prompt Patterns, Anthropic Claude, AI Enablement, ChatGPT, AI Orchestration, AI Product Strategy, AI Workflows, Google Gemini, Generative AI, AI Personalization, Prompt Engineering Tools, Multimodal Prompts, Generative AI Agents, AI Integrations, Automation, Software Engineering

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Data Science: Statistics and Machine Learning

    Skills you'll gain: Shiny (R Package), Rmarkdown, Model Evaluation, Regression Analysis, Leaflet (Software), Exploratory Data Analysis, Statistical Inference, Predictive Modeling, Statistical Hypothesis Testing, Machine Learning Algorithms, Plotly, Interactive Data Visualization, Probability & Statistics, Data Presentation, Data Visualization, Statistical Analysis, Statistical Modeling, R Programming, Machine Learning, GitHub

    4.4
    Rating, 4.4 out of 5 stars
    ·
    7.2K reviews

    Intermediate · Specialization · 3 - 6 Months

1…939495…478

In summary, here are 10 of our most popular product marketing courses

  • Getting Started with Facebook: John Wiley & Sons
  • Introduction to DevOps: IBM
  • Creative Design Tools: Adobe Photoshop, Illustrator, Acrobat: Adobe
  • Design Fundamentals with AI: Adobe
  • The Art of Branding: Authentic Brands in Adobe Express: Skillshare
  • Microeconomics: The Power of Markets: University of Pennsylvania
  • Optimizing a Website for Google Search: University of California, Davis
  • Measuring Brand Impact: Track Loyalty And Revenue Growth: The Expert Academy
  • Modern Project Management with Microsoft Tools: Microsoft
  • 3D Printing and Additive Manufacturing: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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