Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Empathy, Human Resource Policies, Business Leadership, Diversity and Inclusion, Interpersonal Communications, Leadership, Leadership and Management, Business Transformation, Strategic Leadership, Emotional Intelligence, Communication Strategies, Organizational Leadership, Non-Verbal Communication, Team Management, Team Performance Management, Team Building, People Management, Communication, Sales, Marketing Strategies
Beginner · Course · 1 - 3 Months

Skills you'll gain: Extract, Transform, Load, Star Schema, Microsoft Power Platform, Data Analysis Expressions (DAX), Data Storytelling, Microsoft Power Automate/Flow, Dashboard, Microsoft Excel, Excel Formulas, Power BI, Data-Driven Decision-Making, Microsoft Copilot, Data Presentation, Spreadsheet Software, No-Code Development, Data Transformation, Data Modeling, Data Visualization, Data Analysis, Business Intelligence
Beginner · Specialization · 3 - 6 Months

Salesforce
Skills you'll gain: Sales Pipelines, Sales Process, Sales Operations, Customer Success Management, Order Management, Sales Management, Salesforce, Sales Support, Dashboard, Sales, Sales Development, Closing (Sales), Lead Generation, Request For Quotation (RFQ), Customer Relationship Management, Sales Enablement, Product Knowledge, B2B Sales, Campaign Management, Data Visualization
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Khalifa University
Skills you'll gain: Data Strategy, Customer Relationship Management (CRM) Software, Data Management, AI Personalization, Sales Enablement, Feature Engineering, Data Governance, Responsible AI, Data Quality, Strategic Decision-Making, Data-Driven Decision-Making, Customer Data Management, Data Ethics, Business Intelligence, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Customer experience improvement, Machine Learning, Reinforcement Learning, Natural Language Processing
Beginner · Specialization · 3 - 6 Months
Ludwig-Maximilians-Universität München (LMU)
Skills you'll gain: Business Strategy, Strategic Thinking, Game Theory, Competitive Analysis, Strategic Partnership, Product Strategy, Strategic Decision-Making, New Product Development, Market Analysis, Innovation
Mixed · Course · 1 - 3 Months

The State University of New York
Skills you'll gain: Bioinformatics, Big Data, Analytics, Data Mining, Health Informatics, Biomedical Technology, Data Processing, R Programming, Predictive Modeling, Statistical Analysis, Molecular Biology, Feature Engineering, Network Analysis, Unsupervised Learning
Advanced · Course · 1 - 3 Months

Tecnológico de Monterrey
Skills you'll gain: Brand Management, Branding, Brand Strategy, Brand Awareness, Brand Loyalty, Marketing Management, Consumer Behaviour, Internal Communications, Performance Measurement, Target Audience, Market Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Email Automation, Lead Generation, Marketing Automation, Social Media, Social Media Marketing, Copywriting, Web Analytics, Automation
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Keras (Neural Network Library), Natural Language Processing, Text Mining, Deep Learning, Applied Machine Learning, Python Programming, Artificial Neural Networks, Data Processing, Jupyter
Mixed · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Market Analysis, Resource Allocation, Policy Analysis, Tax, Consumer Behaviour, Cost Benefit Analysis, Decision Making
Mixed · Course · 1 - 3 Months

University of California San Diego
Skills you'll gain: Drug Development, Commercialization, Pharmaceuticals, Pharmacology, Sales Management, Intellectual Property, Clinical Trials, Business Modeling, Portfolio Management, Strategic Partnership, Promotional Strategies, Business Strategy, Marketing Strategies, Market Dynamics
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Visualization, Data Presentation, Dashboard, Data Storytelling, Data Visualization Software, Microsoft Excel, Spreadsheet Software, Excel Formulas, Graphing, Pivot Tables And Charts, Data Modeling, Databases, Data Analysis, Simulation and Simulation Software
Beginner · Course · 1 - 4 Weeks