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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.


Popular Product Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Data Science: Statistics and Machine Learning

    Skills you'll gain: Shiny (R Package), Rmarkdown, Model Evaluation, Regression Analysis, Exploratory Data Analysis, Statistical Inference, Predictive Modeling, Statistical Hypothesis Testing, Machine Learning Algorithms, Plotly, Interactive Data Visualization, Probability & Statistics, Statistical Machine Learning, Data Presentation, Data Visualization, Statistical Analysis, Statistical Modeling, R Programming, Machine Learning, GitHub

    4.4
    Rating, 4.4 out of 5 stars
    ·
    7.2K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    2

    28DIGITAL

    Value Creation Through Innovation

    Skills you'll gain: Closing (Sales), Business Modeling, Cold Calling, Design Thinking, Customer Analysis, Entrepreneurship, Technology Roadmaps, Market Opportunities, Innovation, Sales Process, Technology Strategies, Market Analysis, Target Market, Marketing, Business Strategy, Forecasting, Ideation, Marketing Strategies, Strategic Planning, Business Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    722 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Cost and Economics in Pricing Strategy

    Skills you'll gain: Price Negotiation, Market Dynamics, Product Strategy, Revenue Management, Cost Accounting, Economics, Demand Planning, Cost Benefit Analysis, Consumer Behaviour, Case Studies, Marketing Channel, Customer Analysis, Regression Analysis, Competitive Analysis, Statistical Methods

    4.8
    Rating, 4.8 out of 5 stars
    ·
    691 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Decision-Making And Thinking Like Leaders And CEOs

    Skills you'll gain: Decision Making, Strategic Decision-Making, Emotional Intelligence, Data-Driven Decision-Making, Critical Thinking, Business Leadership, Analytical Skills, Leadership, Behavioral Economics, Case Studies, Microsoft Excel, Entrepreneurship, Self-Awareness

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Master Supermarket Layouts: Design & Draft in AutoCAD

    Skills you'll gain: Architectural Drawing, AutoCAD, Technical Drawing, Drafting and Engineering Design, Computer-Aided Design, Commercial Construction, Building Design, Architectural Design, Functional Design

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Salesforce

    Sales and CRM Overview

    Skills you'll gain: Sales Process, Sales, Salesforce, Sales Operations, Customer Relationship Management, B2B Sales, Data Management, Customer Data Management, Databases, Business-To-Consumer

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Microeconomics: The Power of Markets

    Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Market Analysis, Resource Allocation, Policy Analysis, Tax, Consumer Behaviour, Cost Benefit Analysis, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.7K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Brand Identity and Strategy

    Skills you'll gain: Brand Strategy, Branding, Brand Awareness, Logo Design, Brand Management, Target Audience, Target Market, Consumer Behaviour, Value Propositions, Marketing, Customer Insights, Marketing Psychology, Marketing Strategies, Advertising, Competitive Analysis, Typography, Storytelling, Color Theory

    4.7
    Rating, 4.7 out of 5 stars
    ·
    875 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Advanced Prompt Engineering and Memory Management

    Skills you'll gain: Retrieval-Augmented Generation, OpenAI API, Context Management, User Interface (UI), Vector Databases, Debugging

    Advanced · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Jira: Plan, Verify, and Deliver

    Skills you'll gain: User Story, Quality Assurance, Jira (Software), Agile Methodology, Verification And Validation, Product Quality (QA/QC), Quality Assessment, Agile Project Management, Sprint Planning, Workflow Management, Project Estimation

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Build & Deploy a Tomcat Website: Design, Develop, Deliver

    Skills you'll gain: Server Side, Application Deployment, Apache Tomcat, Web Design, Front-End Web Development, Application Servers, HTML and CSS, Web Development, User Interface and User Experience (UI/UX) Design, Web Servers, Email Automation, Usability, Interactive Design, Java Platform Enterprise Edition (J2EE)

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Verify Fixes and Analyze Quality Metrics

    Skills you'll gain: Verification And Validation, Software Quality Assurance, Software Quality (SQA/SQC), Debugging, Maintainability, Regression Testing, Quality Assurance, Data Quality, Issue Tracking, Root Cause Analysis, Business Intelligence, Jira (Software)

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular product marketing courses

  • Data Science: Statistics and Machine Learning: Johns Hopkins University
  • Value Creation Through Innovation: 28DIGITAL
  • Cost and Economics in Pricing Strategy: University of Virginia
  • Decision-Making And Thinking Like Leaders And CEOs: Alex Genadinik
  • Master Supermarket Layouts: Design & Draft in AutoCAD: EDUCBA
  • Sales and CRM Overview: Salesforce
  • Microeconomics: The Power of Markets: University of Pennsylvania
  • Brand Identity and Strategy: IE Business School
  • Advanced Prompt Engineering and Memory Management: Packt
  • Jira: Plan, Verify, and Deliver: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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