Marketing-Analytics-Kurse können Ihnen helfen zu verstehen, wie Daten genutzt werden, um Kampagnen zu bewerten und Entscheidungen zu treffen. Sie können Fähigkeiten in Tracking, Kennzahlen, Segmentierung und Analysewerkzeugen aufbauen. Viele Kurse nutzen Beispiele und Dashboards, um Ergebnisse sichtbar zu machen.

Board Infinity
Kompetenzen, die Sie erwerben: Produktmanagement, Produktlebenszyklus-Management, Zielmarkt, Agile Methodik, Produktentwicklung, Entwicklung neuer Produkte, Software zur Datenvisualisierung, Marktanalyse, Kommerzialisierung, Agile Entwicklung von Software, Technisches Produktmanagement, Design Thinking, Marktforschung, Produkt Marketing, Produktstrategie, Produktmarketing, Software zur Datenanalyse, Kundenanalyse, Strategie zur Markteinführung, Agile Produktentwicklung, Agile Software-Entwicklung, Technisches Management
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Content Performance Analysis, Content Optimization, Blogs, Content Creation, Web Analytics and SEO, Content Development and Management, Search Engine Optimization, Web Content, Campaign Management, Video Production, Digital Content, Keyword Research, Digital Publishing, Social Media Content, Copywriting, Performance Analysis, Web Analytics, Key Performance Indicators (KPIs), Performance Improvement, Web Content Accessibility Guidelines
Anfänger · Kurs · 1–3 Monate

Coursera
Kompetenzen, die Sie erwerben: Digital Advertising, Meta Ads Manager, Google Ads, Online Advertising, Target Audience, Performance marketing, Digital Marketing Campaigns, Data-Driven Marketing, Marketing Budgets, Digital Media Strategy, Advertising Campaigns, Cross-Channel Marketing, Digital Marketing, Campaign Management, Paid media, Social Media Campaigns, Dashboard Creation, Campaign Planning, Marketing Analytics, Market Trend
Mittel · Kurs · 1–4 Wochen

University of Michigan
Kompetenzen, die Sie erwerben: Social Network Analysis, Social Media Analytics, Data Analysis, Python Programming, Model Evaluation
Fortgeschritten · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Threat Management, Microsoft Azure, Cloud Security, Threat Detection, Key Management, Cloud Management, Security Controls, Data Security, Security Information and Event Management (SIEM), Data Structures, Continuous Monitoring, Event Monitoring, Query Languages
Mittel · Kurs · 1–3 Monate

University of Colorado Boulder
Kompetenzen, die Sie erwerben: Sampling (Statistics), Estimation, Data Collection, Risk Analysis, Statistical Methods, Statistical Software, Return On Investment, Statistical Analysis, Sample Size Determination, Quantitative Research, R (Software), Data Analysis, Risk Management, Probability & Statistics, Statistical Inference, Statistical Hypothesis Testing, R Programming, Project Estimation, Business Analysis
Auf einen Abschluss hinarbeiten
Mittel · Kurs · 1–3 Monate

Real Madrid Graduate School Universidad Europea
Kompetenzen, die Sie erwerben: Media and Communications, Digital Media Strategy, Social Media Strategy, Content Creation, Social Media, Marketing Strategies, Storytelling, Brand Management, Video Production, Branding, Target Audience, Revenue Management, Online Advertising, E-Commerce, Innovation, Augmented and Virtual Reality (AR/VR), Influencing, Business Modeling, Game Theory, Ethical Standards And Conduct
Anfänger · Spezialisierung · 3–6 Monate

Coursera
Kompetenzen, die Sie erwerben: Brand Awareness, Brand Management, Branding, Brand Marketing, Brand Strategy, Brand Loyalty, Data Presentation, Data Storytelling, Marketing Design, Marketing Management, Market Share, Data-Driven Decision-Making, Marketing, Visual Design, Customer Insights, Presentations, Data-Driven Marketing, Asset Management, Health Equity, Health Promotion
Mittel · Kurs · 1–4 Wochen

Coursera
Kompetenzen, die Sie erwerben: Conversion Funnel Analysis, Generative Engine Optimization (GEO), Marketing Analytics, Data-Driven Marketing, Digital Analysis, Content Optimization, Web Analytics, Google Gemini, Data Storytelling, Data Analysis, User Flows, ChatGPT, Analytics, LLM Application, Data-Driven Decision-Making, Process Analysis, Dashboard Creation, Performance Metric
Anfänger · Kurs · 1–4 Wochen

University of Maryland, College Park
Kompetenzen, die Sie erwerben: Data Integration, R (Software), Data Synthesis, Data Ethics, R Programming, Informed Consent, Data Sharing, Statistical Methods, Sampling (Statistics), Statistical Modeling, Descriptive Statistics, Logistic Regression, Information Privacy
Gemischt · Kurs · 1–4 Wochen

Pearson
Kompetenzen, die Sie erwerben: Amazon CloudWatch, AWS Kinesis, Application Performance Management, Amazon Web Services, System Monitoring, Event Monitoring, Performance Tuning, Real Time Data, Analytics, Debugging, Ad Hoc Analysis
Mittel · Kurs · 1–4 Wochen

University of Minnesota
Kompetenzen, die Sie erwerben: Entrepreneurship, Growth Strategies, Entrepreneurial Finance, Business Planning, Product Planning, Cost Management, Product Development, New Product Development, Business Development, Value Propositions, Investments, Presentations, Customer Acquisition Management, Fundraising, Revenue Forecasting
Anfänger · Kurs · 1–3 Monate