Chevron Left
Back to (Re)-invent your business model with the Odyssey 3.14 approach

Learner Reviews & Feedback for (Re)-invent your business model with the Odyssey 3.14 approach by HEC Paris

4.7
140 ratings
41 reviews

About the Course

This course gives you access to Odyssey 3.14 - an original approach developed to help you invent or reinvent a business model. This highly innovative approach has been developed by Laurence Lehmann-Ortega and Hélène Musikas and has been shown to be very effective. It is taught to top executives, entrepreneurs, and HEC students. You will learn about the concept and tools that combine innovation and strategy. Starting with the 3 pillars that make up the core business model, this approach recommends 14 directions to consider in order to invent or reinvent the business model. Whether you are a graduate student, an executive or an entrepreneur, you will learn from examples and from your peers how to challenge your views in order to be innovative and come up with new ideas. Odyssey 3.14 is the result of over ten years of research, consulting and teaching. Over 100 companies that have successfully invented or reinvented their business model have been thoroughly analyzed and will inspire you to develop your own new, innovative business model. At the end of the course, you will be able to : • Define what a business model is and how it relates to other the tools and frameworks in strategy • Understand the 3 components of the business model and how they are linked • Remember the 14 directions in which to explore and imagine a new business model • Understand the Odyssey 3.14 global approach, which means being able to apply this approach to any industry...

Top reviews

MN

Jan 17, 2017

Superb course with great structure and well designed modules and videos. You end up with a very practical toolbox to think about business models in a very disciplined way.

BM

May 06, 2018

Very good course! the pedagogy is excellent, and the whole way to re-invent a business model is really operational! thanks a lot for the people who prepared this course!

Filter by:

1 - 25 of 38 Reviews for (Re)-invent your business model with the Odyssey 3.14 approach

By BENOIT D M

May 06, 2018

Very good course! the pedagogy is excellent, and the whole way to re-invent a business model is really operational! thanks a lot for the people who prepared this course!

By HELENE A

Apr 09, 2019

Great content, great teams!

Amazing job!!!

By Stefano C

Aug 27, 2018

Very interesting, insightful and well explained.

By saed E

Oct 29, 2018

Extremly Helpfull ,Thankyou

By Jean-Sébastien N

Jun 20, 2018

I have found this course down-to-earth, didactic, and most of all, usefull when it comes to apply it on any current or prospective businesses

By Abdullah A

May 14, 2017

Very Useful, and simplified.

By Jesus A S P

Jun 05, 2018

Great set of basic tools to improve a business characteristics!

By LISO Q

Dec 01, 2016

Very good examples throughout the course : JCDecaux, the Spanish theatre, Michelin...

By Melanie M

May 08, 2018

It has been a great learning experience both on a content and pedagogic point of view. The way Laurence Lehman Ortega and Helene Musikas revisit business modeling is very smart, impactfu and user friendly. Their apporach can be easily used jointly with others and seems to me one of the pillar of business modeling. Sumiting a business case is tedious but the best way to learn ! It takes some time and engagement to do it well but the success is really enjoyable !

By Ribu T

May 12, 2016

Truly a pioneering course that has been explained in simple and straight forward terms yet highly effective context-based case studies. High valuable for start-up entrepreneurs. business unit managers and intraprenuers. This is exactly why HEC is one of the world's best business school. Thank you for delivering a world-class course.

By Ronald I W

Feb 15, 2017

Excellent and interesting course. Very well put together and presented.

By Guillermo L

May 24, 2018

Excellent! Great!

If you are a enterpeneur seaching for new bussines, it is a must!

By Pascale D

Feb 18, 2017

Amazing course !

By Mazen A N

Jan 17, 2017

Superb course with great structure and well designed modules and videos. You end up with a very practical toolbox to think about business models in a very disciplined way.

By Arnaud G

Feb 20, 2018

Really interesting method and perfect lessons. This is one of the best mooc i followed since 4 years (and the first i finished on coursera plateform). Don't hesitate. If you're an entrepreneur, if you're a manager, if you're student, no matter why : you'll find a really good approach to answer lot of questions about business comprehension.

By sophie

Oct 06, 2016

Super! Très stimulant

By Roy K

Jun 08, 2016

Très intéressant. Mais les devoirs à rendre sont longs à effectuer.

By Cressan

Nov 29, 2016

Une belle et très originale approche méthodologique de l'analyse d'un business model et des innovations y afférentes

Un cours richement illustré d'exemples concrets tirés de secteurs diversifiés (le cas JCDecaux est à la fois si commun dans nos vies quotidiennes et si peu connu qu'il en devient très pertinent par exemple)

J'apprécie avoir pu suivre ce cours après quelques mois d'expérience professionnelle, je crois qu'il est bon d'avoir un peu de recul et de pratique pour pouvoir en tirer pleinement avantage (notamment sur l'analyse stratégique et les outils financiers sommaires utilisés)

Un très beau cours, merci !

By alexis b

Dec 03, 2016

Very interesting and professionalizing !! Moreover it is done in a way that keeps you in the need for more lectures !

By Laurence K

Jun 08, 2017

vraiment intéressant. permet une approche structurée d'un pivot sur son business model

By Benyamina M

Aug 24, 2017

très bon cour

By Honore D T

Oct 03, 2016

Odyssey 3.14 is an excellent approach to business models and I appreciate this MOOC that makes this jewel available to a wide audience.

By Bennady Y

Sep 07, 2017

Excellent cours sur l'innovation!

By Phil M

Feb 15, 2018

A

t

r

u

e

l

y

excellent

c

o

u

r

s

e

.

E

x

t

r

e

m

e

l

y

u

s

e

f

i

u

l

c

o

n

t

e

n

t

.

C

l

e

a

r

p

r

e

s

e

n

t

a

t

i

o

n

s

.

L

i

v

e

l

y

p

a

c

e

.

B

a

l

a

n

c

e

d

w

o

r

k

l

o

a

d

f

o

r

a

p

r

o

f

e

s

s

i

o

n

a

l

like

m

y

s

e

l

f

.

I

h

i

g

h

l

y

r

ecommend

i

t

.

E

n

j

o

y

!

By Roland P

Oct 24, 2017

The first 2 weeks are a wonderful trip into business model innovation. Maybe weeks 3-4 are a little bit "standardized". But overall, the exercices, fun and discovery is well worth the time and money ! Thanks a lot to the faculty, Laurence and Helene.