Just like when building a house the foundation for your business provides the framework for success. A business built on weak structure will struggle to succeed. We'll address some of the most pressing issues that you as a business owner must face while constructing the proper framework for your business.
This course is part of the How to Start Your Own Business Specialization
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About this Course
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Michigan State University
Michigan State University has been advancing the common good with uncommon will for more than 150 years.
Syllabus - What you will learn from this course
Company Structure & The Foundation: Financial Statements and Projections
Great companies are built upon great structures. We believe this structure is comprised of four critically important components: 1.) Development of your financial statements. 2.) Creating your legal entity. 3.) Protecting your intellectual property. 4.) Building your team. In Module 1, the learner will receive an introduction to the basics of the three financial statements: Income Statement, Balance Sheet and Statement of Cash Flows. By the end of this module you should be able to recognize the differences between each financial statement and understand the role they play in assessing the performance of your company. To close out the module you will be challenged to develop your first projected income statement for your business concept.
The Frame: Forming the Legal Entity
By the end of this module, you will be able to explain the difference between C-Corps and LLC entities. You will also be able to use this understanding in order to establish your own business entity.
The Features: Intellectual Property
Intellectual property is an often misunderstood component of business success. By the end of this module you will have an understanding for the basic forms of intellectual property protection and the role each one may play in the development of your small business.
The Finish: Building the Team
Who you surround yourself with as you launch your venture will have an enormous impact on whether or not you succeed or fail. In this module we cover why team matters and how to recruit the right people to join your cause. By the end of this module you should have a feel for the characteristics of people that would be a good fit for your team and you will put your skills to the test by developing a staffing plan for you venture.
Reviews
- 5 stars81.95%
- 4 stars15.78%
- 3 stars0.75%
- 1 star1.50%
TOP REVIEWS FROM STRUCTURE: BUILDING THE FRAME FOR BUSINESS GROWTH
Me encanto los temas que sean tocado en este minicurso porque le hace explicito aspectos que no consideramos a priori. Muy recomendado para obtener un panorama ecuménico de los negocios
I give 5 star for the course. It really good course that had a good lecturer, assignment and mentor. Nice..
About the How to Start Your Own Business Specialization
This specialization is a guide to creating your own business. We will cover a progression of topics necessary for successful business creation including: mindset, ideation, planning, action and strategy. Rather than just describing what to do, the focus will be on guiding you through the process of actualy doing it. The Capstone course will bring all of the tools and lessons discussed together for you to launch your business. It may not be the business of your dreams, but it will be a functional business giving you the execution capability to start something you are passionate about.

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