This course is the first in the Customer Insights and New Product Development (CIPD) specialization. It will introduce learners to the tools and process of gathering customer insights for identifying and developing new product opportunities. Through an integrated set of five modules and hands-on project experiences, learners will acquire the knowledge and skills to turn their ideas gained from understanding customer needs into innovative new products.
Customer Insights: New Product Development OrientationUniversity of Illinois at Urbana-Champaign
About this Course
University of Illinois at Urbana-Champaign
The University of Illinois at Urbana-Champaign is a world leader in research, teaching and public engagement, distinguished by the breadth of its programs, broad academic excellence, and internationally renowned faculty and alumni. Illinois serves the world by creating knowledge, preparing students for lives of impact, and finding solutions to critical societal needs.
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TOP REVIEWS FROM CUSTOMER INSIGHTS: NEW PRODUCT DEVELOPMENT ORIENTATION
A very refreshing melange of quirky nuances of the market very neatly portraying the insight that is required for product development. Very enlightening!
This course get my attention to a good strategies of how to evaluate and lunch a new product.
Great course , I really enjoy every session and was very interactive .Thank you coursera
I liked the course's simplicity in delivery. The Quiz format and tool can improve.
Frequently Asked Questions
When will I have access to the lectures and assignments?
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What will I get if I purchase the Certificate?
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What is the refund policy?
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Is financial aid available?
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Will I earn university credit for completing the Course?
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