When you enroll in this course, you'll also be enrolled in this Specialization.
Learn new concepts from industry experts
Gain a foundational understanding of a subject or tool
Develop job-relevant skills with hands-on projects
Earn a shareable career certificate
There are 5 modules in this course
The first course in the Building Your Freelancing Career specialization is focused on freelancers looking to define and solidify their philosophy, values and goals within their future business. Coursework will discuss the importance of understanding their competition and market position in a competitive business landscape, help them define what their unique value is, and how that relates to possible business approaches.
CalArtians who do not see a "Sponsored by CalArts" notice when enrolling are encouraged to access this course and the specialization by joining through the Coursera for CalArts program linked in the course/specialization FAQ.
This Specialization helps you improve your professional skills as a freelancer, solopreneur, or new business owner. Each course focuses on a new set of skills that build upon previous courses' learnings to strengthen your understanding of the fundamentals of designing and running a freelancing business. Course 1 is all about planning - we will explore your interests, skills, and talents in the context of market conditions and customer needs to design a valuable service offering.
What's included
1 video6 readings
Show info about module content
1 video•Total 2 minutes
Course Introduction •2 minutes
6 readings•Total 30 minutes
Specialization Overview•5 minutes
About CalArts and Extended Studies•5 minutes
Instructor Presence and Staff Support•5 minutes
Academic Integrity•5 minutes
Forum Guidelines•5 minutes
Requesting Peer Reviews•5 minutes
Getting Started with Freelancing
Module 2•1 hour to complete
Module details
Let's dive into the fundamentals of freelancing as career option, meet some successful entrepreneurs who started freelancing businesses, and examine whether or not freelancing is a fit for your goals.
What's included
8 videos2 assignments1 discussion prompt
Show info about module content
8 videos•Total 62 minutes
Getting Started with Freelancing •11 minutes
Get acquainted with our freelancers •1 minute
Introducing Rajib Karmakar •4 minutes
Introducing Nick Rodrigues •15 minutes
Introducing Socks Whitmore •5 minutes
Building a Freelancer Mindset •12 minutes
Freelancer Career Spectrum •9 minutes
Nick on feeling pressure to get a steady job •5 minutes
2 assignments•Total 15 minutes
Are you a freelancer? •5 minutes
Preparing to be a Freelancer •10 minutes
1 discussion prompt•Total 5 minutes
Meet and Greet •5 minutes
Designing Your Dream Business
Module 3•2 hours to complete
Module details
Multi-talented people often want to "boil the ocean" or take on too much when they start freelancing. In this module, you'll consider different freelancing directions and decide which is the best fit for your goals. Let's create a motivating vision of your dream business!
Socks on finding your specific community •2 minutes
So Many Possibilities •7 minutes
Rajib on realizing your strengths •2 minutes
Your Business is Your Legacy •9 minutes
Nick on gaining skills to get into his field •2 minutes
What if I Fail? •8 minutes
Rajib on the benefits of running a business •3 minutes
Nick on working for one's self •2 minutes
2 readings•Total 15 minutes
Finding freelancing jobs•5 minutes
Types of Freelancing Work•10 minutes
1 assignment•Total 10 minutes
Designing Your Dream Business•10 minutes
2 peer reviews•Total 30 minutes
Rethinking goals •15 minutes
Rethinking failure •15 minutes
2 discussion prompts•Total 20 minutes
How did that feel?•10 minutes
How did that feel?•10 minutes
Develop Your Service in Four Steps
Module 4•2 hours to complete
Module details
Now that you have taken a personal assessment of your interests, and have a vision for your freelancing business, it is time to design the details that will make your service offerings attractive to customers.
What's included
6 videos4 readings1 assignment
Show info about module content
6 videos•Total 39 minutes
Developing a Freelancing Service•1 minute
Find a Problem with a Hungry Audience •12 minutes
Understanding and Sizing Your Market •9 minutes
Spy on the Competition •7 minutes
Design Your Solution •7 minutes
Nick on the vision he has for his business •3 minutes
4 readings•Total 91 minutes
Research Your Ideal Customer •30 minutes
Build Your Persona•30 minutes
Market Sizing•30 minutes
A look ahead...•1 minute
1 assignment•Total 10 minutes
Developing a Service •10 minutes
What Goes Into a Solid Business Plan
Module 5•3 hours to complete
Module details
Many businesses fail, partially because they fail to plan. In this module, you'll tackle the challenge of describing your business in a business plan and deepen your learning by critiquing your peers' business plans.
What's included
6 videos6 readings1 assignment1 peer review
Show info about module content
6 videos•Total 13 minutes
Introduction to Business Plans •3 minutes
Challenging Your Business Plan Assumptions •3 minutes
Rajib on his business model •1 minute
Evaluating a Business Plan •3 minutes
Giving Useful Feedback •2 minutes
Course Conclusion •1 minute
6 readings•Total 102 minutes
Continue Developing Your Service•1 minute
Step 3 - Assess the Competition •30 minutes
Step 4 - Design Your Solution •30 minutes
Discover your customers•30 minutes
Start Your Business Plan•10 minutes
Next Steps•1 minute
1 assignment•Total 10 minutes
Elements of a Business Plan •10 minutes
1 peer review•Total 60 minutes
Evaluate a simple business plan•60 minutes
Earn a career certificate
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CalArts has earned an international reputation as the leading college of the visual and performing arts in the United States. Offering rigorous undergraduate and graduate degree programs through six schools—Art, Critical Studies, Dance, Film/Video, Music, and Theater—CalArts has championed creative excellence, critical reflection, and the development of new forms and expressions.
I'm a CalArtian (student, faculty, staff, and/or alumnx). How do I take this course for free?
CalArtians can earn a certificate by completing all of the content in this course and the specialization at no additional cost when they join through the Coursera for CalArts program and use their CalArts email address when registering for a Coursera account.
When will I have access to the lectures and assignments?
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.