The Capstone project is the culmination of the International Business Essentials specialisation, and brings together knowledge gained in the previous courses and applies this to a real-world scenario. Throughout the Capstone, you’ll be taught new skills, and will use the knowledge you have gained throughout the Specialisation to develop a business plan.
International Business Capstone
This course is part of International Business Essentials Specialization
Taught in English
Some content may not be translated
Instructor: Barry McCarthy
Sponsored by Ukraine Response
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There are 5 modules in this course
This week will focus on the business plan itself, including its formulation, implementation, and control.
What's included
15 videos3 readings2 quizzes1 peer review
This week will include concepts such as the income statement, the balance sheet, and the cash flow statement.
What's included
15 videos4 readings1 peer review
This week will investigate the internal information needed for business planning, including costs, break-even analysis, and pricing.
What's included
6 videos1 peer review
This week will look at the importance of having a customer focus, such as identifying the customer, consumer behaviour, and market segmentation.
What's included
12 videos1 peer review1 discussion prompt
Week five will cover managing performance, including ratios, variance analysis, and non-financial factors.
What's included
5 videos1 peer review
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