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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    The Structured Query Language (SQL)

    Skills you'll gain: SQL, Database Systems, Database Theory, Database Management, Query Languages, Database Design, Relational Databases, Database Administration, Database Application, Data Access, Data Science, Data Analysis, Data Manipulation, Data Modeling, Data Integrity

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create corporate Newsletters with Canva

    Skills you'll gain: Newsletters, Marketing Materials, Promotional Materials, Event Marketing, Target Audience, Business Correspondence, Email Marketing, Content Creation, Graphic Design, Marketing Design, Marketing Communications, Digital Marketing

    4.2
    Rating, 4.2 out of 5 stars
    ·
    13 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Clinical Data Science

    Skills you'll gain: Clinical Data Management, Extract, Transform, Load, Data Modeling, Tidyverse (R Package), R Programming, Data Manipulation, Predictive Modeling, Database Design, Google Cloud Platform, Clinical Informatics, Intensive Care Unit, Data Ethics, Data Quality, Risk Modeling, Data Warehousing, Natural Language Processing, Predictive Analytics, Bioinformatics, Informatics, Text Mining

    4.5
    Rating, 4.5 out of 5 stars
    ·
    484 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Database systems

    Skills you'll gain: NoSQL, Data Warehousing, Database Systems, Relational Databases, Database Management, Extract, Transform, Load, SQL, Databases, Data Mining, Business Intelligence, Big Data, Database Architecture and Administration, Information Systems, MySQL, Predictive Analytics, Database Design, MongoDB, Analytics, Scalability, Database Management Systems

    4.3
    Rating, 4.3 out of 5 stars
    ·
    688 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Spreadsheets for Beginners using Google Sheets

    Skills you'll gain: Spreadsheet Software, Google Sheets, Microsoft Excel, Data Visualization, Excel Formulas, Data Presentation, Data Literacy, Data Entry, Data Analysis, Data Compilation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.2K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Developing Innovative Ideas for Product Leaders

    Skills you'll gain: New Product Development, Innovation, Market Opportunities, Ideation, Entrepreneurship, Product Management, Corporate Strategy, Customer Analysis, Competitive Analysis, Market Analysis, Initiative and Leadership, Target Market, Business Strategy, Value Propositions

    4.4
    Rating, 4.4 out of 5 stars
    ·
    232 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Improve your productivity and performance with Canva

    Skills you'll gain: Canva (Software), Marketing Collateral, Productivity, Marketing Materials, Productivity Software, Design, Graphic and Visual Design Software, Marketing Design, Business Marketing, Creative Design, Organizational Skills, Graphic Design, Design Elements And Principles, Digital Content, Digital Assets

    4.5
    Rating, 4.5 out of 5 stars
    ·
    35 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Foundations of Probability and Statistics

    Skills you'll gain: Probability, Markov Model, Estimation, Probability & Statistics, Probability Distribution, Statistical Methods, Statistical Inference, Bayesian Statistics, Sampling (Statistics), Statistical Analysis, Mathematical Modeling, Statistics, Statistical Modeling, Data Analysis, Data Science, Descriptive Statistics, Machine Learning Algorithms, Artificial Intelligence, Generative AI

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
    ·
    320 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Online Advertising & Social Media

    Skills you'll gain: Online Advertising, Data Presentation, Data Visualization, Digital Advertising, Advertising, Analytics, Big Data, Social Media Strategy, Social Media, Data Ethics, Marketing, Social Media Marketing, Data-Driven Decision-Making, Business Analytics, Advertising Campaigns, Return On Investment, Descriptive Analytics, Law, Regulation, and Compliance, Trend Analysis, Customer Engagement

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Building a Data Science Team

    Skills you'll gain: Employee Onboarding, Team Motivation, Interviewing Skills, Organizational Leadership, Team Management, Team Building, Team Leadership, Technical Management, Data Infrastructure, Recruitment, Data Science, Data Analysis, Cross-Functional Collaboration

    4.5
    Rating, 4.5 out of 5 stars
    ·
    3.3K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    The University of Melbourne

    The Role of Global Capital Markets

    Skills you'll gain: Financial Systems, Capital Markets, Market Liquidity, Financial Market, Corporate Finance, International Finance, Financial Regulation, Market Dynamics, Market Analysis, Governance, Risk Management, Economic Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    650 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Advanced Data Analysis and Collaboration in Qlik Sense

    Skills you'll gain: Data Storytelling, Data Visualization Software, Dashboard, Data Analysis, Advanced Analytics, Interactive Data Visualization, Data Visualization, Analytics, Data Manipulation, Collaborative Software, Data Presentation, Data Transformation, Data Sharing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    16 reviews

    Advanced · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • The Structured Query Language (SQL): University of Colorado Boulder
  • Create corporate Newsletters with Canva: Coursera
  • Clinical Data Science: University of Colorado System
  • Database systems: Universidad Nacional Autónoma de México
  • Spreadsheets for Beginners using Google Sheets: Coursera
  • Developing Innovative Ideas for Product Leaders: University of Maryland, College Park
  • Improve your productivity and performance with Canva: Coursera
  • Foundations of Probability and Statistics: University of Colorado Boulder
  • Online Advertising & Social Media: University of Maryland, College Park
  • Building a Data Science Team: Johns Hopkins University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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