Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Workday
Skills you'll gain: Workday (Software), Business Intelligence, No-Code Development, HR Tech, Role-Based Access Control (RBAC), Patch Management, Branding
Beginner · Course · 1 - 4 Weeks
UNSW Sydney (The University of New South Wales)
Skills you'll gain: Storytelling, Experience Design, Game Design, User Experience, User Experience Design, Ideation, Driving engagement, Content Creation, Storyboarding, Multimedia, Visual Storytelling, Animation and Game Design, Augmented and Virtual Reality (AR/VR), Virtual Reality, Design Strategies, Human Centered Design, Emerging Technologies, Qualitative Research
Mixed · Course · 1 - 3 Months

Splunk Inc.
Skills you'll gain: Splunk, Correlation Analysis, Data Transformation, Interactive Data Visualization, Data Manipulation, Data Visualization Software, Dashboard Creation, Data Wrangling, Performance Tuning, Model Optimization, Dashboard, Statistical Analysis, Data Processing, Analysis, Data Synthesis, Business Intelligence, Data Analysis, Big Data, Data Science, Business Analytics
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Geospatial Information and Technology, Environmental Monitoring, Image Analysis, Spatial Analysis, Environmental Science, Data Validation, Data Preprocessing, Data Collection, Data Analysis, Analytical Skills, Network Monitoring, Data Integrity
Beginner · Course · 1 - 4 Weeks

Kennesaw State University
Skills you'll gain: Value Propositions, Business Modeling, Presentations, Customer Relationship Building, Innovation, Business Planning, Customer Engagement, Entrepreneurship, Target Market, Target Audience, Marketing Channel, Business Strategy, Strategic Partnership, Cost Management, Revenue Management, New Business Development, Resource Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: AI Enablement, AI Product Strategy, Decision Intelligence, Information Architecture, Strategic Decision-Making, AI Integrations, Enterprise Architecture, Data Architecture, Artificial Intelligence, Model Deployment, Business Technologies, Analytics, Leadership, Innovation, Data Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Microsoft Excel, Project Management Software, Collaborative Software, Spreadsheet Software, Project Coordination, Project Management, Productivity Software, Microsoft Office, Project Planning, Data Validation
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: PyTorch (Machine Learning Library), Tensorflow, Logistic Regression, Applied Machine Learning, Predictive Modeling, Machine Learning Methods, Deep Learning, Regression Analysis, Machine Learning, Supervised Learning, Data Preprocessing, Statistical Methods, Data Processing, Probability & Statistics
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Working Capital, Financial Statement Analysis, Financial Statements, Financial Analysis, Financial Data, Balance Sheet, Income Statement, Cash Flows, Financial Modeling, Return On Investment, Accounts Payable and Receivable, Risk Analysis, Market Analysis, Accounts Receivable, Business Risk Management, Private Equity, Performance Measurement, Operational Efficiency, Microsoft Excel, Lease Contracts
Mixed · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Probability, Statistical Inference, Estimation, Probability & Statistics, Statistical Methods, Probability Distribution, Statistics, Bayesian Statistics, Markov Model, Statistical Analysis, Sampling (Statistics), Applied Mathematics, Artificial Intelligence, Machine Learning Methods, Generative AI, Data Analysis, Correlation Analysis, Data Science, Machine Learning Algorithms, Mathematical Theory & Analysis
Build toward a degree
Intermediate · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Microsoft Excel, Spreadsheet Software, Data Entry, Data Manipulation, Expense Management, Budgeting, Inventory Management System, Data Management, Data Visualization, Data Analysis, Business Analysis
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Microsoft PowerPoint, Presentations, Oral Expression, Data Storytelling, Verbal Communication Skills, Public Speaking, Data Visualization, Business Communication, Storytelling, Client Services, Communication, Peer Review, Communication Strategies, Data Analysis
Beginner · Course · 1 - 4 Weeks