Performance marketing courses can help you learn digital advertising strategies, conversion rate optimization, search engine marketing, and social media advertising. You can build skills in data analysis, audience targeting, and crafting compelling ad copy. Many courses introduce tools like Google Ads, Facebook Ads Manager, and analytics platforms to help you track campaign performance and optimize your marketing efforts.

Johns Hopkins University
Skills you'll gain: Employee Onboarding, Team Motivation, Interviewing Skills, New Hire Orientations, Organizational Leadership, Team Management, Team Performance Management, Team Building, Organizational Effectiveness, Team Leadership, People Management, Technical Management, Staff Management, Recruitment, Full Cycle Recruitment, Talent Recruitment, Recruitment Strategies, Empowerment, Data Science, Cross-Functional Collaboration
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Google Analytics, Web Analytics, Data-Driven Marketing, Marketing Effectiveness, Conversion Funnel Analysis, Marketing Analytics, Looker (Software), Content Performance Analysis, Data Visualization, Marketing Automation, Digital Marketing Tools, Customer Insights, Campaign Management, Data-Driven Decision-Making, Business Reporting, Performance Reporting, Trend Analysis, Data Validation, Statistical Analysis, Key Performance Indicators (KPIs)
Intermediate · Specialization · 3 - 6 Months

University of Colorado Boulder
Skills you'll gain: Model Optimization, Systems Design, Design Software, Engineering Calculations, Engineering Analysis, Technical Design, Engineering, Scientific, and Technical Instruments, Systems Analysis, Numerical Analysis, Simulation and Simulation Software, Image Quality, Medical Imaging, Graphical Tools, Physics
Build toward a degree
Advanced · Course · 1 - 3 Months

Rutgers the State University of New Jersey
Skills you'll gain: Digital Transformation, Customer Engagement, Business Technologies, Customer experience improvement, Augmented and Virtual Reality (AR/VR), Business Transformation, MarTech, Technology Strategies, Customer experience strategy (CX), Business Marketing, Cross-Functional Collaboration, Internet Of Things, Emerging Technologies, Business Ethics, Responsible AI, Customer Retention, Data Ethics, Customer Relationship Management (CRM) Software, Business Leadership, Augmented Reality
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Purchasing, Workflow Management, Business Workflow Analysis, Supplier Relationship Management, Internal Communications, Systems Thinking, Process Mapping, Operational Efficiency, Contract Management, Supplier Management, Proposal Writing, Negotiation, Leadership Studies, Team Leadership, AI Enablement, Leadership, Operations Management, Communication, Business, Team Management
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Embedded Software, Performance Tuning, System Programming, Software Development Tools, Embedded Systems, Memory Management, Microarchitecture, Software Development, Hardware Architecture, Debugging, System Software, Secure Coding, Build Tools, Application Security, Computer Architecture, System Configuration, Programming Principles, C (Programming Language), Digital Signal Processing, Real-Time Operating Systems
Intermediate · Specialization · 3 - 6 Months

LearnQuest
Skills you'll gain: SQL, Oracle Databases, Database Design, Database Development, Database Management, Relational Databases, Query Languages, Performance Tuning, Data Structures
Beginner · Course · 1 - 4 Weeks

London Business School
Skills you'll gain: Financial Statement Analysis, Financial Analysis, Financial Statements, Balance Sheet, Financial Reporting, Income Statement, Return On Investment, Accounting, Investments, Cash Flows
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: LangChain, Hugging Face, Prompt Engineering, Retrieval-Augmented Generation, Model Evaluation, Large Language Modeling, CrewAI, OpenAI API, Generative AI Agents, LLM Application, Vector Databases, Agentic Workflows, Tool Calling, ChatGPT, Responsible AI, Token Optimization, Embeddings, OpenAI, Generative AI, Python Programming
Intermediate · Specialization · 1 - 3 Months

University of Virginia Darden School Foundation
Skills you'll gain: Branding, Brand Marketing, Brand Awareness, Brand Strategy, Marketing Design, Advertising, Brand Management, Brand Loyalty, AI Product Strategy, Generative AI Agents
Beginner · Course · 1 - 4 Weeks

Tableau Learning Partner
Skills you'll gain: Requirements Elicitation, Business Analysis, Business Analysis Tools, Business Metrics, Stakeholder Analysis, Key Performance Indicators (KPIs), Requirements Analysis, Business Requirements, Stakeholder Management, User Requirements Documents, Business Process, Business Process Modeling, Process Flow Diagrams, Data Visualization, Stakeholder Engagement, Process Modeling, Diagram Design, Requirements Management, Solution Delivery
Beginner · Course · 1 - 4 Weeks

Alberta Machine Intelligence Institute
Skills you'll gain: Supervised Learning, Model Optimization, Machine Learning Algorithms, Machine Learning Methods, Applied Machine Learning, Classification Algorithms, Model Evaluation, Jupyter, Statistical Machine Learning, Decision Tree Learning, Model Training, Machine Learning, Data Preprocessing, Business Solutions, Python Programming, Regression Analysis, Performance Analysis, Data Processing
Mixed · Course · 1 - 4 Weeks