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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • P

    Pontificia Universidad Católica del Perú

    Gestión de Emprendimientos Gastronómicos

    Skills you'll gain: Hotel And Restaurant Management, Hospitality and Food Services, Food Services, Restaurant Management, Resource Management, Restaurant Operation, Market Analysis, Market Opportunities, Business Modeling, Business Planning, Entrepreneurship, Market Research, Innovation, Cost Management, Logistics Management, Operational Efficiency

    ★ 4.8 (33) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Cómo crear historias para Instagram y Facebook usando Canva

    Skills you'll gain: Animations, Canva (Software), Social Media, Storytelling, Visual Storytelling, Social Media Content, Social Media Marketing, Graphical Tools, Graphic and Visual Design Software, Design, Graphic Design, Marketing

    ★ 4.5 (47) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Mastering SEO with Jasper: Ranking and Optimization

    Skills you'll gain: Blogs, Search Engine Optimization, Content Optimization, Driving engagement, Web Content, Content Creation, Content Marketing, Prompt Engineering, Generative AI, Business Marketing

    ★ 4.1 (18) · Beginner · Course · 1 - 4 Weeks

  • S

    SkillUp

    Software Development on SAP HANA

    Skills you'll gain: SAP S/4HANA, Data Modeling, SAP Applications, Data Warehousing, Systems Architecture, Data Architecture, Enterprise Resource Planning, Functional Requirement, Software Development Tools, Data Migration, Application Deployment, Cloud Deployment, Organizational Structure, Compliance Reporting

    ★ 4.3 (69) · Beginner · Course · 1 - 4 Weeks

  • U

    University of California San Diego

    Basic Data Processing and Visualization

    Skills you'll gain: Data Processing, Data Manipulation, Data Visualization, Interactive Data Visualization, Web Scraping, Data Visualization Software, Pandas (Python Package), Data Preprocessing, Data Science, Data Cleansing, Matplotlib, NumPy, JSON, Python Programming, File I/O

    ★ 4.3 (200) · Intermediate · Course · 1 - 3 Months

  • D

    Duke University

    مقاييس الأعمال للشركات التي تعتمد على البيانات

    Skills you'll gain: Business Metrics, Business Analytics, Analytics, Performance Metric, Performance Measurement, Marketing Analytics, Financial Data, Business Analysis, Key Performance Indicators (KPIs), Tableau Software, Analytical Skills, Big Data, Data Analysis, Data Literacy, Case Studies, Microsoft Excel, Digital Transformation, SQL

    ★ 4.7 (77) · Mixed · Course · 1 - 3 Months

  • B

    Board Infinity

    Generative AI in HR - Impact and Application of Gen AI

    Skills you'll gain: Responsible AI, HR Tech, Human Resources Management and Planning, Employee Engagement, Human Resources, Generative AI, Data Ethics, People Analytics, Talent Recruitment, Talent Acquisition, Human Resource Strategy, Recruitment, Trend Analysis, Employee Training, Employee Retention, Workforce Development, Workforce Planning, Training Programs, Ethical Standards And Conduct

    ★ 4.3 (254) · Beginner · Course · 1 - 4 Weeks

  • M

    Microsoft

    Advanced Data Analysis with Generative AI

    Skills you'll gain: Feature Engineering, Generative AI, Anomaly Detection, Text Mining, Advanced Analytics, Predictive Modeling, Unstructured Data, AI Workflows, Data Analysis, Natural Language Processing, Predictive Analytics, Statistical Analysis, Data-Driven Decision-Making, Time Series Analysis and Forecasting, Forecasting, Model Evaluation, Data Quality

    ★ 4.7 (58) · Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Procurement & Sourcing Operations

    Skills you'll gain: Request for Proposal, Request For Quotation (RFQ), Strategic Sourcing, Document Management, Supplier Management, Purchasing, Procurement, Business Writing, Cost Benefit Analysis, Vendor Management, Business Communication, Market Research, Cost Management, Risk Analysis, Spreadsheet Software, Workflow Management, Financial Analysis, Data-Driven Decision-Making, Contract Compliance, Data Analysis

    ★ 4.3 (14) · Intermediate · Specialization · 3 - 6 Months

  • U

    University of Colorado System

    Applied Kalman Filtering

    Skills you'll gain: Bayesian Network, Linear Algebra, Numerical Analysis, Mathematical Modeling, Estimation, Matlab, Statistical Modeling, Markov Model, Simulations, Integral Calculus, Correlation Analysis, Control Systems, Probability, Simulation and Simulation Software, Probability & Statistics, Statistical Methods, Applied Mathematics, Probability Distribution, Predictive Analytics, Engineering Analysis

    ★ 4.9 (36) · Intermediate · Specialization · 3 - 6 Months

  • É

    École Nationale des Ponts et Chaussées

    Mobilités et véhicules électriques

    Skills you'll gain: Electrical Systems, Energy and Utilities, Transportation Operations, Electric Power Systems, Sustainable Development, Sustainable Technologies, Sustainable Business, Economic Development, Sustainable Engineering, Economics, Policy, and Social Studies, Environmental Engineering, Climate Change Mitigation, Market Dynamics, Economics, Market Analysis, Environmental Science, Public Policies, Financial Inclusion, Cost Benefit Analysis, Product Lifecycle Management

    ★ 4.7 (110) · Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Crea una cuenta de negocio en Instagram

    Skills you'll gain: Instagram, Social Media, Social Media Management, Social Media Marketing, Advertising, Target Audience, Social Media Content, Facebook, Social Media Strategy

    ★ 4.7 (15) · Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Gestión de Emprendimientos Gastronómicos: Pontificia Universidad Católica del Perú
  • Cómo crear historias para Instagram y Facebook usando Canva: Coursera
  • Mastering SEO with Jasper: Ranking and Optimization: Coursera
  • Software Development on SAP HANA: SkillUp
  • Basic Data Processing and Visualization: University of California San Diego
  • مقاييس الأعمال للشركات التي تعتمد على البيانات: Duke University
  • Generative AI in HR - Impact and Application of Gen AI: Board Infinity
  • Advanced Data Analysis with Generative AI: Microsoft
  • Procurement & Sourcing Operations: Coursera
  • Applied Kalman Filtering: University of Colorado System

Skills you can learn in Marketing

Market (economics) (28)
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Brand (13)
Digital Marketing (13)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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