Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Banco Interamericano de Desarrollo
Skills you'll gain: Data Collection, Business Intelligence, Data-Driven Decision-Making, Data Strategy, Data Analysis, Business Analytics, Data Ethics, Analytics, Big Data, Small Data, Diversity and Inclusion, Organizational Effectiveness, Data Quality, Market Opportunities
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Data Mining, Anomaly Detection, Unsupervised Learning, Machine Learning Methods, Supervised Learning, Classification Algorithms, Decision Tree Learning, Big Data, Data Science, Machine Learning Algorithms, Exploratory Data Analysis, Data Analysis, Analysis, Statistical Analysis, Machine Learning, Algorithms, Artificial Neural Networks, Model Evaluation
Build toward a degree
Intermediate · Course · 1 - 4 Weeks
Skills you'll gain: ServiceNow, AI Workflows, Workflow Management, IT Service Management, Digital Transformation, Business Process Automation, Automation, Service Management, Technical Support and Services, Operational Efficiency, Predictive Modeling, Incident Management, Event Monitoring, Change Management, Performance Analysis
Intermediate · Course · 1 - 4 Weeks

University of Colorado System
Skills you'll gain: Data Manipulation, Bioinformatics, Informatics, Data Processing, Clinical Informatics, Data Science, Health Informatics, Clinical Data Management, Classification Algorithms, Analytics, Patient Evaluation, Model Evaluation, Machine Learning Algorithms, Data Validation, Performance Testing
Intermediate · Course · 1 - 3 Months

The Hong Kong University of Science and Technology
Skills you'll gain: Social Sciences, Big Data, Sociology, Demography, Socioeconomics, Anthropology, Economics, Data Analysis, Analytics, Cultural Diversity, World History, Quantitative Research
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Talent Pipelining, Talent Management, Employee Engagement, Employee Retention, Talent Acquisition, Human Resources, Human Resource Strategy, Talent Sourcing, Talent Recruitment, Workforce Development, People Development, Recruitment, HR Tech, Applicant Tracking Systems, Strategic Sourcing, Leadership, Diversity and Inclusion, Analytics
Intermediate · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Workforce Management, People Analytics, Big Data, HR Tech, Workforce Planning, Data Mining, Data-Driven Decision-Making, Human Resource Strategy, Deep Learning, Human Resources Management and Planning, Digital Transformation, Human Resources, Ggplot2, Data Visualization Software, Plot (Graphics), Data Modeling, R Programming, Analytics, Data Science, Data Manipulation
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Instagram, Social Media, Social Media Content, Social Media Marketing, Social Media Strategy, Facebook, Product Promotion, Promotional Strategies, Advertising, Branding
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Data Visualization Software, Tableau Software, Data Visualization, Data Analysis, Geospatial Mapping, Data Storytelling, Business Analytics, Data Presentation, Advanced Analytics, Spatial Analysis, Marketing Analytics, Data Science, Data Manipulation, Forecasting
Advanced · Course · 1 - 4 Weeks

Universidad de Palermo
Skills you'll gain: Storytelling, Data Storytelling, Brand Strategy, Presentations, Branding, Persuasive Communication, Strategic Communication, Content Creation, Marketing Communications, Business Strategy, Drive Engagement
Intermediate · Course · 1 - 4 Weeks

Universidad Nacional Autónoma de México
Skills you'll gain: Exploratory Data Analysis, Matplotlib, Pandas (Python Package), NumPy, Extract, Transform, Load, Time Series Analysis and Forecasting, Data Analysis, Data Visualization Software, Package and Software Management, Data Science, Python Programming, Jupyter, Statistical Analysis, Graphing, Data Import/Export, Data Manipulation, Data Structures, Ubuntu, Computational Thinking, Mac OS
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Organizational Skills, Collaborative Software, User Accounts, Telecommuting, Verbal Communication Skills, Virtual Environment, Communication, Business Communication, Public Speaking, Marketing Communications
Intermediate · Guided Project · Less Than 2 Hours