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Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.

Popular Customer Analytics Courses and Certifications


  • C

    Coursera

    GenAI for Product Managers

    Skills you'll gain: AI Product Strategy, Agile Product Development, Product Management, Generative AI, Responsible AI, AI Personalization, Product Lifecycle Management, Ideation, Product Automation, Market Analysis, Prototyping

    ★ 3.8 (29) · Beginner · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Introduction to Strategy

    Skills you'll gain: Strategic Thinking, Business Strategy, Strategic Decision-Making, Competitive Analysis, Organizational Strategy, Decision Making, Corporate Strategy, Market Analysis, Analysis, Continuous Monitoring, Market Dynamics

    ★ 4.9 (8) · Beginner · Course · 1 - 3 Months

  • S

    SAS

    Building a Large-Scale, Automated Forecasting System

    Skills you'll gain: SAS (Software), Forecasting, Time Series Analysis and Forecasting, Statistical Methods, Advanced Analytics, Predictive Modeling, Predictive Analytics, Model Training, Data Preprocessing, Feature Engineering, Automation, Anomaly Detection, Data Processing, Data Transformation, Model Evaluation, Data Manipulation

    Intermediate · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Fundamentos de IA Aplicados ao CRM

    Skills you'll gain: Predictive Analytics, Customer Relationship Management, Machine Learning Methods, Customer Relationship Management (CRM) Software, Predictive Modeling, Data Literacy, Customer Data Management, Advanced Analytics, Data-Driven Decision-Making, Applied Machine Learning, Machine Learning Algorithms, Artificial Intelligence, Machine Learning, AI literacy, Deep Learning, Artificial Neural Networks

    ★ 4.7 (7) · Beginner · Course · 1 - 4 Weeks

  • L

    Logical Operations

    Microsoft Excel 365: From Zero to Mastery

    Skills you'll gain: Pivot Tables And Charts, Microsoft Excel, Key Performance Indicators (KPIs), Data Presentation, Data Analysis Expressions (DAX), Data Integration, Spreadsheet Software, Excel Formulas, Performance Measurement, Data Visualization, Excel Macros, Business Intelligence, Microsoft Office, Microsoft 365, Productivity Software, Data Entry, File Management, Document Management, Data Management, User Interface (UI)

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Create a Marketing Analysis dashboard using G-Spreadsheets

    Skills you'll gain: Dashboard, Digital Marketing Tools, Data Visualization, Data Entry, Google Sheets, Spreadsheet Software, Management Reporting, Business Reporting, Marketing Analytics, Market Analysis, Query Languages, Digital Marketing, Data Management, Data Validation

    ★ 4.6 (16) · Beginner · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    Market Research & Business Intelligence Mastery

    Skills you'll gain: Market Research, Business Research, Market Analysis, Marketing, Research Methodologies, Research, Demand Planning, Research Reports, Research Design, Competitive Analysis, Market Intelligence, Consumer Behaviour, Global Marketing, Market Trend, Customer Analysis, Analytical Skills, Case Studies, Customer Insights, Report Writing, Company, Product, and Service Knowledge

    ★ 4.6 (15) · Beginner · Specialization · 1 - 3 Months

  • P

    Packt

    Allen Bradley Micro850 PLC with IIoT

    Skills you'll gain: Programmable Logic Controllers, Computational Logic, Code Reusability, Data Structures, Diagram Design, Data Store, Dataflow, Functional Design, Microsoft Azure, Automation, Program Development, Performance Tuning, Data Management, System Configuration, Interactive Data Visualization, Data Integration, Fine-tuning, Communication, Simulations

    Intermediate · Specialization · 3 - 6 Months

  • E

    Erasmus University Rotterdam

    Necessary Condition Analysis (NCA)

    Skills you'll gain: Data Analysis, Statistical Reporting, Analytical Skills, Quantitative Research, Statistical Analysis, Statistical Software, Small Data, Qualitative Research, R (Software), R Programming, Sampling (Statistics), Technical Communication, Research Methodologies, Statistical Hypothesis Testing

    ★ 4.9 (28) · Beginner · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Advancing Dairy Management with Artificial Intelligence

    Skills you'll gain: Predictive Analytics, Machine Learning Methods, Machine Learning, Predictive Modeling, Decision Support Systems, Supervised Learning, Data-Driven Decision-Making, Analytics, Data Management, Data Collection, Data Analysis, Nutritional Assessment, Internet Of Things, Artificial Intelligence, Nutrition and Diet, Emerging Technologies, Health Assessment

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Como criar pipelines de dados de streaming no Google Cloud

    Skills you'll gain: Data Pipelines, Dataflow, Real Time Data, Google Cloud Platform, Data Processing, Extract, Transform, Load, Data Architecture, Software Design Patterns, Analytics, Data Storage Technologies, Data Transformation, Data Storage

    ★ 4.6 (8) · Intermediate · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Data Driven Decision Making

    Skills you'll gain: Statistical Hypothesis Testing, Correlation Analysis, Statistical Analysis, Statistical Software, Statistical Programming, Statistical Methods, Probability & Statistics, Statistical Visualization, Analysis, Data Analysis, R (Software), Data Visualization, R Programming, Statistics, Statistical Inference, Variance Analysis, Sampling (Statistics)

    ★ 4.7 (31) · Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular customer analytics courses

  • GenAI for Product Managers: Coursera
  • Introduction to Strategy: Fundação Instituto de Administração
  • Building a Large-Scale, Automated Forecasting System: SAS
  • Fundamentos de IA Aplicados ao CRM: Fundação Instituto de Administração
  • Microsoft Excel 365: From Zero to Mastery: Logical Operations
  • Create a Marketing Analysis dashboard using G-Spreadsheets: Coursera
  • Market Research & Business Intelligence Mastery: EDUCBA
  • Allen Bradley Micro850 PLC with IIoT: Packt
  • Necessary Condition Analysis (NCA): Erasmus University Rotterdam
  • Advancing Dairy Management with Artificial Intelligence: University of Illinois Urbana-Champaign

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