Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

American Psychological Association
Skills you'll gain: Decision Making, Behavioral Economics, Public Policies, Diversity Awareness, Compassion, Sociology, Culture, Psychology, Cultural Diversity, Mental Health, Resilience, Critical Thinking, Human Development, Social Sciences, Personal Development, Industrial and Organizational Psychology, Empathy, Mindfulness, Interpersonal Communications, Relationship Building
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Copywriting, User Research, Target Audience, Customer Insights, Prompt Engineering, ChatGPT, Marketing Materials, Content Creation, Product Knowledge, Value Propositions, Marketing Communications, Editing
Beginner · Guided Project · Less Than 2 Hours

University of Illinois Urbana-Champaign
Skills you'll gain: Product Lifecycle Management, Product Management, Business Strategy, Data Visualization Software, Business Analysis, Strategic Communication, Competitive Analysis, Organizational Strategy, Analytics, Accounting, Business Metrics, Corporate Strategy, Marketing, Innovation, Consumer Behaviour
Beginner · Course · 1 - 3 Months

Skills you'll gain: Cyber Threat Intelligence, Security Information and Event Management (SIEM), Threat Modeling, Generative AI, Threat Detection, Cybersecurity, Incident Response, Intrusion Detection and Prevention, Malware Protection, Prompt Engineering, Anomaly Detection, Vulnerability Management, Artificial Intelligence
Intermediate · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainability Reporting, Corporate Sustainability, Sustainable Business, Business Reporting, Data Storytelling, Compliance Reporting, Data Visualization, Performance Reporting, Sustainability Standards, Environmental Regulations, Stakeholder Communications, Strategic Communication, Return On Investment, Risk Management, Investment Management, Finance
Intermediate · Course · 1 - 4 Weeks

Carnegie Mellon University
Skills you'll gain: Mechanical Engineering, Chemical Engineering, Engineering, Materials science, Chemistry, Physics, Molecular, Cellular, and Microbiology, Mathematical Modeling, Physical Science, Biology
Intermediate · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Digital Transformation, Business Transformation, Data Strategy, Innovation, Organizational Strategy, Culture Transformation, Organizational Change, Customer experience strategy (CX), Business Process, Initiative and Leadership, Business Priorities, Customer Engagement, Strategic Partnership, Consumer Behaviour, Emerging Technologies
Beginner · Course · 1 - 4 Weeks
Kennesaw State University
Skills you'll gain: Marketing, MarTech, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Content Marketing, Consumer Behaviour, Digital Marketing, Branding, Digital Media Strategy, Digital Advertising
Beginner · Course · 1 - 4 Weeks
Stanford University
Skills you'll gain: FinTech, Payment Systems, Financial Services, Financial Market, Capital Markets, Financial Trading, Asset Management, Mobile Banking, Consumer Lending, Banking, Financial Regulation, Investment Management, Digital Assets, Risk Management, Data-Driven Decision-Making
Mixed · Course · 1 - 3 Months

Alfaisal University | KLD
Skills you'll gain: Revenue Management, Market Dynamics, Product Strategy, Marketing, Cost Accounting, Business Marketing, Consumer Behaviour, Marketing Strategy and Techniques, Product Lifecycle Management
Beginner · Course · 1 - 4 Weeks

National Academy of Sports Medicine
Skills you'll gain: Nutrition Counseling, Nutrition and Diet, Nutritional Assessment, Nutrition Care Plans, Nutrition Education, Sports Medicine, Exercise Science, Coaching, Public Health and Disease Prevention
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Virtual Teams, Negotiation, Global Marketing, Intercultural Competence, International Relations, Cultural Diversity, Conflict Management, Culture, Consumer Behaviour, Marketing Management, Relationship Building, Team Management, Decision Making, Marketing, Business Ethics, Interpersonal Communications, Target Market, Diplomacy, World History, Cultural Sensitivity
Beginner · Specialization · 3 - 6 Months