• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Competitive Strategy

Competitive Strategy Courses

Competitive strategy courses can help you learn market positioning, competitive analysis, value proposition development, and strategic planning. You can build skills in identifying industry trends, assessing competitor strengths and weaknesses, and crafting effective business strategies. Many courses introduce tools like SWOT analysis, Porter’s Five Forces, and business model canvases, that support evaluating market dynamics and shaping strategic decisions.

Popular Competitive Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    H

    HRCI

    Employee Relations

    Skills you'll gain: Employee Performance Management, Diversity Equity and Inclusion Initiatives, Performance Appraisal, Performance Management, Human Resource Policies, Organizational Structure, Policy Development, Conflict Management, Employee Relations, Diversity and Inclusion, Workplace inclusivity, Human Resources, Performance Review, Human Resource Strategy, Human Resources Management and Planning, Employee Engagement, Organizational Strategy, Administration, Staff Management, Business Continuity

    4.8
    Rating, 4.8 out of 5 stars
    ·
    344 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Michigan

    Leading Diverse Teams & Organizations

    Skills you'll gain: Diversity and Inclusion, Workplace inclusivity, Diversity Equity and Inclusion Initiatives, Diversity Training, People Management, Growth Mindedness, Diversity Awareness, Team Leadership, Organizational Leadership, Diversity Programs, Leadership, Social Justice, Personal Development, Self-Awareness, Human Resource Policies, Organizational Change, Organizational Structure

    4.7
    Rating, 4.7 out of 5 stars
    ·
    472 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories

    Skills you'll gain: Brand Management, Campaign Management, Target Audience, Marketing Operations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    282 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    AI SEO: Mastering Generative Engine Optimization (GEO)

    Skills you'll gain: Generative Engine Optimization (GEO), Content Performance Analysis, Search Engine Optimization, Content Optimization, Generative AI, Web Analytics and SEO, Keyword Research, Digital Marketing, Performance Measurement, Content Creation, Competitive Analysis, Semantic Web, Content Strategy, Artificial Intelligence, Web Content, Content Marketing, Content Development and Management, Analysis, Ethical Standards And Conduct, Data Strategy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    35 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    ESG and Social Activism

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Diversity Equity and Inclusion Initiatives, Governance, Corporate Sustainability, Diversity and Inclusion, Corporate Strategy, Corporate Communications, Business Ethics, Crisis Management, Governance Risk Management and Compliance, Enterprise Risk Management (ERM), Social Impact, Advocacy, Stakeholder Management, Public Relations, Stakeholder Engagement, Risk Management, Executive Recruitment, Stakeholder Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    178 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Storytelling in Branding and Content Marketing

    Skills you'll gain: Storytelling, Content Marketing, Brand Strategy, Content Creation, Driving engagement, Branding, Brand Awareness, Advertising, Journalism, Target Audience

    4.4
    Rating, 4.4 out of 5 stars
    ·
    355 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Starweaver

    IIBA® Entry Certificate in Business Analysis™ (ECBA™) Exam Prep

    Skills you'll gain: Requirements Elicitation, Requirements Analysis, Stakeholder Engagement, Requirements Management, Business Analysis, Stakeholder Management, Performance Improvement, Business Requirements, Stakeholder Communications, Case Studies, Stakeholder Analysis, Project Performance, Governance, Business Process Modeling, Strategic Planning, Problem Solving

    4.8
    Rating, 4.8 out of 5 stars
    ·
    130 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Starweaver

    Customer Relationship Management

    Skills you'll gain: Loyalty Programs, Customer Relationship Management (CRM) Software, Customer Relationship Building, Brand Loyalty, Customer Analysis, Customer Retention, Relationship Management, Customer Success Management, Sales Management, Marketing Automation, Marketing Strategies, Target Audience, Data-Driven Marketing, Business Development, Performance Management, Performance Measurement, Data-Driven Decision-Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    276 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    Brand New Brand

    Skills you'll gain: Ideation, Logo Design, Brand Strategy, Style Guides, Graphic Design, Branding, Visual Storytelling, Typography, Graphic and Visual Design, Brainstorming, Layout Design, Adobe InDesign, Creativity, Adobe Photoshop, Color Theory, Design Elements And Principles

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.3K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Fundamentos del Marketing

    Skills you'll gain: Branding, Brand Marketing, Marketing, Brand Management, Marketing Management, Brand Strategy, Strategic Marketing, Value Propositions, Consumer Behaviour, Marketing Planning, Marketing Strategies, Target Market, Business Marketing, Marketing Strategy and Techniques, Marketing Operations, Market Opportunities, Product Marketing, Target Audience, Business Strategy, Customer Insights

    4.8
    Rating, 4.8 out of 5 stars
    ·
    279 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    G

    Goldman Sachs

    Fundamentals of Management, with Goldman Sachs 10,000 Women

    Skills you'll gain: Human Resources Management and Planning, Employee Performance Management, Management Training And Development, Team Performance Management, Performance Management, Human Resource Strategy, Staff Management, Human Resources, Growth Strategies, Talent Management, Delegation Skills, People Management, Culture Transformation, Subcontracting, Employee Coaching, Business Strategy, Organizational Development, Recruitment, Leadership, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    618 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Maryland, College Park

    Fundamentals of Technology Sales

    Skills you'll gain: Closing (Sales), Sales Process, Sales Presentation, Technical Sales, Sales, Sales Development, Sales Management, Sales Strategy, Solution Sales Engineering, Prospecting and Qualification, Emerging Technologies, Needs Assessment, Negotiation, Proposal Development, Cloud Computing, Cybersecurity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    161 reviews

    Beginner · Course · 1 - 3 Months

1…115116117…404

In summary, here are 10 of our most popular competitive strategy courses

  • Employee Relations: HRCI
  • Leading Diverse Teams & Organizations: University of Michigan
  • From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories: IE Business School
  • AI SEO: Mastering Generative Engine Optimization (GEO): SkillUp
  • ESG and Social Activism: University of Pennsylvania
  • Storytelling in Branding and Content Marketing : IE Business School
  • IIBA® Entry Certificate in Business Analysisâ„¢ (ECBAâ„¢) Exam Prep: Starweaver
  • Customer Relationship Management: Starweaver
  • Brand New Brand: California Institute of the Arts
  • Fundamentos del Marketing: Universidad de Palermo

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok