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  • Customer Analytics

Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.

Popular Customer Analytics Courses and Certifications


  • S

    SAS

    Advanced SAS Programming Techniques

    Skills you'll gain: SAS (Software), Perl (Programming Language), Data Processing, Statistical Programming, Data Manipulation, Code Reusability, Data Structures, Data Transformation, Data Analysis, Data Storage

    4.8
    Rating, 4.8 out of 5 stars
    ·
    95 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Advanced SQL Retrieval Queries in SQLiteStudio

    Skills you'll gain: SQL, Query Languages, Relational Databases, Data Manipulation, Data Analysis, Problem Solving

    4.5
    Rating, 4.5 out of 5 stars
    ·
    98 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Virginia

    Gestão de produtos digitais: Princípios básicos modernos

    Skills you'll gain: Product Management, New Product Development, Product Lifecycle Management, Stakeholder Engagement, Stakeholder Communications, Product Development, Product Improvement, Sales Presentations, Innovation, Sustainable Business, Stakeholder Management, Ideation, Product Requirements, Digital Analysis, Analysis, Marketing Analytics, Customer Insights, Customer Analysis, Communication, Leadership and Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    30 reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    IE Business School

    Marketing Management Essentials:The Marketing Plan Structure

    Skills you'll gain: Marketing Planning, Customer Engagement, Strategic Marketing, Marketing Management, Marketing Effectiveness, Marketing Strategies, Marketing Operations, Marketing, Marketing Strategy and Techniques, Market Research, Business Planning, Market Analysis, Market Dynamics, Customer Retention, Brand Management, Key Performance Indicators (KPIs), Performance Metric, Performance Measurement, Branding, Goal Setting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Minnesota

    Desarrollo de software Agile

    Skills you'll gain: User Story, Agile Software Development, Agile Methodology, Agile Project Management, Scrum (Software Development), Agile Product Development, Sprint Retrospectives, Software Development Methodologies, Sprint Planning, Backlogs, Software Engineering, Continuous Integration, Acceptance Testing, Test Driven Development (TDD)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    103 reviews

    Intermediate · Course · 1 - 4 Weeks

  • H

    Howard University

    Business Problem Solving

    Skills you'll gain: Regression Analysis, Correlation Analysis, Spreadsheet Software, Business Analysis, Data-Driven Decision-Making, Data Modeling, Business Modeling, Business Analytics, Microsoft Excel, Business Solutions, Statistical Analysis, Mathematical Modeling, Data Analysis Software, Excel Formulas, Analysis, Statistical Methods, Forecasting, Data Analysis, Operations Research, Business Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    33 reviews

    Intermediate · Specialization · 1 - 3 Months

  • C

    Coursera

    AI Wellness Tools, Behavior Tracking & Personal Goals

    Skills you'll gain: Prompt Engineering, Mindfulness, AI literacy, AI Personalization, Smart Goals, Positivity, Self-Awareness, Meditation & Breathwork, Anthropic Claude, Emotional Intelligence, Decision Making, Consumer Behaviour, Stress Management, Personal Development, Decisiveness, Empathy, Goal Setting, Health And Wellness Coaching, Data Ethics, Behavioral Management

    Beginner · Specialization · 3 - 6 Months

  • W

    Whizlabs

    Exam Prep PL-400: Microsoft Power Platform Developer Assoc.

    Skills you'll gain: Microsoft Power Automate/Flow, Microsoft Power Platform, Data Analysis Expressions (DAX), Power Apps Component Framework, Power BI, Microsoft Azure, Dashboard Creation, Business Workflow Analysis, Process Analysis, Microsoft Copilot, AI Workflows, Business Process Automation, Workflow Management, Process Optimization, Automation, Data Integration, Microsoft Visual Studio, Restful API, Application Lifecycle Management, JSON

    2.5
    Rating, 2.5 out of 5 stars
    ·
    18 reviews

    Intermediate · Specialization · 1 - 3 Months

  • S

    Salesforce

    Operaciones de ventas de Salesforce

    Skills you'll gain: Sales Pipelines, Sales Process, Customer Relationship Management, Salesforce, Customer Success Management, Sales Development, Customer Relationship Management (CRM) Software, Sales Support, Sales Operations, Sales Management, Campaign Management, Lead Generation, Data Visualization, Closing (Sales), Sales Enablement, Inside Sales, Service Management, Order Management, Prospecting and Qualification, Sales

    Beginner · Professional Certificate · 3 - 6 Months

  • S

    SAS

    Analyzing Time Series and Sequential Data

    Skills you'll gain: Time Series Analysis and Forecasting, SAS (Software), Forecasting, Recurrent Neural Networks (RNNs), Feature Engineering, Statistical Analysis, Data Analysis Software, Data Analysis, Digital Signal Processing, Statistical Methods, Advanced Analytics, Statistical Software, Regression Analysis, Data Transformation, Exploratory Data Analysis, Machine Learning Methods, Predictive Modeling, Applied Machine Learning, Predictive Analytics, Model Training

    5
    Rating, 5 out of 5 stars
    ·
    11 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Quantitative Finance & Risk Modeling

    Skills you'll gain: Financial Modeling, Descriptive Statistics, Data Literacy, Financial Forecasting, Reconciliation, Financial Analysis, A/B Testing, Portfolio Risk, Model Evaluation, Data Cleansing, Classification And Regression Tree (CART), Regression Analysis, Exploratory Data Analysis, Predictive Modeling, Data Analysis, Risk Analysis, Risk Management, R Programming, Statistical Analysis, Machine Learning

    4
    Rating, 4 out of 5 stars
    ·
    9 reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Illinois Urbana-Champaign

    Advanced Topics in Artificial Intelligence

    Skills you'll gain: Responsible AI, Automation, Artificial Intelligence, Cloud Infrastructure, Infrastructure Architecture, Agentic systems, AI Integrations, AI Personalization, Predictive Modeling, Business Operations

    Build toward a degree

    4.2
    Rating, 4.2 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular customer analytics courses

  • Advanced SAS Programming Techniques: SAS
  • Advanced SQL Retrieval Queries in SQLiteStudio: Coursera
  • Gestão de produtos digitais: Princípios básicos modernos: University of Virginia
  • Marketing Management Essentials:The Marketing Plan Structure: IE Business School
  • Desarrollo de software Agile: University of Minnesota
  • Business Problem Solving: Howard University
  • AI Wellness Tools, Behavior Tracking & Personal Goals: Coursera
  • Exam Prep PL-400: Microsoft Power Platform Developer Assoc.: Whizlabs
  • Operaciones de ventas de Salesforce: Salesforce
  • Analyzing Time Series and Sequential Data: SAS

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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