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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Global Challenges in Business

    Skills you'll gain: Sustainable Business, Global Marketing, Virtual Teams, Business Ethics, Diversity Marketing, Corporate Sustainability, Intercultural Competence, Sustainable Development, Cultural Sensitivity, Cultural Diversity, Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Consumer Behaviour, Ethical Standards And Conduct, Environmental Issue, Market Analysis, Branding, Solution Design, Culture, Business Strategy

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    568 reviews

    Beginner · Specialization · 3 - 6 Months

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    E

    EDUCBA

    Global Trade and EXIM Policy Fundamentals

    Skills you'll gain: Export Control, Payment Systems, International Finance, Payment Processing, Shipping and Receiving, International Relations, Global Marketing, Transportation, Supply Chain, and Logistics, Financial Policy, Operations Management, Business Operations, Operations, Business, Business Systems, Business Management, Operations Support Systems, IT Management, Financial Systems, Financial Management, AI Workflows

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Design Fundamentals with AI

    Skills you'll gain: Adobe Express, Typography, Logo Design, Responsible AI, Digital Design, Layout Design, Creative Design, Visual Design, Usability, Graphic and Visual Design Software, Graphic Design, AI powered creativity, Adobe Firefly, User Interface and User Experience (UI/UX) Design, Color Theory, Design Software, Collaborative Software, Content Creation, Artificial Intelligence, Generative AI Agents

    4.7
    Rating, 4.7 out of 5 stars
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    1.8K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    S

    Sage Publications

    Building Customer Relationships and Leading Sales Teams

    Skills you'll gain: Account Management, Sales Management, Account Strategy, Customer Relationship Management, Sales Strategy, Sales, Sales Process, Sales Training, Customer Relationship Management (CRM) Software, Customer Relationship Building, Customer Retention, Budgeting, Sales Presentation, Selling Techniques, Performance Measurement, Performance Metric, Forecasting, Client Services, Strategic Marketing, Business Communication

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Generative AI in Adobe Creative Cloud

    Skills you'll gain: Photo Editing, Adobe Illustrator, Adobe Express, Adobe Photoshop, Typography, Responsible AI, AI powered creativity, Color Theory, Generative AI, Graphic and Visual Design, Graphic and Visual Design Software, Graphic Design, Photography, Visual Storytelling, Data Ethics, Design, Adobe Firefly, Creative Design, Branding, Storytelling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.5K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University at Buffalo

    Digital Manufacturing & Design Technology

    Skills you'll gain: Model Based Systems Engineering, Peer Review, Programmable Logic Controllers, Systems Engineering, Product Lifecycle Management, Intrusion Detection and Prevention, Security Controls, Performance Measurement, Collaborative Software, Control Systems, Continuous Monitoring, Anomaly Detection, Manufacturing and Production, Machine Controls, Incident Response, Digital Transformation, Cyber Attacks, Vulnerability Assessments, Cybersecurity, Manufacturing Operations

    4.6
    Rating, 4.6 out of 5 stars
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    7.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Università Bocconi

    Arts and Heritage Management

    Skills you'll gain: Leadership and Management, Branding, Business Management, Brand Management, Brand Strategy, Brand Loyalty, Data Strategy, Fundraising, Data-Driven Decision-Making, Driving engagement, Marketing, Consumer Behaviour, Customer Engagement, Customer experience improvement, Customer Insights, Value Propositions, Target Audience, Experience Design

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.5K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Build a Full Website using WordPress

    Skills you'll gain: WordPress, Content Management Systems, Web Content, Web Design and Development, Web Design, Web Presence, Web Development, Editing, Social Media, Content Management, Embeddings, Marketing, Design, Computer Science

    4.4
    Rating, 4.4 out of 5 stars
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    4.3K reviews

    Advanced · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Enterprise AI Strategy and Investment

    Skills you'll gain: AI Product Strategy, Generative AI, AI Enablement, Responsible AI, Decision Intelligence, Strategic Thinking, Business Strategy, Key Performance Indicators (KPIs), Artificial Intelligence, Technology Strategies, Performance Measurement, Business Metrics, Business Priorities, Digital Transformation, Verbal Strategic Communication, Technical Communication, Competitive Intelligence, Corporate Sustainability, Strategic Prioritization, Competitive Analysis

    Intermediate · Course · 1 - 3 Months

  • Status: New
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    Status: Free Trial
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    Skillshare

    Introduction to Blender 3D: Beginner’s guide to 3D modeling

    Skills you'll gain: 3D Modeling, Computer Graphics, 3D Assets, Visualization (Computer Graphics), Software Installation, Computer Graphic Techniques, Control Panels, User Interface (UI), UI Components, Editing

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
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    S

    SkillsBooster Academy

    AI for Sales

    Skills you'll gain: Overcoming Objections, Sales Prospecting, Prospecting and Qualification, Sales Presentation, Sales, Sales Process, Closing (Sales), Cold Calling, Sales Operations, Outbound Calls, Anthropic Claude, Google Gemini, Microsoft Copilot, Negotiation, Generative AI, ChatGPT, Value Propositions, Research, Responsible AI, Communication

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Intellectual Property Law

    Skills you'll gain: Intellectual Property, Branding, Brand Marketing, Brand Strategy, Legal Strategy, Brand Management, Case Law, Packaging and Labeling, Asset Protection, Legal Risk, Regulation and Legal Compliance, Case Studies, Asset Management, Law, Regulation, and Compliance, Marketing, Innovation, Strategic Thinking, Business Strategy, Economics, Policy, and Social Studies, Planning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.7K reviews

    Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular product marketing courses

  • Global Challenges in Business: University of Illinois Urbana-Champaign
  • Global Trade and EXIM Policy Fundamentals: EDUCBA
  • Design Fundamentals with AI: Adobe
  • Building Customer Relationships and Leading Sales Teams: Sage Publications
  • Generative AI in Adobe Creative Cloud: Adobe
  • Digital Manufacturing & Design Technology: University at Buffalo
  • Arts and Heritage Management: Università Bocconi
  • Build a Full Website using WordPress: Coursera
  • Enterprise AI Strategy and Investment: Coursera
  • Introduction to Blender 3D: Beginner’s guide to 3D modeling: Skillshare

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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