• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Insights

Customer Insights Courses

Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.


Popular Customer Insights Courses and Certifications


  • Status: Free
    Free
    G

    Goldman Sachs

    Fundamentals of Negotiation, with Goldman Sachs 10,000 Women

    Skills you'll gain: Negotiation, Active Listening, Rapport Building, Conflict Management, Interpersonal Communications, Goal Setting, Communication, Business Planning, Influencing, Expectation Management, Emotional Intelligence

    4.6
    Rating, 4.6 out of 5 stars
    ·
    500 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Aptly

    Getting Started with TikTok

    Skills you'll gain: TikTok, Storytelling, Content Creation, Video Editing, Video Production, Social Media Content, Social Media, Drive Engagement, Target Audience, Business Marketing, Customer Engagement, User Accounts

    4.8
    Rating, 4.8 out of 5 stars
    ·
    68 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Analysis of Business Problems

    Skills you'll gain: Business Analytics, Business Analysis, Financial Analysis, Strategic Decision-Making, Business Strategy, Organizational Leadership, Analytical Skills, Data-Driven Decision-Making, Complex Problem Solving, Analysis, Market Share, Case Studies, Financial Statements, Marketing, Consumer Behaviour, Decision Making, Team Leadership, Balance Sheet, Working Capital, Branding

    4.7
    Rating, 4.7 out of 5 stars
    ·
    155 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SAS

    SAS Advanced Programmer

    Skills you'll gain: SQL, SAS (Software), Database Management, Query Languages, Case Studies, Data Access, Program Development, Statistical Programming, Data Presentation, Scripting, Perl (Programming Language), Data Processing, Automation, Data Integration, Stored Procedure, Data Manipulation, Data Transformation, Debugging, Data Validation, Data Analysis

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    405 reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Pricing Strategy in Practice

    Skills you'll gain: Price Negotiation, Market Dynamics, Product Strategy, Strategic Marketing, Presentations, Consumer Behaviour, Cost Accounting, Competitive Analysis, Market Research, Business Strategy, Market Analysis, Microsoft PowerPoint, Value Propositions, Case Studies, Market Share, B2B Sales

    4.7
    Rating, 4.7 out of 5 stars
    ·
    169 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    The Hong Kong University of Science and Technology

    Software Engineering

    Skills you'll gain: Software Design Patterns, Requirements Analysis, White-Box Testing, Software Architecture, Acceptance Testing, Software Development Methodologies, Unified Modeling Language, Software Development Life Cycle, Configuration Management, Debugging, Software Design, Process Driven Development, Software Engineering, Software Testing, Object Oriented Design, Functional Requirement, Data Modeling, Systems Design, Project Management, Project Planning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    607 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Introduction to Systems Engineering

    Skills you'll gain: Model Based Systems Engineering, Failure Analysis, Systems Engineering, Engineering Management, Requirements Management, Scope Management, Design Reviews, Project Scoping, Root Cause Analysis, Program Management, Requirements Analysis, User Requirements Documents, Test Engineering, Cost Management, Contract Management, Systems Design, Business Requirements, Systems Thinking, Project Risk Management, Risk Management

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    149 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Toronto

    Gender Analytics: Gender Equity through Inclusive Design

    Skills you'll gain: Human Centered Design, Organizational Change, User Research, Design Thinking, Change Management, Design Research, Product Design, Data Ethics, Data Collection, Quantitative Research, Prototyping, Influencing, Qualitative Research, Storytelling, Leadership, Data Analysis, Analytics, Diversity Awareness, Diversity and Inclusion, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    618 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    T

    Tableau Learning Partner

    Introduction to Tableau

    Skills you'll gain: Tableau Software, Interactive Data Visualization, Data Visualization Software, Dashboard, Business Analytics, Business Intelligence, Data Preprocessing, Data Integration, Data Cleansing, Data Manipulation, Performance Tuning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    306 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The University of Tokyo

    Interactive Computer Graphics

    Skills you'll gain: Visualization (Computer Graphics), Interactive Design, Computer Graphics, Computer Graphic Techniques, Human Computer Interaction, Animation and Game Design, User Interface (UI), Robotics, 3D Assets, Algorithms, Simulations

    4
    Rating, 4 out of 5 stars
    ·
    316 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Saïd Business School, University of Oxford

    AI Foundations for Business Professionals

    Skills you'll gain: Prompt Engineering, Retrieval-Augmented Generation, Generative AI, Responsible AI, OpenAI, Artificial Neural Networks, AI Security, Data Ethics, Governance, Artificial Intelligence, ChatGPT, AI Workflows, Artificial Intelligence and Machine Learning (AI/ML), Agentic systems, Compliance Management, AI Product Strategy, Business Ethics, Risk Management, Machine Learning, Project Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    238 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Creating a Free Business Page with Blogger

    Skills you'll gain: Blogs, Google Analytics, Web Analytics, Promotional Strategies, Customer Engagement, Social Media, Content Marketing, Content Creation, Content Management Systems, Business Writing, Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    271 reviews

    Beginner · Guided Project · Less Than 2 Hours

Searches related to customer insights

customer insights: new product development orientation
customer insights: quantitative techniques
enhancing customer insights with generative ai
genai for marketing and customer insights
genai for customer insights
1…106107108…343

In summary, here are 10 of our most popular customer insights courses

  • Fundamentals of Negotiation, with Goldman Sachs 10,000 Women: Goldman Sachs
  • Getting Started with TikTok: Aptly
  • Analysis of Business Problems: IESE Business School
  • SAS Advanced Programmer: SAS
  • Pricing Strategy in Practice: University of Virginia
  • Software Engineering: The Hong Kong University of Science and Technology
  • Introduction to Systems Engineering: University of Colorado Boulder
  • Gender Analytics: Gender Equity through Inclusive Design: University of Toronto
  • Introduction to Tableau: Tableau Learning Partner
  • Interactive Computer Graphics: The University of Tokyo

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok