Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Coursera
Skills you'll gain: Overcoming Objections, A/B Testing, Persuasive Communication, B2B Sales, Email Marketing, Business Writing, Sales, Communication, Data-Driven Decision-Making, AI Integrations, Content Performance Analysis, Responsible AI, Data Ethics, Performance Analysis, Community Outreach, Digital Communications
Intermediate · Course · 1 - 4 Weeks

Dartmouth College
Skills you'll gain: Data Strategy, Analytics, Data-Driven Decision-Making, Business Analytics, Scalability, Organizational Strategy, Data Infrastructure, Risk Management, Digital Transformation, Data Management, Large Language Modeling, Business Risk Management, Generative AI, Generative Model Architectures, Artificial Intelligence and Machine Learning (AI/ML), Competitive Analysis, Case Studies, AI Integrations
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Procurement, Strategic Sourcing, Contract Negotiation, Negotiation, Supplier Management, Purchasing, Supplier Relationship Management, Supplier Performance Management, Proposal Development, Cost Estimation, Excel Formulas, Cost Reduction, Cost Benefit Analysis, Microsoft Excel, Data-Driven Decision-Making, Risk Management, Service Level
Advanced · Course · 1 - 4 Weeks

ESSEC Business School
Skills you'll gain: Mediation, Negotiation, Communication Strategies, Conflict Management, Active Listening, Price Negotiation, Cultural Sensitivity, Oral Expression, Intercultural Competence, Cultural Diversity, Verbal Communication Skills, Cultural Responsiveness, Interpersonal Communications, Diplomacy, Relationship Building, Labor Relations, Strategic Partnership, Case Studies, Communication, Planning
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Cyber Security Strategy, Cybersecurity, Incident Response, Computer Security Incident Management, Cyber Attacks, Cyber Security Policies, Incident Management, Cyber Threat Intelligence, Security Management, Intrusion Detection and Prevention, Security Strategy, Cyber Threat Hunting, Cyber Risk, Threat Management, Data Security, Security Controls, Encryption, Resilience, Risk Management, Security Software
Beginner · Course · 3 - 6 Months

28DIGITAL
Skills you'll gain: Closing (Sales), Business Modeling, Cold Calling, Design Thinking, Customer Analysis, Entrepreneurship, Selling Techniques, Market Opportunities, Innovation, Sales Process, Market Research, Market Analysis, Target Market, Marketing, General Sales Practices, Ideation, Marketing Strategy and Techniques, Marketing Strategies, Business Strategy, Strategic Marketing
Intermediate · Specialization · 3 - 6 Months

Advancing Women in Tech
Skills you'll gain: Product Management, Product Marketing, Product Strategy, Product Requirements, Product Planning, New Product Development, Product Development, Market Share, Competitive Analysis, Oral Expression, Competitive Intelligence, Market Opportunities, Customer experience strategy (CX), Customer Insights, Customer Analysis, Customer Advocacy, Verbal Communication Skills, Persuasive Communication, Business Priorities, B2B Sales
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Power Platform Architecture & Technical Design, Power BI, Solution Architecture, Data Architecture, Microsoft Azure, Data Modeling, Data Store, Data Mart, Business Intelligence, Data Sharing, Dashboard, Data Integration, Dataflow, Data Storage, Data Analysis, AI Product Strategy, Data Quality, Python Programming
Intermediate · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: People Analytics, Human Resource Strategy, Human Resources Management and Planning, People Management, Human Resources, Workforce Planning, Talent Management, Organizational Effectiveness, Performance Metric, Workforce Management, Analytics, Performance Appraisal, Staff Management, Performance Measurement, Employee Performance Management, Data-Driven Decision-Making, Performance Analysis, Social Network Analysis, Performance Management, Collaboration
Mixed · Course · 1 - 4 Weeks

Macquarie University
Skills you'll gain: Business Strategy, Strategic Thinking, Business Strategies, Customer Analysis, Strategic Marketing, Organizational Strategy, Growth Strategies, Competitive Analysis, Business Planning, Market Analysis, Market Opportunities, Value Propositions, Analysis, Innovation
Beginner · Course · 1 - 3 Months

John Wiley & Sons
Skills you'll gain: Strategic Planning, Strategic Thinking, Strategic Decision-Making, Conflict Management, Organizational Strategy, Analysis, Strategic Leadership, Environmental Monitoring, Stakeholder Analysis, Leadership Development, Public Administration
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Code Review, DevSecOps, Maintainability, Software Quality (SQA/SQC), Software Quality Assurance, Secure Coding, Application Security, Software Technical Review, Continuous Integration, Continuous Deployment, CI/CD, Vulnerability Scanning, Vulnerability Management, Analysis, Cyber Security Assessment, Security Strategy, Cyber Governance, Security Management, Cyber Security Strategy, Security Awareness
Intermediate · Course · 1 - 4 Weeks