Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Pennsylvania
Skills you'll gain: Advertising, English Language, Media and Communications, Online Advertising, Oral Comprehension, Vocabulary, Literacy, Cultural Diversity, Journalism, Grammar, Facebook
Mixed · Course · 1 - 3 Months

Skills you'll gain: Lean Six Sigma, Organizational Change, Lean Methodologies, Six Sigma Methodology, Organizational Leadership, Project Scoping, Root Cause Analysis, Statistical Analysis, Statistical Methods, Process Improvement, Process Analysis, Quality Improvement, Continuous Quality Improvement (CQI), Process Capability, Statistical Hypothesis Testing, Data Analysis, Kanban Principles, Waste Minimization
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Photo Editing, Adobe Illustrator, Color Theory, Adobe Photoshop, Adobe Acrobat, Typography, Document Management, Graphic and Visual Design, Graphic Design, Photography, Generative AI, Design, Adobe Creative Cloud, Design Elements And Principles, Workflow Management, Digital Design, File Management, Collaborative Software, Design Reviews, Branding
Beginner · Specialization · 1 - 3 Months

Simplilearn
Skills you'll gain: Blogs, Performance Analysis, Social Media Marketing, Content Creation, WordPress, Promotional Strategies, Content Marketing, Content Management Systems, Email Marketing, Workflow Management, Content Management, Calendar Management, Drive Engagement
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Dashboard, Business Intelligence, Tableau Software, Business Reporting, Data Storytelling, Data Presentation, Data Visualization Software, Data Visualization, Stakeholder Communications, Performance Tuning, Interviewing Skills, Presentations
Advanced · Course · 1 - 3 Months

Multiple educators
Skills you'll gain: Apache Airflow, Data Modeling, Data Pipelines, Data Storage, Data Architecture, Requirements Analysis, Data Processing, Data Warehousing, Query Languages, Apache Hadoop, Extract, Transform, Load, Data Lakes, Amazon Web Services, File Systems, Apache Spark, Database Systems, Feature Engineering, Data Integration, AWS Kinesis, Data Management
Intermediate · Professional Certificate · 3 - 6 Months

University of Colorado Boulder
Skills you'll gain: Strategic Communication, Target Audience, Public Relations, Marketing Communications, Advertising Campaigns, Media Strategy, Communication Strategies, Campaign Management, Integrated Marketing Communications, Branding, Earned Media, Brand Management, Paid media, Owned Media, Business Strategy, Shared Media, Employee Engagement
Beginner · Course · 1 - 4 Weeks

The State University of New York
Skills you'll gain: Bioinformatics, Big Data, Analytics, Data Mining, Health Informatics, Biomedical Technology, Data Processing, R Programming, Predictive Modeling, Statistical Analysis, Molecular Biology, Feature Engineering, Network Analysis, Unsupervised Learning
Advanced · Course · 1 - 3 Months

Universidad de Palermo
Skills you'll gain: E-Commerce, Branding, Entrepreneurship, Sales, Social Media, Business Development, Social Media Marketing, Payment Systems, Web Design and Development, Logistics, User Experience, Market Trend
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Statistical Hypothesis Testing, Sampling (Statistics), Statistical Modeling, Statistical Methods, Statistical Inference, Bayesian Statistics, Data Visualization, Statistics, Matplotlib, Statistical Visualization, Statistical Software, Probability & Statistics, Statistical Analysis, Jupyter, Statistical Programming, Regression Analysis, Data Visualization Software, Predictive Modeling, Data Analysis, Python Programming
Beginner · Specialization · 1 - 3 Months

Tecnológico de Monterrey
Skills you'll gain: Brand Management, Branding, Brand Strategy, Brand Awareness, Brand Loyalty, Marketing Management, Consumer Behaviour, Internal Communications, Performance Measurement, Target Audience, Market Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Sampling (Statistics), Data Mining, Statistical Hypothesis Testing, Probability, Linear Algebra, Statistical Analysis, Statistical Inference, Data Analysis, Probability Distribution, Statistics, Machine Learning Algorithms, Machine Learning, Python Programming
Mixed · Course · 1 - 4 Weeks