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  • Product Marketing

Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.


Popular Product Marketing Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Digital Content Planning and Management

    Skills you'll gain: Content Management, Digital Content, Target Audience, Content Strategy, Web Content, Digital Media Strategy, Marketing Planning, Content Performance Analysis, Content Creation, Content Marketing, Governance, Auditing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    89 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Snowflake

    Snowflake Data Engineering

    Skills you'll gain: Data Engineering, Data Pipelines, Database Management, Data Manipulation, Databases, Data Transformation, Extract, Transform, Load, Data Warehousing, Change Control, DevOps, Cloud Development, SQL, Data Integration, CI/CD, Application Development, Artificial Intelligence and Machine Learning (AI/ML), Role-Based Access Control (RBAC), Software Development Tools, Stored Procedure, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    315 reviews

    Beginner · Professional Certificate · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Introduction to Data Engineering

    Skills you'll gain: Data Pipelines, Data Architecture, Requirements Analysis, Amazon Web Services, Data Warehousing, Data Processing, System Requirements, Extract, Transform, Load, Performance Tuning, Security Controls, Cloud Computing, Scalability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    476 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Introduction to HTML

    Skills you'll gain: Hypertext Markup Language (HTML), Front-End Web Development, Web Design and Development, Web Development, Web Development Tools, Web Applications, Web Content, Integrated Development Environments

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.2K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    UNSW Sydney (The University of New South Wales)

    Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences

    Skills you'll gain: Storytelling, User Experience Design, Driving engagement, Content Creation, Storyboarding, Multimedia, Animation and Game Design, Augmented and Virtual Reality (AR/VR), Design Strategies, Emerging Technologies

    4.7
    Rating, 4.7 out of 5 stars
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    958 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    K

    Kennesaw State University

    Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course)

    Skills you'll gain: Value Propositions, Business Modeling, Presentations, Customer Analysis, Innovation, Customer Relationship Management, Entrepreneurship, Marketing Channel, Business Strategy, Strategic Partnership, Cost Management, Revenue Management, Resource Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    688 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Career Discovery

    Skills you'll gain: Professional Networking, LinkedIn, Mentorship, Professional Development, Interviewing Skills, Social Media, Relationship Building, Social Media Strategy, Planning, Strategic Communication, Communication, Adaptability, Collaboration, Business Research, Negotiation, Leadership, Professionalism, Goal Setting, Personal Development, Market Research

    4.6
    Rating, 4.6 out of 5 stars
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    1.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Google UX Design (PT)

    Skills you'll gain: Adobe XD, User Experience Design, Usability Testing, Figma (Design Software), Responsive Web Design, Information Architecture, Wireframing, Prototyping, UI/UX Research, Presentations, Design Reviews, User Interface and User Experience (UI/UX) Design, User Story, Storyboarding, Ideation, Mockups, Software Documentation, Graphic and Visual Design, User Research, User Centered Design

    4.9
    Rating, 4.9 out of 5 stars
    ·
    2.6K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • C

    Coursera

    Build a mobile app with Google Sheets on Glide and no coding

    Skills you'll gain: No-Code Development, Mobile Development, Google Sheets, Application Development, Application Design, Application Deployment, Data Structures, User Accounts, Personalized Service, User Feedback, Web Development, Marketing

    4.5
    Rating, 4.5 out of 5 stars
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    685 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    Preview
    U

    University of London

    How to Finance and Grow Your Startup – Without VC

    Skills you'll gain: Entrepreneurial Finance, Business Modeling, Entrepreneurship, Product Development, Growth Strategies, Customer Insights, Financial Modeling, Business Strategies, Case Studies, Revenue Management, Market Dynamics, Finance

    4.6
    Rating, 4.6 out of 5 stars
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    473 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Rapid Prototyping Using 3D Printing

    Skills you'll gain: Engineering Design Process, Prototyping, Engineering Drawings, Product Design, Product Development, Hardware Design, Research and Design, 3D Modeling, Mockups, Industrial Design, Development Testing, Computer-Aided Design, Usability Testing, Design Specifications, Manufacturing Processes, Cost Estimation, Materials science, Ideation, Mechanical Engineering, User Feedback

    4.6
    Rating, 4.6 out of 5 stars
    ·
    119 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    E-commerce Academy

    Skills you'll gain: E-Commerce, Branding, Entrepreneurship, Sales, Social Media, Business Development, Social Media Marketing, Payment Systems, Web Design and Development, Logistics, User Experience, Market Trend

    4.8
    Rating, 4.8 out of 5 stars
    ·
    181 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular product marketing courses

  • Digital Content Planning and Management: University of Illinois Urbana-Champaign
  • Snowflake Data Engineering: Snowflake
  • Introduction to Data Engineering: DeepLearning.AI
  • Introduction to HTML: Coursera
  • Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences: UNSW Sydney (The University of New South Wales)
  • Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course): Kennesaw State University
  • Career Discovery: Kennesaw State University
  • Google UX Design (PT): Google
  • Build a mobile app with Google Sheets on Glide and no coding: Coursera
  • How to Finance and Grow Your Startup – Without VC: University of London

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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