Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Prompt Engineering, Event Marketing, Presentations, Video Editing, Canva (Software), Marketing Materials, Marketing Collateral, Prompt Engineering Tools, Color Theory, Typography, Storytelling, Interactive Design, Marketing Design, Cross-Channel Marketing, Visual Design, Brand Strategy, Social Media, Logo Design, Layout Design, Social Media Content
★ 4.5 (55) · Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Microsoft 365, Azure Active Directory, Threat Management, Identity and Access Management, Threat Detection, Law, Regulation, and Compliance, Regulatory Compliance, Information Privacy, Regulatory Requirements, Authentications, Compliance Management, Microsoft Teams, People Analytics, Employee Engagement, Multi-Factor Authentication, Data Governance
Beginner · Course · 1 - 4 Weeks

Knowledge Accelerators
Skills you'll gain: Power BI, Dashboard Creation, Business Intelligence, Business Intelligence Software, Data Visualization, Business Reporting, Data Presentation, Business Analytics, Data Analysis, Data Synthesis, Excel Formulas, Data Manipulation, Collaborative Software, Trend Analysis, Data Cleansing, Data Management, Data Quality
★ 4.5 (1.7K) · Beginner · Course · 1 - 3 Months

SkillsBooster Academy
Skills you'll gain: Prompt Engineering, Data Storytelling, AI Orchestration, Data Presentation, Microsoft Excel, Strategic Decision-Making, Predictive Analytics, Data-Driven Decision-Making, Financial Forecasting, AI Workflows, Microsoft Copilot, Artificial Intelligence, Excel Formulas, Workflow Management, Data Manipulation, Business, Generative AI, Microsoft 365, Data Management, Interactive Learning
Beginner · Course · 1 - 3 Months

Skills you'll gain: Technical Analysis, Market Trend, Market Data, Trend Analysis, Financial Trading, Market Analysis, Market Dynamics
Mixed · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Business Strategy, Business Strategies, Business Planning, Organizational Strategy, Strategic Thinking, Corporate Strategy, Strategic Planning, Strategic Leadership, Strategic Decision-Making, Competitive Analysis, Business Modeling, Market Analysis, Resource Management, Value Propositions
★ 4.8 (2.1K) · Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: A/B Testing, Sampling (Statistics), Data Analysis, Analytics, Statistics, Descriptive Statistics, Statistical Analysis, Statistical Hypothesis Testing, Probability & Statistics, Advanced Analytics, Probability Distribution, Data Science, Statistical Inference, Statistical Programming, Statistical Methods, Probability, Python Programming
★ 4.8 (894) · Advanced · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Fundraising, Business Management, Organizational Strategy, Governance, Drive Engagement, Promotional Strategies, Marketing Strategies, Stakeholder Engagement, Business Planning, Marketing Communications, Marketing, Strategic Marketing, Marketing Planning, Planning, Driving engagement, Business Strategies, Performing Arts, Growth Strategies, Customer Engagement, Case Studies
★ 4.8 (738) · Beginner · Course · 1 - 3 Months

Skills you'll gain: Copywriting, Persuasive Communication, Writing, Business Writing, Marketing Materials, Content Creation, Content Marketing, Value Propositions, Social Media Content, Target Audience
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Technical Analysis, Market Trend, Financial Trading, Investment Management, Securities Trading, Market Dynamics, Trend Analysis, Risk Control, Financial Market, Market Data, Risk Management, Risk Modeling, Market Analysis, Investments, Capital Markets, Financial Regulations, Equities, Order Entry, Financial Systems, Business
★ 4.8 (6) · Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Media Relations, Proofreading, Public Relations, Stakeholder Analysis, Integrated Marketing Communications, Marketing Communications, Strategic Communication, Public Affairs, Content Management, Performance Reporting, Storytelling, Content Management Systems, Content Performance Analysis, Content Strategy, Report Writing, Business Reporting, Content Scheduling, Marketing Effectiveness, Media Strategy, Generative AI
★ 4.7 (231) · Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Solution Selling, Regulatory Compliance, Consultative Approaches, Consultative Selling, Law, Regulation, and Compliance, Negotiation, Regulatory Requirements, Prospecting and Qualification, Data Ethics, Regulation and Legal Compliance, Business Ethics, Ethical Standards And Conduct, Account Management, Contract Negotiation, Responsible AI, Microsoft Copilot, Personally Identifiable Information, Information Privacy, Customer Engagement, Customer Relationship Building
Advanced · Course · 1 - 4 Weeks