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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
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    Logical Operations

    Excel: Data Analysis and Visualization Fundamentals

    Skills you'll gain: Data Presentation, Data Visualization, Microsoft Excel, Data Visualization Software, Spreadsheet Software, Pivot Tables And Charts, Data Analysis, Data Science, Exploratory Data Analysis, Productivity Software, Microsoft Office, Microsoft 365

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    Agentic AI Content for Practitioners (Teams: Sales)

    Skills you'll gain: AI Personalization, Agentic systems, Competitive Intelligence, Sales Management, Sales Strategy, Sales, AI Enablement, Customer Analysis, Customer Relationship Management, Sales Presentations, Real Time Data, Automation, Proposal Development, Case Studies

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    IBM

    Product Management: An Introduction

    Skills you'll gain: Product Lifecycle Management, Product Management, Project Management, Product Development, Product Strategy, Portfolio Management, Value Propositions, Stakeholder Management, Cross-Functional Collaboration, Market Research, Business Acumen

    4.6
    Rating, 4.6 out of 5 stars
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    1.3K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    University of California, Davis

    Fundamentals of Visualization with Tableau

    Skills you'll gain: Data Storytelling, Data Visualization Software, Interactive Data Visualization, Data Literacy, Data Visualization, Tableau Software, Dashboard, Data Import/Export, Visualization (Computer Graphics), Data-Driven Decision-Making, Data Integration, Software Installation

    4.5
    Rating, 4.5 out of 5 stars
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    6.8K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Emory University

    Introduction to Management Consulting

    Skills you'll gain: Consulting, Management Consulting, Business Consulting, Problem Solving, Analysis, Client Services, Business Analytics, Business Strategies, Decision Making, Change Management, Complex Problem Solving

    4.8
    Rating, 4.8 out of 5 stars
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    1.5K reviews

    Beginner · Course · 1 - 3 Months

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    Coursera

    Analyze Data: Visualize, Summarize, and R

    Skills you'll gain: Exploratory Data Analysis, Financial Data, Data Analysis, Package and Software Management, R Programming, R (Software), Statistical Analysis, Expense Management, Financial Analysis, Tidyverse (R Package), Data Manipulation, Statistical Visualization, Data Import/Export

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    CertNexus

    DEBIZ (Exam DEB-110): Data Ethics for Business Professionals

    Skills you'll gain: Data Ethics, Business Ethics, Responsible AI, Ethical Standards And Conduct, Sustainable Development, Law, Regulation, and Compliance, Data Security, Medical Privacy, Information Privacy, Artificial Intelligence and Machine Learning (AI/ML), Decision Making, Business Leadership, Artificial Intelligence, Accountability, Business Strategy, Safety and Security, Emerging Technologies, Human Centered Design

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
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    M

    Macquarie University

    Excel Fundamentals for Data Analysis

    Skills you'll gain: Excel Formulas, Microsoft Excel, Data Cleansing, Data Manipulation, Data Preprocessing, Spreadsheet Software, Data Transformation, Data Validation, Data Analysis, Pivot Tables And Charts, Automation

    4.8
    Rating, 4.8 out of 5 stars
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    4.2K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
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    Packt

    ChatGPT and DALL-E: Sell Your Creative Thinking with AI

    Skills you'll gain: Intellectual Property, Advertising Campaigns, Legal Risk, Financial Acumen, Cost Benefit Analysis, Deep Learning

    Intermediate · Course · 1 - 3 Months

  • Status: New
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    Packt

    Web Development Fundamentals

    Skills you'll gain: Cascading Style Sheets (CSS), Debugging, jQuery, Hypertext Markup Language (HTML), Javascript, Development Environment, UI Components, User Interface (UI), Animations

    Beginner · Course · 1 - 3 Months

  • Status: New
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    Microsoft

    Microsoft Sales Toolkit with Generative AI

    Skills you'll gain: Prompt Engineering, AI Personalization, Personalized Service, Customer Engagement, Customer experience improvement, Customer Relationship Management (CRM) Software, Customer Retention, Selling Techniques, Customer Relationship Management, Sales Process, Sales Presentations, Verbal Communication Skills, Sales Prospecting, Microsoft Copilot, Sales Enablement, Calendar Management, Sales Strategy, Business Process Automation, Data Ethics, General Sales Practices

    Advanced · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Capstone: Retrieving, Processing, and Visualizing Data with Python

    Skills you'll gain: Data Processing, Data Cleansing, Data Visualization, Data Analysis, Data Modeling, Python Programming, Data Visualization Software, Exploratory Data Analysis, Web Scraping, Algorithms

    4.7
    Rating, 4.7 out of 5 stars
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    14K reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Excel: Data Analysis and Visualization Fundamentals: Logical Operations
  • Agentic AI Content for Practitioners (Teams: Sales): Coursera
  • Product Management: An Introduction: IBM
  • Fundamentals of Visualization with Tableau: University of California, Davis
  • Introduction to Management Consulting: Emory University
  • Analyze Data: Visualize, Summarize, and R: Coursera
  • DEBIZ (Exam DEB-110): Data Ethics for Business Professionals: CertNexus
  • Excel Fundamentals for Data Analysis: Macquarie University
  • ChatGPT and DALL-E: Sell Your Creative Thinking with AI: Packt
  • Web Development Fundamentals: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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