Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

DeepLearning.AI
Skills you'll gain: Deep Learning, Statistical Analysis, Clinical Trials, Risk Modeling, Decision Tree Learning, Predictive Modeling, Applied Machine Learning, Feature Engineering, Patient Treatment, Image Analysis, AI Personalization, Diagnostic Radiology, Machine Learning, Random Forest Algorithm, Forecasting, Data Processing, Artificial Intelligence, Tensorflow, Medical Imaging, Text Mining
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Data Visualization, Matplotlib, Marketing Analytics, Web Scraping, Social Media Marketing, Python Programming, Social Media, Pandas (Python Package), Text Mining, Trend Analysis, Data Analysis, Data Wrangling, Data Cleansing, Seaborn, Content Performance Analysis, Jupyter
Intermediate · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Statistical Inference, Statistical Hypothesis Testing, Probability & Statistics, Probability, Statistics, Bayesian Statistics, Statistical Methods, Statistical Modeling, Statistical Analysis, Probability Distribution, Sample Size Determination, Sampling (Statistics), Data Analysis
Mixed · Course · 1 - 4 Weeks
University of Virginia
Skills you'll gain: Price Negotiation, Market Dynamics, Product Strategy, Strategic Marketing, Presentations, Consumer Behaviour, Cost Accounting, Competitive Analysis, Market Research, Business Strategy, Market Analysis, Microsoft PowerPoint, Value Propositions, Case Studies, Market Share, B2B Sales
Intermediate · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Fundraising, Grant Writing, Proposal Writing, Prospecting and Qualification, Philanthropy, Campaign Management, Tax Planning, Direct Marketing, Business Writing, Customer Relationship Building, Marketing Strategies, Relationship Building, Estate Planning, Benefits Administration, Administration, Target Audience, Email Marketing, Telemarketing, Stakeholder Management, Negotiation
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Dimensionality Reduction, R Programming, Time Series Analysis and Forecasting, Applied Machine Learning, Unsupervised Learning, Predictive Modeling, Machine Learning, Text Mining, Artificial Neural Networks, Forecasting, Data Mining, Supervised Learning, Exploratory Data Analysis, Probability & Statistics
Mixed · Course · 1 - 4 Weeks

The University of Sydney
Skills you'll gain: Design Thinking, Innovation, Business Modeling, Product Design, Product Development, Business Strategy, Strategic Communication, Market Research, Corporate Strategy, Case Studies, User Feedback, Product Testing, Customer Insights
Intermediate · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Data Visualization, Interactive Data Visualization, Data Visualization Software, Data Presentation, Data Literacy, Data Ethics, Data Storytelling, Visualization (Computer Graphics), Dashboard, Tableau Software, Data Manipulation, Data Import/Export
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Branding, Marketing Planning, Strategic Marketing, Brand Awareness, Brand Management, Social Media, Marketing, Social Media Marketing, Marketing Strategies, Persona Development, Professional Development, Professional Networking, Goal Setting, Content Creation, Value Propositions, Entrepreneurship, Innovation, Competitive Analysis
Beginner · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Content Management, Digital Content, Target Audience, Content Strategy, Web Content, Marketing Planning, Content Performance Analysis, Digital Assets, Content Creation, Content Marketing, Governance, Auditing
Beginner · Course · 1 - 3 Months

Duke University
Skills you'll gain: MLOps (Machine Learning Operations), Pandas (Python Package), AWS SageMaker, NumPy, Microsoft Azure, Application Deployment, Responsible AI, Data Manipulation, Exploratory Data Analysis, Containerization, Data Pipelines, CI/CD, DevOps, Cloud Computing, Python Programming, Machine Learning, GitHub, Big Data, Data Management, Data Analysis
Advanced · Specialization · 3 - 6 Months

Johns Hopkins University
Skills you'll gain: Biostatistics, Statistical Hypothesis Testing, Regression Analysis, Sampling (Statistics), Statistical Methods, Statistical Visualization, Statistical Analysis, Epidemiology, Medical Science and Research, Quantitative Research, Descriptive Statistics, Statistical Inference, Data Literacy, Probability Distribution, Scientific Methods, Statistics, Statistical Modeling, Data Analysis, Probability & Statistics, Public Health
Beginner · Specialization · 3 - 6 Months