Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Colorado Boulder
Skills you'll gain: Database Design, SQL, Database Management Systems, NoSQL, Database Development, Relational Databases, Data Warehousing, Database Theory, Database Systems, Database Administration, Databases, Database Architecture and Administration, Database Software, Database Management, Data Modeling, Query Languages, MongoDB, Big Data, Data Architecture, Database Application
Build toward a degree
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Predictive Modeling, Data Ethics, Algorithms, Machine Learning, Predictive Analytics, Responsible AI, Artificial Intelligence, Statistical Modeling, Machine Learning Algorithms, Artificial Intelligence and Machine Learning (AI/ML), Data Collection, Risk Modeling, AI Product Strategy, Ethical Standards And Conduct, Computational Thinking, Economic Development, Economics
Beginner · Course · 1 - 4 Weeks

Pontificia Universidad Católica de Chile
Skills you'll gain: Data Visualization, Descriptive Analytics, Data-Driven Decision-Making, Data Analysis, Data Visualization Software, Predictive Analytics, Business Analytics, Database Management, Data Science, Relational Databases, Forecasting, Python Programming
Beginner · Course · 1 - 4 Weeks

Wesleyan University
Skills you'll gain: Regression Analysis, Data Storytelling, Classification And Regression Tree (CART), Statistical Hypothesis Testing, Descriptive Statistics, Statistical Analysis, Statistical Software, Correlation Analysis, Exploratory Data Analysis, Data Manipulation, Decision Tree Learning, Data Presentation, Data Management, Data Analysis, Predictive Modeling, Data Visualization, Data Literacy, Statistical Modeling, Machine Learning, Statistics
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Canva (Software), Virtual Environment, Graphical Tools, Design Elements And Principles, Data Sharing, Graphic and Visual Design, Design, Graphic Design, Content Creation, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Kennesaw State University
Skills you'll gain: Professional Networking, LinkedIn, Mentorship, Professional Development, Interviewing Skills, Social Media, Relationship Building, Social Media Strategy, Planning, Strategic Communication, Communication, Adaptability, Collaboration, Business Research, Negotiation, Leadership, Professionalism, Goal Setting, Personal Development, Market Research
Beginner · Specialization · 3 - 6 Months

Rice University
Skills you'll gain: Graph Theory, Computational Thinking, Algorithms, Data Analysis, Data Structures, Big Data, Theoretical Computer Science, Programming Principles, Analysis, Python Programming, Network Analysis, Computer Programming
Intermediate · Course · 1 - 4 Weeks
University of Michigan
Skills you'll gain: Text Mining, Natural Language Processing, Data Processing, Unstructured Data, Feature Engineering, Data Manipulation, Data Cleansing, Python Programming, Unsupervised Learning, Machine Learning Algorithms, Supervised Learning
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Statistical Hypothesis Testing, Descriptive Statistics, Statistical Visualization, Data Transformation, Data Cleansing, Statistical Analysis, Regression Analysis, Probability, Probability Distribution, Sampling (Statistics), Box Plots, Histogram, R Programming, Statistical Methods, Probability & Statistics, Scatter Plots, Microsoft Excel, Statistics, Data Import/Export, Data Analysis
Beginner · Specialization · 3 - 6 Months

EDUCBA
Skills you'll gain: Internet Of Things, Big Data, Wireless Networks, Predictive Analytics, Applied Machine Learning, Data-Driven Decision-Making, Environmental Monitoring, Sustainable Technologies, Machine Controls, Real Time Data, Automation, Data Analysis, Data Collection
Beginner · Course · 1 - 4 Weeks

Edge Impulse
Skills you'll gain: Applied Machine Learning, Embedded Systems, Data Processing, Machine Learning, Artificial Neural Networks, Artificial Intelligence and Machine Learning (AI/ML), Data Ethics, Deep Learning, Data Analysis, Feature Engineering, Computer Programming
Intermediate · Course · 1 - 4 Weeks

Pontificia Universidad Católica de Chile
Skills you'll gain: Innovation, Entrepreneurship, Marketing Strategies, Financial Management, Business Development, Growth Strategies, Business Strategy, Business Management, Team Leadership, Strategic Decision-Making, Governance, Global Marketing, International Finance
Mixed · Course · 1 - 3 Months