• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    D

    Deep Teaching Solutions

    Uncommon Sense Teaching: Teaching Online

    Skills you'll gain: Education and Training, Blended Learning, Human Learning, Interactive Learning, Course Development, Student Engagement, Instructional Strategies, Digital pedagogy, Teaching, Pedagogy, Learning Strategies, Learning Theory, Education Software and Technology, Discussion Facilitation, Higher Education, Driving engagement

    4.9
    Rating, 4.9 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Foundations of Management

    Skills you'll gain: Value Propositions, Financial Statements, Brand Management, Customer Analysis, Marketing, Financial Statement Analysis, Branding, Strategic Leadership, Brand Marketing, Leadership Development, Business Analytics, Income Statement, Business Analysis, Intercultural Competence, Financial Analysis, Accounting, Financial Management, Financial Acumen, Leadership, Finance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.6K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universiteit Leiden

    Risk in Modern Society

    Skills you'll gain: Risk Management, Operational Risk, Risk Mitigation, Risk Analysis, Safety and Security, Hazard Analysis, Cybersecurity, Environmental Issue, Public Health

    4.7
    Rating, 4.7 out of 5 stars
    ·
    227 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    K

    Kennesaw State University

    AI for Education (Basic)

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Responsible AI, Generative AI, Google Gemini, Gemini, Education Software and Technology, AI literacy, Anthropic Claude, ChatGPT, Artificial Intelligence, AI Enablement, AI Integrations

    4.9
    Rating, 4.9 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    O

    O.P. Jindal Global University

    American Politics, Society, and History

    Skills you'll gain: Social Studies, Political Sciences, Diversity Awareness, Social Justice, Culture, Sociology, Social Sciences, Cultural Diversity, Public Policies, Policy Analysis, International Relations, Court Systems, Governance

    4
    Rating, 4 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Learning Experience Design: Development and Evaluation

    Skills you'll gain: Program Evaluation, Web Content Accessibility Guidelines, Educational Materials, Multimedia, Instructional Design, Professional Development, Content Creation, Design Strategies, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    42 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Environmental Economics

    Skills you'll gain: Sustainable Development, Sustainable Business, Environmental Policy, Environmental Issue, Environmental Regulations, Environment, Environment and Resource Management, Climate Change Programs, Climate Change Mitigation, Financial Policy, Cost Benefit Analysis, Energy and Utilities, Economics, Oil and Gas, Policy Analysis, Market Dynamics, Public Policies, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Austral

    Enseñar, aprender y evaluar en Escuelas Rurales

    Skills you'll gain: Teaching, Educational Materials, Differentiated Instruction, Diversity Awareness, Instructional and Curriculum Design, Curriculum Planning, Pedagogy, Cultural Diversity, Curriculum Development, Lesson Planning, Program Evaluation, K-12 pedagogy, Instructional Strategies, Student-Centred Learning

    4.9
    Rating, 4.9 out of 5 stars
    ·
    234 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Relações Internacionais

    Skills you'll gain: International Finance, International Relations, Tax Laws, Tax, Export Control, Global Marketing, Economics, Tax Compliance, Commercialization, Go To Market Strategy, Market Opportunities, Economic Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    56 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Generative AI for Legal Services Primer

    Skills you'll gain: Prompt Engineering, Legal Technology, Generative AI, AI literacy, Generative Model Architectures, Prompt Patterns, Large Language Modeling, Responsible AI, LLM Application, Legal Risk, Data Ethics, AI Security, Legal Writing, Legal Support, AI Workflows, Legal Research, Billing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The University of Chicago

    Critical Issues in Urban Education

    Skills you'll gain: Education and Training, Teaching, Public History, Common Core Standards, Instructional Strategies, Public Policies, Policy Analysis, Program Evaluation, Policy Analysis, Research, and Development, Political Sciences, Research, Governance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    75 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Peking University

    论文写作初阶(Academic Writing and Research)

    Skills you'll gain: Research, Research Methodologies, Legal Research, Research Design, Writing, Legal Writing, Database Software, Databases, Journals, Legal Technology

    4.4
    Rating, 4.4 out of 5 stars
    ·
    47 reviews

    Mixed · Course · 1 - 3 Months

1…127128129…592

In summary, here are 10 of our most popular social media marketing courses

  • Uncommon Sense Teaching: Teaching Online: Deep Teaching Solutions
  • Foundations of Management: IESE Business School
  • Risk in Modern Society: Universiteit Leiden
  • AI for Education (Basic): Kennesaw State University
  • American Politics, Society, and History: O.P. Jindal Global University
  • Learning Experience Design: Development and Evaluation: University of Michigan
  • Environmental Economics: University of Michigan
  • Enseñar, aprender y evaluar en Escuelas Rurales: Universidad Austral
  • Relações Internacionais: Fundação Instituto de Administração
  • Generative AI for Legal Services Primer: Vanderbilt University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok