• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Health Systems Development

    Skills you'll gain: Health Policy, Health Systems, Health Equity, Health Assessment, Health Care, Public Health and Disease Prevention, Policty Analysis, Research, and Development, Public Health, Health Care Administration, Health Promotion, Health Administration, Governance, Healthcare Industry Knowledge, Policy Analysis, Sustainable Development, Public Policies, Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    346 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Computer Vision Fundamentals with Google Cloud

    Skills you'll gain: Model Optimization, Convolutional Neural Networks, Tensorflow, Model Training, Computer Vision, Image Analysis, Transfer Learning, Applied Machine Learning, Model Evaluation, Artificial Neural Networks, Fine-tuning, Deep Learning, Google Cloud Platform, Data Preprocessing, Classification Algorithms, Small Data, Cloud API

    4.6
    Rating, 4.6 out of 5 stars
    ·
    549 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Assisting Public Sector Decision Makers With Policy Analysis

    Skills you'll gain: Statistical Analysis, Policty Analysis, Research, and Development, Program Evaluation, Policy Analysis, Data Analysis, Statistical Methods, Public Policies, Statistical Hypothesis Testing, Statistical Programming, Analytics, Analytical Skills, Statistical Software, Forecasting, R Programming, Data-Driven Decision-Making, Research Design, Science and Research, Time Series Analysis and Forecasting, Ggplot2

    4.7
    Rating, 4.7 out of 5 stars
    ·
    49 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    New York University

    Fundamentals of Machine Learning in Finance

    Skills you'll gain: Supervised Learning, Machine Learning Methods, Dimensionality Reduction, Unsupervised Learning, Machine Learning Algorithms, Applied Machine Learning, Decision Tree Learning, Machine Learning, Machine Learning Software, Financial Trading, Financial Market, Reinforcement Learning, Scikit Learn (Machine Learning Library), Financial Services, Market Data, Correlation Analysis, Exploratory Data Analysis, Portfolio Management, Python Programming, Artificial Neural Networks

    3.7
    Rating, 3.7 out of 5 stars
    ·
    342 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Build Better Generative Adversarial Networks (GANs)

    Skills you'll gain: Generative Adversarial Networks (GANs), Generative AI, Generative Model Architectures, PyTorch (Machine Learning Library), Model Training, Model Evaluation, Responsible AI, Data Ethics, Machine Learning, Image Quality

    4.7
    Rating, 4.7 out of 5 stars
    ·
    685 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Data Analytics in the Public Sector with R

    Skills you'll gain: Data Visualization, Exploratory Data Analysis, Statistical Visualization, Plot (Graphics), Statistical Analysis, Data Presentation, Policty Analysis, Research, and Development, Ggplot2, Program Evaluation, Policy Analysis, Surveys, Data Ethics, R (Software), Data Literacy, Data Analysis, Tidyverse (R Package), R Programming, Statistical Methods, Case Studies, Political Sciences

    4.6
    Rating, 4.6 out of 5 stars
    ·
    121 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    N

    National Academy of Sports Medicine

    National Academy of Sports Medicine Nutrition Essentials

    Skills you'll gain: Nutrition Counseling, Nutrition and Diet, Nutritional Assessment, Nutrition Care Plans, Nutrition Education, Sports Medicine, Exercise Science, Coaching, Behavior Management, Public Health and Disease Prevention

    4.6
    Rating, 4.6 out of 5 stars
    ·
    85 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM AI Enterprise Workflow

    Skills you'll gain: Feature Engineering, Model Deployment, Data Ethics, Exploratory Data Analysis, Model Evaluation, Unsupervised Learning, Data Presentation, Tensorflow, Application Deployment, Dimensionality Reduction, MLOps (Machine Learning Operations), Model Training, Probability Distribution, Apache Spark, Statistical Hypothesis Testing, Design Thinking, Market Opportunities, Data Science, Machine Learning, Python Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    369 reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Discovery and Low-Fidelity Design with Figma

    Skills you'll gain: User Research, Figma (Design Software), Design Research, User Experience Design, Prototyping, Wireframing, UI/UX Research, Persona (User Experience), User Experience, User Centered Design, Collaborative Software, Persona Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    22 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of New Mexico

    Administración Estratégica y Emprendedora

    Skills you'll gain: Business Management, Business Metrics, Business Strategy, Strategic Planning, Strategic Thinking, Organizational Strategy, Corporate Strategy, Performance Measurement, Resource Management, Strategic Leadership, Competitive Intelligence, Competitive Analysis, Entrepreneurship, Market Opportunities, Market Dynamics, Market Intelligence, Key Performance Indicators (KPIs), Innovation, Resource Allocation, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    Y

    Yale University

    Creating Change through Social Entrepreneurship

    Skills you'll gain: Social Impact, Design Thinking, Community Outreach, Sales Presentation, Organizational Structure, Stakeholder Engagement, Human Centered Design, Entrepreneurship, Communication Planning, Research and Design, Oral Expression, Business Modeling, Governance, Communication, Organizational Strategy, Advocacy, Sustainable Business, Innovation, Program Evaluation, Fundraising

    4.9
    Rating, 4.9 out of 5 stars
    ·
    179 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Leeds

    Training and Learning Online

    Skills you'll gain: Critical Thinking, Collaboration, Collaborative Software, Learning Strategies, Personal Development, digital literacy, Communication, Self-Awareness, Digital Communications

    4.6
    Rating, 4.6 out of 5 stars
    ·
    157 reviews

    Beginner · Course · 1 - 4 Weeks

1…128129130…415

In summary, here are 10 of our most popular market research courses

  • Health Systems Development: Imperial College London
  • Computer Vision Fundamentals with Google Cloud: Google Cloud
  • Assisting Public Sector Decision Makers With Policy Analysis: University of Michigan
  • Fundamentals of Machine Learning in Finance: New York University
  • Build Better Generative Adversarial Networks (GANs): DeepLearning.AI
  • Data Analytics in the Public Sector with R: University of Michigan
  • National Academy of Sports Medicine Nutrition Essentials: National Academy of Sports Medicine
  • IBM AI Enterprise Workflow: IBM
  • Discovery and Low-Fidelity Design with Figma: Coursera
  • Administración Estratégica y Emprendedora: University of New Mexico

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok