Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

The Chinese University of Hong Kong
Skills you'll gain: Strategic Thinking, Business Strategy, Strategic Partnership, Competitive Analysis, Go To Market Strategy, Market Opportunities, Global Marketing, E-Commerce, Market Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Video Editing, Social Media Content, Social Media, Instagram, Social Media Marketing, Facebook, Content Creation, Advertising, Marketing Materials, Animations, Graphic Design, Graphic and Visual Design
Beginner · Guided Project · Less Than 2 Hours

Duke University
Skills you'll gain: Java Programming, Object Oriented Programming (OOP), Data Structures, Java, Cryptography, Software Engineering, Computer Programming, Algorithms, Encryption, Data Analysis, Data Processing, Web Servers, File Management, Debugging
Beginner · Course · 1 - 3 Months

University of Minnesota
Skills you'll gain: Operations Research, Supply Chain, Workforce Management, Business Analytics, Applied Mathematics, Mathematical Modeling, Process Optimization, Manufacturing Operations, Operations Management, Workforce Planning, Financial Modeling, Business Analysis, Microsoft Excel, Resource Allocation, Finance, Analytics, Production Planning, Portfolio Management, Investment Management, Decision Making
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Surveys, Data Collection, Research Design, Data Quality, Data Analysis, Data Validation, Sampling (Statistics), Big Data, Statistical Methods
Intermediate · Course · 1 - 4 Weeks

École Polytechnique Fédérale de Lausanne
Skills you'll gain: Apache Spark, Apache Hadoop, Scala Programming, Distributed Computing, Big Data, Data Manipulation, Data Processing, Performance Tuning, Data Transformation, SQL, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Quantitative Research, Marketing Analytics, Market Analysis, Market Research, Exploratory Data Analysis, Strategic Marketing, Forecasting, Data Analysis, Predictive Modeling, Time Series Analysis and Forecasting, Customer Analysis, Data Literacy, Statistical Modeling, Statistical Analysis, Correlation Analysis, Regression Analysis, Unsupervised Learning, Variance Analysis, Descriptive Analytics
Beginner · Course · 1 - 4 Weeks

Alfaisal University | KLD
Skills you'll gain: Event Management, Event Planning, Event Marketing, Advertising, Safety and Security, Marketing Communications, Advertising Campaigns, Promotional Strategies, Budget Management, Program Evaluation, Human Resources, Return On Investment
Beginner · Course · 1 - 3 Months

Skills you'll gain: Video Production, Web Analytics and SEO, Media Production, Driving engagement, Content Strategy, Video Editing, Content Performance Analysis, Content Creation, Web Content, Live Streaming, Storytelling, Scripting
Beginner · Course · 1 - 4 Weeks

Snowflake
Skills you'll gain: Data Engineering, Data Pipelines, Database Management, Data Manipulation, Databases, Data Transformation, Data Lakes, Extract, Transform, Load, Data Warehousing, DevOps, Cloud Development, SQL, Data Integration, CI/CD, Application Development, Artificial Intelligence and Machine Learning (AI/ML), Role-Based Access Control (RBAC), Software Development Tools, Stored Procedure, Data Analysis
Beginner · Professional Certificate · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Compliance Training, Compliance Management, Internal Communications, Procedure Development, Continuous Monitoring, Culture Transformation, Industrial and Organizational Psychology, Ethical Standards And Conduct, Psychology, Strategic Planning
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Marketing Collateral, Marketing Materials, Process Design, Workflow Management, Graphic Design, Design Strategies, Customer Engagement, Graphic and Visual Design, Design, Digital Publishing, Marketing, Entrepreneurship, Business
Intermediate · Guided Project · Less Than 2 Hours