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  • Search Engine Marketing

Search Engine Marketing Courses

Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Popular Search Engine Marketing Courses and Certifications


  • T

    The State University of New York

    Applied Digital Literacy

    Skills you'll gain: Digital Design, digital literacy, Infographics, Content Creation, Graphic Design, Digital Publishing, Creative Design, Visual Design, Brainstorming, Planning, Information Management, Research, Literacy, Lifelong Learning, Critical Thinking, Investigation, Multimedia, Open Source Technology, Document Management, Intellectual Property

    ★ 4.8 (344) · Beginner · Specialization · 3 - 6 Months

  • N

    National Taiwan University

    3D CAD Application

    Skills you'll gain: SketchUp (3D Modeling Software), 3D Modeling, Construction, Building Design, 3D Assets, Architecture and Construction, Computer-Aided Design, Visualization (Computer Graphics)

    ★ 4.8 (165) · Intermediate · Course · 1 - 3 Months

  • U

    University of Virginia

    Pricing Strategy in Practice

    Skills you'll gain: Market Dynamics, Revenue Management, Presentations, Consumer Behaviour, Customer Analysis, Competitive Analysis, Market Research, Business Strategy, Market Analysis, Case Studies, Market Share, B2B Sales

    ★ 4.7 (171) · Intermediate · Course · 1 - 4 Weeks

  • C

    CertNexus

    Communicate Effectively about Ethical Challenges in Data-Driven Technologies

    Skills you'll gain: Crisis Management, Business Ethics, Corporate Communications, Communication Planning, Data Ethics, Media Relations, Communication Strategies, Public Relations, Strategic Communication, Media and Communications, Stakeholder Communications, Business Communication, Ethical Standards And Conduct, Workplace inclusivity, Communication, Internal Communications, Diversity Equity and Inclusion Initiatives, Leadership and Management, Business Strategy, Marketing

    ★ 4.4 (97) · Beginner · Course · 1 - 3 Months

  • S

    Sciences Po

    Entreprendre dans les Industries Culturelles à l'ère du numérique

    Skills you'll gain: Entrepreneurship, Promotional Strategies, Business Modeling, Commercialization, Entrepreneurial Finance, Business Leadership, Content Creation, New Business Development, Digital Content, Innovation, Market Opportunities, Fundraising and Crowdsourcing, Digital Transformation, Consumer Behaviour, Marketing Strategies, Intellectual Property, Business Economics, Digital Media Strategy

    ★ 4.6 (165) · Beginner · Course · 1 - 3 Months

  • S

    Starweaver

    Complete Executive Leadership

    Skills you'll gain: Active Listening, Non-Verbal Communication, Business Writing, Concision, Responsible AI, Team Collaboration, Writing, Cultural Sensitivity, Persuasive Communication, Interpersonal Communications, Stakeholder Engagement, Organizational Change, Google Gemini, Anthropic Claude, Change Management, Generative AI, Communication, Strategic Communication, Marketing Communications, Strategic Marketing

    ★ 4.5 (45) · Intermediate · Specialization · 1 - 4 Weeks

  • U

    University of Michigan

    Developing and Deploying a Complete Django Web Application

    Skills you'll gain: Ajax, jQuery, Javascript and jQuery, JSON, Django (Web Framework), Web Applications, Javascript, Debugging, Data Modeling, Event-Driven Programming, Data Access, Object Oriented Programming (OOP), Python Programming

    ★ 4.8 (294) · Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Cómo hacer publicidad en instagram

    Skills you'll gain: Instagram, Meta Ads Manager, Advertising Campaigns, Social Media Management, Social Media, Advertising, Social Media Marketing, Social Media Campaigns, Online Advertising, Social Media Content, Digital Advertising, E-Commerce, Account Management

    ★ 4.4 (46) · Intermediate · Guided Project · Less Than 2 Hours

  • A

    Aptly

    TikTok for Business

    Skills you'll gain: TikTok, Social Media Content, Social Media Marketing, Business Marketing, Content Scheduling, Brand Marketing, Social Media Strategy, Social Media, Content Creation, Marketing Strategies, Content Marketing, Marketing, Web Presence, Brand Awareness, Driving engagement, Content Strategy, Branding, Customer Engagement

    ★ 4.9 (14) · Beginner · Course · 1 - 4 Weeks

  • L

    Lund University

    Digital Business Models

    Skills you'll gain: Business Modeling, Digital Transformation, Digital Analysis, Innovation, Software As A Service, Software Development, Network Analysis, Business Strategy, Business Strategies, E-Commerce, Value Propositions, Decision Making, Case Studies

    ★ 4.6 (572) · Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Google Calendar

    Skills you'll gain: Google Workspace, Calendar Management, Setting Appointments, Collaborative Software, Productivity Software, Scheduling, Event Management, Data Sharing

    ★ 4.7 (381) · Beginner · Course · 1 - 3 Months

  • C

    Coursera

    How to design Facebook and IG stories using Canva

    Skills you'll gain: Canva (Software), Animations, Visual Storytelling, Content Creation, Social Media, Social Media Content, Graphical Tools, Design, Graphic Design, Digital Marketing

    ★ 4.5 (172) · Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular search engine marketing courses

  • Applied Digital Literacy: The State University of New York
  • 3D CAD Application: National Taiwan University
  • Pricing Strategy in Practice: University of Virginia
  • Communicate Effectively about Ethical Challenges in Data-Driven Technologies: CertNexus
  • Entreprendre dans les Industries Culturelles à l'ère du numérique: Sciences Po
  • Complete Executive Leadership: Starweaver
  • Developing and Deploying a Complete Django Web Application: University of Michigan
  • Cómo hacer publicidad en instagram: Coursera
  • TikTok for Business: Aptly
  • Digital Business Models: Lund University

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