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  • Pricing Strategy

Pricing Strategy Courses

Pricing strategy courses can help you learn market analysis, competitive pricing, value-based pricing, and dynamic pricing techniques. You can build skills in customer segmentation, pricing psychology, and revenue optimization. Many courses also introduce tools like Excel for data analysis, pricing software for simulations, and analytics platforms to track pricing performance, allowing you to apply these skills in real-world business scenarios.

Popular Pricing Strategy Courses and Certifications


  • B

    Board Infinity

    Strategic Brand Management: Storytelling & Positioning

    Skills you'll gain: Brand Strategy, Brand Marketing, Brand Management, Branding, Storytelling, Brand Loyalty, Digital Brand Strategy, Strategic Marketing, Marketing Psychology, Marketing Strategies, Target Audience, Marketing, Target Market, Diversity Marketing, Consumer Behaviour, Governance, Portfolio Management, Persona Development, Diversity and Inclusion, Value Propositions

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Virginia

    Customer-Centric IT Strategy

    Skills you'll gain: IT Management, Technology Strategies, Information Technology, Business Strategy, Cyber Risk, Cyber Security Strategy, Design Thinking, Process Design, AI Enablement, Large Language Modeling, Threat Management, Cybersecurity, Business Modeling, Agile Methodology, Artificial Intelligence, Project Portfolio Management, Technical Communication, Customer experience improvement

    4.6 stars, 677 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (677) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • L

    Ludwig-Maximilians-Universität München (LMU)

    Competitive Strategy and Organization Design

    Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Research, Business Strategy, Organizational Structure, Organizational Strategy, Peer Review, Game Theory, Strategic Thinking, Competitive Analysis, Business Strategies, Strategic Partnership, Consulting, Corporate Strategy, Product Strategy, Report Writing, Business Consulting, Growth Strategies, Organizational Development, Organizational Effectiveness

    4.7 stars, 3.7K reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.7 (3.7K) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Align Brand Strategy

    Skills you'll gain: Brand Strategy, Product Marketing, Branding, Brand Management, Value Propositions, Integrated Marketing Communications, Marketing Communications, Strategic Communication, Corporate Communications, Content Strategy, Cross-Channel Marketing, Campaign Planning, Target Audience, Auditing, Audit Planning, Marketing Strategy and Techniques, Cross-Functional Collaboration

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Microsoft

    Product Strategy and Roadmapping

    Skills you'll gain: Product Roadmaps, AI Product Strategy, Technology Roadmaps, Product Strategy, User Story, Product Management, Product Planning, Stakeholder Management, Product Requirements, New Product Development, Stakeholder Engagement, Product Development, Functional Specification, Ideation, Stakeholder Communications, Responsible AI, Requirements Management, Innovation, Market Opportunities, Market Research

    4.8 stars, 31 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (31) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Technology Strategy: Creative Destruction

    Skills you'll gain: Innovation, Business Modeling, Technology Strategies, Product Lifecycle Management, Business Transformation, Organizational Strategy, Business Strategy, Strategic Thinking, Product Management, Market Dynamics, Emerging Technologies, Competitive Analysis, Market Share, Value Propositions, Network Analysis

    4.8 stars, 66 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (66) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • 2

    28DIGITAL

    Marketing Strategy for Entrepreneurs

    Skills you'll gain: Closing (Sales), Cold Calling, Customer Analysis, Selling Techniques, Sales Process, Target Market, Marketing, Market Analysis, General Sales Practices, Marketing Strategy and Techniques, Marketing Strategies, Competitive Analysis, Marketing Planning, Strategic Marketing, Telemarketing, Outbound Calls, Sales, Growth Strategies, Entrepreneurship, Digital Marketing

    4.4 stars, 159 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.4 (159) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • I

    Illinois Tech

    Innovation and International Strategy

    Skills you'll gain: Product Lifecycle Management, Product Strategy, Innovation, Global Marketing, Business Strategy, Market Analysis, Market Opportunities, Competitive Analysis, Technology Strategies, Growth Strategies, New Business Development, Strategic Thinking, Corporate Strategy, Market Dynamics, Target Market

    4.8 stars, 51 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.8 (51) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • C

    Coursera

    Email Strategy & Communication

    Skills you'll gain: Newsletters, Email Marketing, Email Automation, Stakeholder Communications, Stakeholder Management, Stakeholder Engagement, Campaign Management, Content Performance Analysis, Communication Planning, Marketing Automation, Strategic Communication, Marketing Communications, Personalized Campaigns, Campaign Planning, Generative AI Agents, Performance Analysis, Marketing Strategy and Techniques, Digital Marketing, Digital Advertising, Market Analysis

    Beginner · Course · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • R

    Rutgers the State University of New Jersey

    AI Concepts and Strategy

    Skills you'll gain: Generative Model Architectures, Generative AI, Artificial Intelligence, AI Product Strategy, AI literacy, Artificial Intelligence and Machine Learning (AI/ML), Data Ethics, Responsible AI, Large Language Modeling, Strategic Thinking, Risk Management, Informatics

    4.6 stars, 22 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (22) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Shape Email Strategy

    Skills you'll gain: Email Marketing, Data-Driven Marketing, Strategic Thinking, Strategic Leadership, Strategic Marketing, Marketing Strategies, Marketing Planning, Campaign Management, Strategic Decision-Making, Business Strategy, Competitive Analysis, Key Performance Indicators (KPIs), Market Dynamics, Performance Measurement, Market Analysis

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Microsoft

    AI Strategy and Transformation Planning

    Skills you'll gain: AI Enablement, AI Product Strategy, Data Strategy, Strategic Leadership, Organizational Strategy, Responsible AI, Business Transformation, Technology Strategies, Digital Transformation, AI Security, Enterprise Architecture, Organizational Change, Risking, Culture Transformation, Feasibility Studies, Workforce Planning, Resource Allocation, Governance Risk Management and Compliance, Process Mapping, Data Governance

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
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In summary, here are 10 of our most popular pricing strategy courses

  • Strategic Brand Management: Storytelling & Positioning: Board Infinity
  • Customer-Centric IT Strategy: University of Virginia
  • Competitive Strategy and Organization Design: Ludwig-Maximilians-Universität München (LMU)
  • Align Brand Strategy: Coursera
  • Product Strategy and Roadmapping: Microsoft
  • Technology Strategy: Creative Destruction: University of Illinois Urbana-Champaign
  • Marketing Strategy for Entrepreneurs: 28DIGITAL
  • Innovation and International Strategy: Illinois Tech
  • Email Strategy & Communication: Coursera
  • AI Concepts and Strategy: Rutgers the State University of New Jersey

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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