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  • Product Marketing

Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Leading the Circular and Sustainable Business

    Skills you'll gain: Sustainable Business, Sustainability Reporting, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainable Development, Sustainability Standards, Business Reporting, Strategic Leadership, Initiative and Leadership, Leadership, Social Impact, Community Organizing, Empowerment, Environmental Issue, Climate Change Mitigation, Environmental Regulations, Accounting, Marketing, Communication

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    95 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Managerial Economics: Buyer and Seller Behavior

    Skills you'll gain: Market Dynamics, Supply And Demand, Game Theory, Economics, Market Trend, Business Economics, Market Analysis, Consumer Behaviour, Operating Cost, Demand Planning, Business Strategy, Revenue Forecasting, Competitive Analysis, Cost Management, Profit and Loss (P&L) Management, Strategic Decision-Making, Decision Making

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    58 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    GenAI in Business: Strategies for Successful Execution

    Skills you'll gain: Generative AI, AI Product Strategy, Customer experience strategy (CX), Communication Planning, Innovation, Performance Analysis, Performance Measurement, Verbal Strategic Communication, Project Risk Management, Project Performance, Solution Design, Risk Management, Experience Design, Risk Management Framework, Communication Strategies, Business Metrics, Stakeholder Communications, Process Design, Internal Communications, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    39 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Computer Vision

    Skills you'll gain: Image Analysis, Computer Vision, Autoencoders, Convolutional Neural Networks, Vision Transformer (ViT), Generative Adversarial Networks (GANs), Recurrent Neural Networks (RNNs), Deep Learning, Generative Model Architectures, Artificial Intelligence and Machine Learning (AI/ML), Computer Graphics, Visualization (Computer Graphics), Machine Learning Methods, Model Deployment, Embeddings, Artificial Intelligence, Data Ethics, Data Processing, Applied Machine Learning, Linear Algebra

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    83 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    GRAMMY GO

    Foundations of Music Promotion & Branding

    Skills you'll gain: Branding, Brand Strategy, Brand Awareness, Creative Design, Visual Storytelling, Target Audience, Brand Management, User Feedback, Customer Insights, Storytelling, Growth Strategies, Marketing, Driving engagement, Market Research, User Research, Goal Setting, Promotional Strategies, Social Media, Customer Analysis, Digital Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Análisis de situaciones de negocio

    Skills you'll gain: Case Studies, Financial Analysis, Strategic Marketing, People Management, Strategic Decision-Making, Marketing Management, Corporate Strategy, Decision Making, Financial Statement Analysis, Business Analysis, Staff Management, Partnership Accounting, Strategic Thinking, Consumer Behaviour, Complex Problem Solving, Brand Management, Branding, Working Capital

    4.7
    Rating, 4.7 out of 5 stars
    ·
    160 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    3ds Max Architectural Rendering Masterclass

    Skills you'll gain: 3D Modeling, 3D Assets, Autodesk, Design Software, Visualization (Computer Graphics), Computer Graphics, Computer Graphic Techniques, Layout Design, Functional Design, Graphical Tools, Image Quality, Simulations, Fine-tuning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    69 reviews

    Beginner · Specialization · 1 - 3 Months

  • 2

    28DIGITAL

    System Validation: Automata and behavioural equivalences

    Skills you'll gain: Verification And Validation, Theoretical Computer Science, System Testing, Embedded Software, Software Systems, Communication Systems, Systems Design, System Design and Implementation, Embedded Systems, Automation, Process Modeling, Behavioral Management, System Configuration, Markov Model

    4.4
    Rating, 4.4 out of 5 stars
    ·
    183 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Artificial Intelligence

    Skills you'll gain: Responsible AI, Machine Learning Methods, Data Ethics, Artificial Intelligence, Machine Learning Algorithms, Generative AI, AI Product Strategy, Machine Learning, AI literacy, Artificial Intelligence and Machine Learning (AI/ML), Applied Machine Learning, OpenAI, Anthropic Claude, Supervised Learning, AI Integrations, Market Intelligence, ChatGPT, Emerging Technologies, Deep Learning, Human Factors

    4.4
    Rating, 4.4 out of 5 stars
    ·
    57 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    AI For Business Productivity - 2026

    Skills you'll gain: Prompt Engineering, Overcoming Objections, Closing (Sales), Rapport Building, Business Ethics, B2B Sales, Vibe coding, Prompt Patterns, Data Ethics, Price Negotiation, Content Performance Analysis, Negotiation, LLM Application, ChatGPT, AI Personalization, Generative AI Agents, Video Production, Artificial Intelligence, Generative AI, Content Creation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    27 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Crea equipos y trabaja en grupos con Canva

    Skills you'll gain: Team Building, Collaborative Software, Canva (Software), Team Management, Design, User Accounts, Design Software, Content Creation, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    228 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Market Research: Analyze, Forecast & Apply

    Skills you'll gain: Market Research, Business Research, Market Analysis, Marketing, Research Methodologies, Research, Demand Planning, Research Design, Consumer Behaviour, Market Trend, Customer Analysis, Forecasting, Analysis, Product Testing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    15 reviews

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular product marketing courses

  • Leading the Circular and Sustainable Business: University of Colorado Boulder
  • Managerial Economics: Buyer and Seller Behavior: Illinois Tech
  • GenAI in Business: Strategies for Successful Execution: University of Michigan
  • Computer Vision: University of Colorado Boulder
  • Foundations of Music Promotion & Branding: GRAMMY GO
  • Análisis de situaciones de negocio: IESE Business School
  • 3ds Max Architectural Rendering Masterclass: EDUCBA
  • System Validation: Automata and behavioural equivalences: 28DIGITAL
  • Artificial Intelligence: Illinois Tech
  • AI For Business Productivity - 2026: Alex Genadinik

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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