Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

HubSpot Academy
Skills you'll gain: Sales Enablement, Sales Strategy, Lead Generation, Sales Training, Sales, Sales Process, Customer Success Management, Content Marketing, Target Audience, Content Strategy, Customer Engagement, Content Creation, Service Level Agreement
Beginner · Course · 1 - 3 Months

Alfaisal University | KLD
Skills you'll gain: Strategic Marketing, Product Management, Market Analysis, Market Opportunities, Competitive Analysis, Marketing Strategy and Techniques, Business Strategy, Target Market, Customer Analysis, Product Lifecycle Management
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Data Ethics, Responsible AI, Emerging Technologies, Business Ethics, Big Data, Information Privacy, Personally Identifiable Information, Diversity Awareness, Data Security, Artificial Intelligence
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Looker (Software), Big Data, SQL, Data Pipelines, Data Transformation, Extract, Transform, Load, Data Warehousing, Data Cleansing, Data Analysis, Data Visualization Software, Google Sheets, Google Cloud Platform, Data Import/Export, Data Integrity
Intermediate · Course · 1 - 3 Months

Universidad de Palermo
Skills you'll gain: Business Economics, Market Dynamics, Economics, Economic Development, Business, Market Analysis, Public Policies, International Finance, Market Trend, Consumer Behaviour, Policy Analysis, Supply And Demand, Decision Making
Beginner · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Data Mining, Education Software and Technology, Program Evaluation, Analytics, Data Ethics, Data Access, Information Privacy, Natural Language Processing
Beginner · Course · 1 - 4 Weeks

Universidade de São Paulo
Skills you'll gain: Econometrics, Regression Analysis, Statistical Inference, Statistical Hypothesis Testing, Statistical Analysis, Correlation Analysis, Economics, Mathematical Modeling, Time Series Analysis and Forecasting, Data Analysis
Intermediate · Course · 1 - 3 Months

DeepLearning.AI
Skills you'll gain: Deep Learning, Statistical Analysis, Clinical Trials, Applied Machine Learning, Patient Treatment, AI Personalization, Machine Learning, Predictive Modeling, Text Mining, Health Informatics, Large Language Modeling, Medical Terminology, Natural Language Processing
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Marketing Materials, Marketing Design, Typography, Graphic and Visual Design Software, Graphic Design, Promotional Materials, Advertising, Design, Content Creation, Marketing, Social Media Content, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours

University of California, Irvine
Skills you'll gain: Data Storytelling, Dashboard, Data Presentation, Data Visualization, Data Visualization Software, Interactive Data Visualization, Statistical Visualization, Tableau Software, Data Ethics, Exploratory Data Analysis, Scatter Plots, Heat Maps, Data Analysis, Descriptive Analytics, Geospatial Information and Technology, Analytical Skills, Application Deployment, Network Analysis, Financial Data, Data Integrity
Beginner · Specialization · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Consumer Behaviour, Target Market, Strategic Marketing, Marketing Strategies, Customer Analysis, Marketing, Customer Insights, Brand Strategy, Decision Making, Market Analysis, Sociology, Economics, Policy, and Social Studies
Beginner · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Matplotlib, Data Analysis, Pandas (Python Package), Data Visualization, Data Science, Data Cleansing, Pivot Tables And Charts, Data Visualization Software, Data Manipulation, Scatter Plots, NumPy, Data Transformation, Jupyter, Data Validation, Data Import/Export, Histogram, Python Programming, Data Structures, Programming Principles, Scripting Languages
Beginner · Course · 1 - 4 Weeks