• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Strategy

Brand Strategy Courses

Brand strategy courses can help you learn market positioning, audience segmentation, brand messaging, and competitive analysis. You can build skills in creating brand identities, developing unique value propositions, and crafting effective marketing campaigns. Many courses introduce tools like SWOT analysis, brand equity measurement frameworks, and digital marketing platforms, that support implementing your strategies and measuring their impact in practical work.

Popular Brand Strategy Courses and Certifications


  • S

    Salesforce

    Boosting Productivity through the Tech Stack

    Skills you'll gain: Customer Relationship Management, Customer Relationship Management (CRM) Software, Salesforce, Sales Prospecting, Sales Development, Sales Enablement, Prospecting and Qualification, Campaign Management, Cross-Channel Marketing, Inside Sales, Business Software, Sales, Sales Strategy, Campaign Planning, Sales Pipelines, Social Media Campaigns, LinkedIn, Sales Operations, Sales Process, Productivity Software

    ★ 4.3 (37) · Beginner · Course · 1 - 3 Months

  • T

    Technion - Israel Institute of Technology

    Innovation Career Lessons from a Master

    Skills you'll gain: Innovation, Creative Problem-Solving, Team Building, Ideation, Creative Thinking, Entrepreneurship, Creativity, Visionary, Initiative and Leadership, New Product Development, Action Oriented, Strategic Planning, Persistence, Usability, Overcoming Obstacles, Overcoming Objections, Analysis

    ★ 4.8 (351) · Beginner · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Artificial Intelligence for Breast Cancer Detection

    Skills you'll gain: Mammography, Model Evaluation, Model Training, Artificial Intelligence, Bayesian Network, Image Analysis, AI Product Strategy, Machine Learning Methods, Oncology, Artificial Neural Networks, Medical Imaging, Machine Learning, Applied Machine Learning, Deep Learning, Epidemiology

    ★ 4.6 (81) · Intermediate · Course · 1 - 4 Weeks

  • U

    University of California, Davis

    Planned Giving

    Skills you'll gain: Fundraising, Gift Accounting, Fundraising and Crowdsourcing, Philanthropy, Tax Planning, Marketing Planning, Campaign Planning, Customer Relationship Building, Developing Training Materials, Tax Management, Accounting and Finance Software, Income Tax, Marketing Strategies, Relationship Building, Estate Planning, Tax Compliance, Marketing Materials, Administration, Policy Development, Tax

    ★ 4.7 (38) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Build a Product Roadmap with Aha!

    Skills you'll gain: Product Roadmaps, Product Development, Product Management, Product Planning, Product Requirements, Product Strategy, Project Management Software, Release Management

    ★ 4.4 (109) · Beginner · Guided Project · Less Than 2 Hours

  • A

    Airbus Beyond

    Understanding Global Supply Chains

    Skills you'll gain: Supply Chain, Supply Chain Planning, Supply Chain Management, Logistics Management, Risk Management, Strategic Planning, Leadership, Stakeholder Engagement, Transportation Operations, Operations, Regulatory Requirements, Inventory Control

    ★ 4.8 (13) · Beginner · Course · 1 - 3 Months

  • U

    Universidad de Palermo

    Transformación digital: estrategias para mercados disruptivos

    Skills you'll gain: Business Strategies, Business Strategy, Technology Strategies, Business Planning, Organizational Strategy, Digital Transformation, Innovation, Strategic Communication, Emerging Technologies, Business Modeling, Customer Relationship Management, Digital Analysis, Organizational Change, Market Analysis

    ★ 4.7 (25) · Intermediate · Course · 1 - 4 Weeks

  • I

    IBM

    Cybersecurity Job Search, Resume, and Interview Prep

    Skills you'll gain: Interviewing Skills, Professional Networking, Web Presence, Cybersecurity, Applicant Tracking Systems, Market Research, Recruitment, Portfolio Management, Job Analysis, Keyword Research, Business Writing, Negotiation, Writing, Technical Communication, Communication

    ★ 4.8 (125) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Accounting Assistant

    Skills you'll gain: Accounts Payable and Receivable, Accounts Payable, Bookkeeping, Generally Accepted Accounting Principles (GAAP), Cash Flow Forecasting, Month End Closing, Balancing (Ledger/Billing), Payroll Tax, Financial Statements, Process Analysis, Audit Working Papers, Accounting, Accounting Software, Reconciliation, Invoicing, General Ledger, Microsoft Excel, Payroll Processing, Internal Auditing, Variance Analysis

    ★ 2.8 (15) · Beginner · Professional Certificate · 3 - 6 Months

  • U

    University of Illinois Urbana-Champaign

    Innovation: From Creativity to Entrepreneurship Capstone

    Skills you'll gain: Creative Thinking, Creativity, Innovation, Business Modeling, Strategic Thinking, Entrepreneurship, Strategic Planning, Business Strategies, Business Development, New Business Development, Collaboration, Analysis, Performance Analysis

    ★ 4.7 (88) · Beginner · Course · 1 - 3 Months

  • C

    Coursera

    What are GPTs and How can they work for my business?

    Skills you'll gain: ChatGPT, AI Enablement, AI Product Strategy, Market Research, Financial Forecasting, AI Personalization, Strategic Thinking, Market Analysis, Generative AI Agents, Market Intelligence, Supply Chain, LLM Application, Generative AI, Supply Chain Planning, Strategic Decision-Making, Supply Chain Management, Digital Transformation, Innovation, AI Integrations, Forecasting

    ★ 3.9 (12) · Intermediate · Course · 1 - 4 Weeks

  • U

    University of California, Santa Cruz

    GetVirtual: How to Launch Your Online Business

    Skills you'll gain: Business Communication, Entrepreneurship, Social Media Marketing, Search Engine Optimization, Social Media Campaigns, Communication Strategies, Keyword Research, Social Media, Social Media Content, Web Design and Development, Web Analytics and SEO, Marketing, Workflow Management, E-Commerce, Project Management, Business Strategy, Business Process, Branding, Brand Strategy, Invoicing

    ★ 4.1 (9) · Beginner · Course · 1 - 4 Weeks

1…183184185…382

In summary, here are 10 of our most popular brand strategy courses

  • Boosting Productivity through the Tech Stack: Salesforce
  • Innovation Career Lessons from a Master: Technion - Israel Institute of Technology
  • Artificial Intelligence for Breast Cancer Detection: Johns Hopkins University
  • Planned Giving: University of California, Davis
  • Build a Product Roadmap with Aha!: Coursera
  • Understanding Global Supply Chains: Airbus Beyond
  • Transformación digital: estrategias para mercados disruptivos: Universidad de Palermo
  • Cybersecurity Job Search, Resume, and Interview Prep: IBM
  • Accounting Assistant: Coursera
  • Innovation: From Creativity to Entrepreneurship Capstone: University of Illinois Urbana-Champaign

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok