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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Descubre diferentes formatos de anuncios en Facebook

    Skills you'll gain: Facebook, Target Audience, Social Media Campaigns, Advertising Campaigns, Social Media, Social Media Marketing, Advertising, Social Media Strategy, Social Media Content, Online Advertising, Digital Advertising, Videography

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Entrepreneurship Capstone

    Skills you'll gain: Customer Analysis, Business Planning, Sales Strategy, Sales Pipelines, Entrepreneurship, Market Analysis, Innovation, Marketing, Market Research, Product Management, Product Development, Business Strategies, Business Solutions, Value Propositions, Business Modeling, Interviewing Skills, Finance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    272 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Principles of fMRI 2

    Skills you'll gain: Magnetic Resonance Imaging, Data Analysis, Correlation Analysis, Analytical Skills, Image Analysis, Statistical Analysis, Advanced Analytics, Network Analysis, Medical Imaging, Regression Analysis, Psychology, Time Series Analysis and Forecasting, Matlab, Neurology, Statistical Modeling, Statistical Methods, Statistical Inference, Design Strategies, Machine Learning Algorithms

    4.7
    Rating, 4.7 out of 5 stars
    ·
    249 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Manchester

    Managing Responsibly: Practicing Sustainability, Responsibility and Ethics

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Business Ethics, Environmental Social And Corporate Governance (ESG), Sustainable Development, Intercultural Competence, Ethical Standards And Conduct, Team Oriented, Decision Making, Cultural Diversity, Systems Thinking, Stakeholder Management, Stakeholder Engagement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    676 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    B

    Board Infinity

    Managing Data Lakes & Pipelines with Google Cloud Dataplex

    Skills you'll gain: Data Lakes, Data Processing, Google Cloud Platform, Data Warehousing, Data Integration, Data Management, Data Pipelines, Data Governance, Analytics, Data Quality, Data Security, Identity and Access Management, Automation

    3
    Rating, 3 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Spark, Hadoop, and Snowflake for Data Engineering

    Skills you'll gain: PySpark, Snowflake Schema, Databricks, Data Pipelines, Apache Spark, MLOps (Machine Learning Operations), Apache Hadoop, Big Data, Data Warehousing, Data Quality, Data Integration, Data Processing, DevOps, Data Transformation, SQL, Python Programming

    3.9
    Rating, 3.9 out of 5 stars
    ·
    61 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Professional Selling: Step 1 - Think Like a High-Performer

    Skills you'll gain: Sales Process, Selling Techniques, Verbal Communication Skills, Sales, B2B Sales, Sales Strategy, Communication, Consumer Behaviour, Customer Relationship Building, Customer Analysis, Non-Verbal Communication, Target Audience

    4.8
    Rating, 4.8 out of 5 stars
    ·
    64 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Basic Data Processing and Visualization

    Skills you'll gain: Data Processing, Data Manipulation, Data Visualization, Interactive Data Visualization, Web Scraping, Data Visualization Software, Pandas (Python Package), Data Science, Data Cleansing, Matplotlib, Data Import/Export, NumPy, Jupyter, JSON, Python Programming

    4.3
    Rating, 4.3 out of 5 stars
    ·
    199 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Machine Learning Capstone

    Skills you'll gain: Exploratory Data Analysis, Unsupervised Learning, Supervised Learning, Data Analysis, Applied Machine Learning, Data Presentation, Machine Learning, Scikit Learn (Machine Learning Library), Machine Learning Algorithms, Python Programming, Tensorflow, Regression Analysis, Keras (Neural Network Library), Artificial Neural Networks

    4.7
    Rating, 4.7 out of 5 stars
    ·
    186 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Meta

    Introduction to Data Management

    Skills you'll gain: Data Management, Data Collection, Data Governance, Data Analysis, Information Privacy, Data Quality, Data Storage, Data Security, Data-Driven Decision-Making, Data Architecture, Data Visualization Software, Big Data, Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    114 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    How to get more followers by creating a video tweet

    Skills you'll gain: Video Production, Content Creation, Video Editing, Social Media Content, Social Media, Social Media Marketing, Scheduling, Social Media Strategy, Marketing Communications

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI: Elevate Your Data Science Career

    Skills you'll gain: Generative AI, Exploratory Data Analysis, Data Ethics, Feature Engineering, Predictive Modeling, Prompt Engineering, Responsible AI, Data Science, Data Synthesis, Data Analysis, Data Visualization Software, Natural Language Processing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    247 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Descubre diferentes formatos de anuncios en Facebook: Coursera
  • Entrepreneurship Capstone : University of Maryland, College Park
  • Principles of fMRI 2: Johns Hopkins University
  • Managing Responsibly: Practicing Sustainability, Responsibility and Ethics: University of Manchester
  • Managing Data Lakes & Pipelines with Google Cloud Dataplex: Board Infinity
  • Spark, Hadoop, and Snowflake for Data Engineering: Duke University
  • Professional Selling: Step 1 - Think Like a High-Performer: Kennesaw State University
  • Basic Data Processing and Visualization: University of California San Diego
  • Machine Learning Capstone: IBM
  • Introduction to Data Management: Meta

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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