• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Building the Business Model for Corporate Entrepreneurs

    Skills you'll gain: Business Modeling, Customer Analysis, Financial Modeling, Business Strategy, Entrepreneurship, Business Planning, Customer Insights, Value Propositions, Target Market, Customer Relationship Management, Product Development, Innovation, Interviewing Skills

    4.6
    Rating, 4.6 out of 5 stars
    ·
    82 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Avoir plus d’abonnés sur Twitter en publiant un vidéo tweet

    Skills you'll gain: Video Production, Content Creation, Social Media Content, Social Media, Live Streaming, Social Media Strategy, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    I

    IIT Bombay

    Design Thinking and Innovation

    Skills you'll gain: Design Thinking, User Research, Prototyping, Human Centered Design, Product Design, Sustainable Business, Innovation, Brainstorming, Creative Thinking, Empathy, User Feedback, Product Development, Customer experience improvement, Case Studies, Collaboration

    4.7
    Rating, 4.7 out of 5 stars
    ·
    64 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    A

    Arizona State University

    AI Foundations: Prompt Engineering with ChatGPT

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Large Language Modeling, Responsible AI, LLM Application, Model Evaluation

    4.2
    Rating, 4.2 out of 5 stars
    ·
    90 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    P

    Princeton University

    Food Ethics

    Skills you'll gain: Health Disparities, Food and Beverage, Social Justice, Ethical Standards And Conduct, Nutrition and Diet, Sustainability Standards, International Relations, Environmental Issue, Policy Analysis, Sustainable Development, Cultural Diversity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    89 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google

    Uncover Your Transferable Skills with AI

    Skills you'll gain: Communication, Professional Development, Google Gemini, AI Enablement, Value Propositions, Adaptability, HR Tech

    4.7
    Rating, 4.7 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Conflict Management For Everyone

    Skills you'll gain: Conflict Management, Negotiation, Emotional Intelligence, De-escalation Techniques, Active Listening, Communication Strategies, Interpersonal Communications, Composure, Tactfulness, Teamwork, Expectation Management, Collaboration, Brainstorming, Verbal Communication Skills, Interviewing Skills, Empathy, Communication, Follow Through, Contingency Planning, Problem Solving

    4.6
    Rating, 4.6 out of 5 stars
    ·
    69 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    How To Get Started With Pinterest Shopping

    Skills you'll gain: Pinterest, Organizational Skills, Social Media Content, Merchandise Maintenance, Account Management, User Accounts, Direct Selling, Marketing, Business Marketing, Product Promotion, Business Strategy, Business Analytics

    Beginner · Guided Project · Less Than 2 Hours

  • A

    Alfaisal University | KLD

    مهارات البيع الاحترافية | Professional Selling Skills

    Skills you'll gain: Overcoming Objections, Sales, Negotiation, Sales Process, Product Knowledge, Rapport Building, Communication, Value Propositions, Persuasive Communication, Customer Relationship Building, Customer Service, Needs Assessment, Active Listening, Empathy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    51 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universitat de Barcelona

    Emprender la emprendeduría

    Skills you'll gain: Market Opportunities, Feasibility Studies, Entrepreneurship, Financial Analysis, New Business Development, Video Production, Media Production, Business Planning, Target Audience, Law, Regulation, and Compliance, Business Modeling

    4.4
    Rating, 4.4 out of 5 stars
    ·
    424 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Cybersecurity Awareness for Everyone

    Skills you'll gain: Email Security, Wireless Networks, Mobile Security, Incident Response, Cybersecurity, Personally Identifiable Information, Cyber Attacks, Firewall, General Networking, Threat Detection, Cyber Security Policies, Computer Security Awareness Training, Proxy Servers, Computer Security Incident Management, Network Security, Security Awareness, Cyber Threat Intelligence, Virtual Private Networks (VPN), Information Privacy, Social Media

    4.9
    Rating, 4.9 out of 5 stars
    ·
    62 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Diseña historias para Instagram y Facebook con Easil

    Skills you'll gain: Instagram, Social Media Content, Animations, Social Media, Content Creation, Facebook, Storytelling, Social Media Marketing, Social Media Campaigns, Graphics Software, Graphic Design

    Beginner · Guided Project · Less Than 2 Hours

Searches related to social media marketing

meta social media marketing
meta social media marketing professional certificate
introduction to social media marketing
social media marketing free
social media marketing specialization
free social media marketing
social media marketing in practice
social media marketing and brand advocacy
1…196197198…309

In summary, here are 10 of our most popular social media marketing courses

  • Building the Business Model for Corporate Entrepreneurs: University of Maryland, College Park
  • Avoir plus d’abonnés sur Twitter en publiant un vidéo tweet: Coursera
  • Design Thinking and Innovation: IIT Bombay
  • AI Foundations: Prompt Engineering with ChatGPT: Arizona State University
  • Food Ethics: Princeton University
  • Uncover Your Transferable Skills with AI: Google
  • Conflict Management For Everyone: Arizona State University
  • How To Get Started With Pinterest Shopping: Coursera
  • مهارات البيع الاحترافية | Professional Selling Skills: Alfaisal University | KLD
  • Emprender la emprendeduría: Universitat de Barcelona

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok