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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • T

    Tecnológico de Monterrey

    Desarrollo de tu marca personal

    Skills you'll gain: Branding, Brand Marketing, Marketing Planning, Strategic Marketing, Brand Strategy, Brand Awareness, Brand Management, Social Media, Marketing, Social Media Marketing, Marketing Strategies, Persona Development, Marketing Design, Professional Development, Goal Setting, Content Creation, Market Opportunities, Value Propositions, Entrepreneurship, Competitive Analysis

    ★ 4.8 (89) · Beginner · Course · 1 - 4 Weeks

  • S

    Shanghai Jiao Tong University

    当代应用心理学

    Skills you'll gain: Human Factors, Consumer Behaviour, Marketing Psychology, Organizational Leadership, Mental Health Diseases and Disorders, Psychological Evaluations, Psychology, Community Mental Health Services, Human Relations Movement, Organizational Effectiveness, Mental Health, Professional Development, Applied Behavior Analysis, Organizational Development, Emotional Intelligence, Criminal Investigation and Forensics, People Management, Leadership Studies, Human Development, Behavior Management

    ★ 4.6 (97) · Mixed · Course · 1 - 3 Months

  • S

    SAS

    Statistical Thinking for Industrial Problem Solving, presented by JMP

    Skills you'll gain: Exploratory Data Analysis, Data Compilation, Correlation Analysis, Data Collection, Statistical Inference, Statistics, Statistical Process Controls, Data Literacy, Statistical Software, Statistical Methods, Statistical Modeling, Predictive Modeling, Data Analysis, Statistical Hypothesis Testing, Data-Driven Decision-Making, Regression Analysis, Statistical Analysis, Analytical Skills, SAS (Software), Data Visualization

    ★ 4.8 (101) · Beginner · Course · 1 - 3 Months

  • A

    Amazon Web Services

    Introduction to Information Technology and AWS Cloud

    Skills you'll gain: Amazon Web Services, Web Applications, Cloud Services, Amazon Elastic Compute Cloud, Cloud Solutions, Information Technology, Cloud Computing, Public Cloud, Network Protocols, IT Infrastructure, Computer Systems, Amazon S3, Web Development, General Networking, Network Security, Web Servers, Operating Systems, Servers, Data Analysis, Project Management

    ★ 4.8 (520) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Ethics, Culture, and Global Perspectives

    Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Cultural Sensitivity, Cultural Diversity, Brand Management, Culture, Cultural Responsiveness, Global Marketing, Branding, Brand Strategy, Corporate Sustainability, Intercultural Competence, Decision Making, Stakeholder Management, Stakeholder Engagement, Stakeholder Analysis, Case Studies

    ★ 4.7 (258) · Beginner · Course · 1 - 3 Months

  • U

    University of Colorado System

    Applied Kalman Filtering

    Skills you'll gain: Bayesian Network, Linear Algebra, Numerical Analysis, Mathematical Modeling, Estimation, Matlab, Statistical Modeling, Markov Model, Simulations, Integral Calculus, Correlation Analysis, Control Systems, Probability, Simulation and Simulation Software, Probability & Statistics, Statistical Methods, Applied Mathematics, Probability Distribution, Predictive Analytics, Engineering Analysis

    ★ 4.9 (35) · Intermediate · Specialization · 3 - 6 Months

  • U

    University of Colorado Boulder

    Product Development for Technical Managers

    Skills you'll gain: New Product Development, Product Development, Product Strategy, Product Design, Design Thinking, Product Planning, Innovation, Persona Development, Product Management, Team Management, Conceptual Design, Prototyping, Team Performance Management, Market Research, Sustainable Business, Design and Product, Project Portfolio Management, Agile Product Development, Marketing, Product Marketing

    ★ 4.9 (38) · Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    How to increase engagement to Instagram Business profile

    Skills you'll gain: Instagram, Target Market, Target Audience, Social Media Marketing, Driving engagement, Social Media, Social Media Management, Customer Engagement, Social Media Content, Business Marketing, Storytelling, Drive Engagement, Marketing, Business

    ★ 3 (71) · Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Illinois Urbana-Champaign

    Customer Insights: Quantitative Techniques

    Skills you'll gain: New Product Development, Product Development, Design Thinking, Market Research, Revenue Forecasting, Market Opportunities, Quantitative Research, Customer Insights, User Research, Consumer Behaviour, Ideation, Market Analysis, Target Market, Forecasting, Innovation, Target Audience, Needs Assessment, Analysis, Data Collection, Decision Making

    ★ 3.7 (33) · Mixed · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Data Science Methods for Quality Improvement

    Skills you'll gain: Process Capability, Sampling (Statistics), R (Software), Correlation Analysis, Statistical Inference, Probability Distribution, Statistical Visualization, R Programming, Statistical Process Controls, Statistical Hypothesis Testing, Statistical Methods, Probability & Statistics, Data Science, Statistics, Data Analysis, Statistical Analysis, Statistical Software, Descriptive Statistics, Quality Improvement, Process Engineering

    ★ 4.4 (53) · Intermediate · Specialization · 3 - 6 Months

  • C

    Columbia University

    HI-FIVE: Health Informatics For Innovation, Value & Enrichment (Clinical Perspective)

    Skills you'll gain: Care Coordination, Value-Based Care, Care Management, Patient Coordination, Clinical Informatics, Health Informatics, Interoperability, Health Technology, Healthcare Ethics, Clinical Leadership, Patient Education and Support, Patient-centered Care, Healthcare Industry Knowledge, Patient Communication, Health Systems, Health Care, Health Information Management, Primary Care, Telehealth, Communication

    ★ 4.6 (161) · Beginner · Course · 1 - 3 Months

  • T

    Technion - Israel Institute of Technology

    Action-Driven Business Plan: From the ‘Classroom’ to the World

    Skills you'll gain: Business Planning, Entrepreneurship, Market Research, Plan Execution, Market Analysis, Financial Modeling, Proposal Writing, Market Opportunities, New Product Development, Business Development, Video Production, Project Planning, Product Development, Professional Networking, Presentations, Operating Budget, Cash Flow Forecasting, Ideation, Risk Analysis

    ★ 4.9 (341) · Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Desarrollo de tu marca personal: Tecnológico de Monterrey
  • 当代应用心理学: Shanghai Jiao Tong University
  • Statistical Thinking for Industrial Problem Solving, presented by JMP: SAS
  • Introduction to Information Technology and AWS Cloud: Amazon Web Services
  • Ethics, Culture, and Global Perspectives: University of Illinois Urbana-Champaign
  • Applied Kalman Filtering: University of Colorado System
  • Product Development for Technical Managers: University of Colorado Boulder
  • How to increase engagement to Instagram Business profile: Coursera
  • Customer Insights: Quantitative Techniques: University of Illinois Urbana-Champaign
  • Data Science Methods for Quality Improvement: University of Colorado Boulder

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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