Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

DeepLearning.AI
Skills you'll gain: Generative AI Agents, Agentic systems, LLM Application, Automation, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, System Monitoring, Workflow Management, Application Performance Management, Tool Calling, Continuous Monitoring, Scalability, Prompt Engineering, Business Software, Test Tools, Code Review, Integration Testing, User Feedback, Performance Metric
Beginner · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Branding, Brand Awareness, Brand Strategy, Brand Management, Personal Attributes, Personal Integrity, Social Media, Personally Identifiable Information, Computer Security Awareness Training, Self-Awareness, Social Media Strategy, Information Privacy, Constructive Feedback
Beginner · Course · 1 - 3 Months

Skills you'll gain: Information Privacy, General Data Protection Regulation (GDPR), Security Requirements Analysis, Personally Identifiable Information, Incident Response, Compliance Management, Data Security, Regulation and Legal Compliance, Encryption, Data Management, Personal Attributes
Beginner · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: FinTech, Portfolio Management, Consumer Lending, Return On Investment, Blockchain, Cryptography, Credit/Debit Card Processing, Digital Assets, Financial Services, Payment Processing, Investments, Lending and Underwriting, Investment Management, Technology Strategies, Emerging Technologies, Risk Analysis, Fundraising and Crowdsourcing, Asset Management, Financial Market, Market Analysis
Beginner · Specialization · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Search Engine Marketing, Digital Marketing, Content Marketing, Web Analytics and SEO, Search Engine Optimization, Content Strategy, Marketing Planning, Marketing Strategy and Techniques, Social Media Marketing, Driving engagement, Social Media Strategy, Cross-Channel Marketing, Social Media, Marketing Automation, Campaign Management, Customer experience strategy (CX), User Experience, Brand Management, Customer Relationship Management (CRM) Software, AI Personalization
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Cybersecurity, Cyber Security Strategy, Data Security, Cyber Threat Intelligence, Computer Security Awareness Training, Zero Trust Network Access, Information Systems Security, Security Awareness, Security Engineering, Threat Detection, Human Factors (Security), Cultural Sensitivity, Security Controls, Incident Response, Proactivity, Fraud detection, Information Technology
Beginner · Course · 1 - 3 Months
Ludwig-Maximilians-Universität München (LMU)
Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Research, Business Strategy, Organizational Structure, Organizational Strategy, Peer Review, Strategic Thinking, Game Theory, Competitive Analysis, Strategic Partnership, Product Strategy, Report Writing, Business Consulting, Growth Strategies, Organizational Effectiveness, Strategic Decision-Making, Management Consulting, Organizational Change, Analysis
Intermediate · Specialization · 3 - 6 Months

Universiteit Leiden
Skills you'll gain: Sustainable Development, Sustainable Design, Sustainable Technologies, Environmental Resource Management, Sustainable Engineering, Environment, Environmental Science, Resource Utilization, Materials science, Supply And Demand, Economics, Analysis, Consumer Behaviour
Beginner · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Food and Beverage, Consumer Behaviour, Quality Assurance, Laboratory Testing, Product Testing, Usability Testing, Science and Research, Data Collection, Nutrition and Diet, Surveys, Scientific Methods, Research, Psychology, Acceptance Testing, Analytical Testing, Biology, Product Development, Analytical Skills, Medical Science and Research, Physiology
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Brand Management, Brand Strategy, Branding, Brand Awareness, Brand Loyalty, Marketing Planning, Strategic Marketing, Marketing Management, Strategic Partnership, Social Media, Marketing, Marketing Communications, Social Media Marketing, Consumer Behaviour, Marketing Strategies, Customer experience strategy (CX), Persona Development, Organizational Strategy, Internal Communications, Business Strategy
Intermediate · Specialization · 3 - 6 Months

IE Business School
Skills you'll gain: Product Lifecycle Management, Customer experience strategy (CX), Brand Strategy, Brand Management, Branding, Brand Awareness, Product Management, Product Strategy, Brand Loyalty, New Product Development, Product Improvement, Customer Engagement, Business Strategies, User Experience, Customer Insights, Consumer Behaviour, Portfolio Management, Competitive Analysis, Employee Engagement
Beginner · Course · 1 - 3 Months

IE Business School
Skills you'll gain: Retail Management, Marketing Channel, Supply Chain Planning, Retail Sales, Merchandise Displays, Supply Chain, Product Assortment, Logistics Management, Business Strategy, Business Technologies, Competitive Analysis, Technology Strategies, Promotional Strategies, E-Commerce, Conflict Management, Growth Strategies, Customer experience improvement, Consumer Behaviour, Digital Transformation
Beginner · Course · 1 - 4 Weeks