Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

University of California, Davis
Skills you'll gain: Sensory Systems Analysis, Food Quality Assurance And Control, Food and Beverage, Consumer Behaviour, General Science and Research, Quality Assurance, Product Testing, Science and Research, Laboratory Research, Human Factors, Nutrition and Diet, Marketing Psychology, Analytical Testing, Product Development, Neurology, Quantitative Research
★ 4.6 (48) · Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Asset Management, Intellectual Property, Data Quality, Information Management, Digital Assets, Business Valuation, Management Accounting, Information Privacy, Data Governance, Legal Risk, Financial Modeling, Business Metrics, Organizational Effectiveness, Data Strategy, Accounting, Organizational Structure, Innovation, Data Analysis, Big Data
★ 4.5 (34) · Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, Generative Model Architectures, AI Product Strategy, Google Cloud Platform, AI Workflows, Artificial Intelligence
★ 4.7 (42) · Beginner · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Persona Development, Personalized Campaigns, Prompt Engineering Tools, Customer Analysis, AI Personalization, Target Audience, ChatGPT, Customer Insights, Data-Driven Marketing, Generative AI, Email Marketing, Social Media Campaigns, LLM Application, Content Creation, Social Media Content
★ 4.4 (14) · Intermediate · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Press Releases, Public Relations, Strategic Communication, Communication Planning, Media Relations, Social Media, Target Audience, Journalism, Writing, Strategic Decision-Making, Driving engagement, Brand Strategy, Storytelling, Branding
★ 4.7 (114) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), AI powered creativity, Generative AI, Content Creation, Social Media Content, ChatGPT, AI Integrations, Graphic and Visual Design, Prompt Engineering, Content Development and Management, Content Marketing, Writing, Digital Marketing Tools
★ 4.6 (174) · Intermediate · Course · 1 - 4 Weeks

University of California, Santa Cruz
Skills you'll gain: Business Communication, Entrepreneurship, Social Media Marketing, Search Engine Optimization, Social Media Campaigns, Communication Strategies, Keyword Research, Social Media, Social Media Content, Web Design and Development, Web Analytics and SEO, Marketing, Workflow Management, E-Commerce, Project Management, Business Strategy, Business Process, Branding, Brand Strategy, Invoicing
★ 4.1 (9) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Color Matching, Color Theory, Sales, Design, Sales Strategy, Marketing Materials, Creative Design, Design Elements And Principles, Digital Design, Intellectual Property, Graphic and Visual Design Software, Design Software, Digital Assets, Asset Protection, Marketing
★ 4.7 (9) · Intermediate · Guided Project · Less Than 2 Hours

Universitat Autònoma de Barcelona
Skills you'll gain: Service Design, Hospitality, Hospitality Management, Customer Insights, Customer experience improvement, Service Management, Sustainable Business, Sustainable Development, Corporate Sustainability, Consumer Behaviour, Language Interpretation, Translation, and Studies, Sustainability Standards, Strategic Marketing, Marketing, Communication
★ 4.7 (45) · Intermediate · Course · 1 - 3 Months

Universidad Nacional Autónoma de México
Skills you'll gain: Overcoming Objections, Negotiation, Overcoming Obstacles, Cooperation, Conflict Management, Communication Strategies, Collaboration, Timelines, Needs Assessment
★ 4.8 (154) · Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Business Continuity Planning, Continuous Monitoring, Business Continuity, Security Management, ISO/IEC 27001, Security Controls, Threat Management, Information Systems Security, Risk Management, Law, Regulation, and Compliance, Risk Analysis, Risk Management Framework, Security Strategy, Business Risk Management, Cyber Risk, Regulation and Legal Compliance, Cyber Governance, Threat Modeling, Governance Risk Management and Compliance, NIST 800-53
★ 4.8 (76) · Beginner · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: Strategic Thinking, Strategic Decision-Making, Complex Problem Solving, Decision Making, Contingency Planning, Analysis, Trend Analysis, Case Studies, Competitive Analysis, Data-Driven Decision-Making, Business Analysis Tools
★ 4.6 (115) · Mixed · Course · 1 - 3 Months