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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Project Execution and Control

    Skills you'll gain: Earned Value Management, Configuration Management, Communication Planning, Project Controls, Project Risk Management, Project Implementation, Project Management Life Cycle, Quality Assurance, Project Management, Risk Management, Communication Strategies, Conflict Management, Quality Assurance and Control, Product Quality (QA/QC), Strategic Communication, Risk Mitigation, Project Performance, Risk Analysis, Plan Execution, Stakeholder Communications

    5
    Rating, 5 out of 5 stars
    ·
    23 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Design Thinking for Data Professionals

    Skills you'll gain: A/B Testing, Design Thinking, User Centered Design, Design and Product, Experience Design, Data Storytelling, Dashboard, User Feedback, Solution Design, Stakeholder Engagement, Stakeholder Analysis, Customer Insights, Interviewing Skills, Empathy & Emotional Intelligence, Business Requirements, Problem Solving, Product Testing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Top AI Program
    Top AI Program
    A

    Alex Genadinik

    Bitcoin And Cryptocurrency Investing, Trading, And Use - 2026

    Skills you'll gain: Blockchain, Market Liquidity, Loans, Marketing Strategies, FinTech, Wealth Management, Marketing Planning, Marketing, General Lending, Data Security, Payment Systems, Risk Management, Asset Protection, Risk Management Framework, Lending and Underwriting, Financial Analysis, Investments, Finance, Merchant Services, Entrepreneurial Finance

    4.2
    Rating, 4.2 out of 5 stars
    ·
    9 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    Crea una propuesta de negocio con Visme

    Skills you'll gain: Sales Presentations, Proposal Writing, Proposal Development, Business Writing, Presentations, Company, Product, and Service Knowledge, Marketing Design, Business Strategy, Entrepreneurship

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Event Video & Social Media Experience Design in Canva

    Skills you'll gain: Canva (Software), Event Marketing, Events and Conferences, Social Media Content, Drive Engagement, Content Creation, Campaign Planning, Social Media, Social Media Marketing, Social Media Campaigns, Promotional Strategies, Driving engagement, Branding, Video Production, Photo/Video Production and Technology, Promotions and Campaigns, Integrated Marketing Communications, Storytelling, Interactive Design

    4.6
    Rating, 4.6 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    YouTube Insights: Crack the Algorithm

    Skills you'll gain: Content Performance Analysis, Content Strategy, Social Media Analytics, Content Creation, Social Media Content, Driving engagement, Social Media Marketing, Digital Content, Key Performance Indicators (KPIs), Content Optimization, Growth Strategies, Performance Analysis, Promotional Strategies

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Teaching Writing Process

    Skills you'll gain: Writing, Writing and Editing, Creativity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    47 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Why Scale a Startup?

    Skills you'll gain: Entrepreneurship, Risk Appetite, Risk Mitigation, Strategic Thinking, Business Strategy, Decision Making, Problem Solving, Strategic Leadership, Business Continuity, Operational Analysis, Business Marketing, Leadership and Management, Timelines

    4.2
    Rating, 4.2 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Event Management Strategies & Planning

    Skills you'll gain: Event Management, Events and Conferences, Event Planning, Event Marketing, Strategic Planning, Business Planning, Marketing Planning, Target Audience, Performance Measurement, Operational Analysis, Drive Engagement, Coordinating, Project Management, Communication Planning, Campaign Planning, Campaign Management, Strategic Decision-Making, Customer Analysis, Driving engagement, Target Market

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    GRAMMY GO

    Strategies for Audience Growth and Promoting Music Brands

    Skills you'll gain: Data-Driven Marketing, Drive Engagement, Driving engagement, Content Development and Management, Marketing Budgets, Paid media, Digital Media Strategy, Media Strategy, Brand Marketing, Content Strategy, Promotional Strategies, Marketing Analytics, Media Planning, Customer Engagement, Promotions and Campaigns, Shared Media, Marketing Effectiveness, Content Marketing, Brand Awareness, Strategic Partnership

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Trade Chart Patterns: Flags, Triangles & Ranges

    Skills you'll gain: Technical Analysis, Market Dynamics, Market Trend, Financial Trading, Risk Management, Market Data, Trend Analysis, Risk Analysis, Securities Trading, Market Analysis, Consolidation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    15 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Master AutoCAD Architecture: Design, Model & Build

    Skills you'll gain: AutoCAD, Architectural Drawing, Autodesk, 3D Modeling, Computer-Aided Design, Drafting and Engineering Design, Architectural Design, 3D Assets, Building Design

    5
    Rating, 5 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular product marketing courses

  • Project Execution and Control: Johns Hopkins University
  • Design Thinking for Data Professionals: Fractal Analytics
  • Bitcoin And Cryptocurrency Investing, Trading, And Use - 2026: Alex Genadinik
  • Crea una propuesta de negocio con Visme: Coursera
  • Event Video & Social Media Experience Design in Canva: Coursera
  • YouTube Insights: Crack the Algorithm: Coursera
  • Teaching Writing Process: Johns Hopkins University
  • Why Scale a Startup?: IE Business School
  • Event Management Strategies & Planning: EDUCBA
  • Strategies for Audience Growth and Promoting Music Brands: GRAMMY GO

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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