Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Microsoft
Skills you'll gain: Devops Tools, DevOps, Agile Methodology, Agile Software Development, Application Deployment, Docker (Software), Agile Project Management, Project Management, Software Development Tools, Technical Communication, Needs Assessment, Prometheus (Software), Business Requirements, Jira (Software), Python Programming, Natural Language Processing, Collaboration, Communication, Professional Networking, Interviewing Skills
Beginner · Course · 1 - 3 Months

Skills you'll gain: Product Roadmaps, Timelines, Presentations, Project Management Software, Milestones (Project Management), Kanban Principles, Project Design, Collaborative Software, Project Management, Project Coordination, Team Management, Brainstorming
Beginner · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Strategic Decision-Making, Competitive Analysis, Organizational Strategy, Business Strategy, Plan Execution, Sustainable Business, Corporate Strategy, Competitive Intelligence, Strategic Thinking, Business Management, Case Studies, Corporate Sustainability, Market Analysis, Analysis, Business Analysis, Supplier Management, Supplier Relationship Management, Continuous Monitoring, Market Dynamics, Contingency Planning
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Content Scheduling, Content Strategy, Video Production, Content Development and Management, Social Media Content, Social Media Strategy, Content Creation, Content Performance Analysis, Calendar Management, Production Process, Ideation, Digital Marketing Tools, Target Audience
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, User Accounts, Product Assortment, Account Management, E-Commerce, Social Media Management, Social Media, Merchandising, Payment Processing, Digital Publishing, Payment Systems
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Animations, Video Editing, Motion Graphics, Adobe Creative Cloud, Timelines, Design Elements And Principles, Typography, File Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Brainstorming, UI/UX Strategy, Experience Design, Ideation, User Experience Design, User Interface and User Experience (UI/UX) Design, Design Thinking, Innovation, Design Strategies, Collaborative Software, User Interface (UI) Design, Product Improvement, Team Oriented, Product Development
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Systems Development Life Cycle, Software Development Life Cycle, z/OS, COBOL (Programming Language), Unit Testing, Systems Analysis, Systems Development, Pseudocode, Program Development, Software Development Methodologies, Agile Methodology, Software Development, Software Design, Agile Software Development, Systems Architecture, Mainframe Computing, Scrum (Software Development), Test Planning, Mainframe Technologies, Software Testing
Beginner · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Innovation, AI Enablement, Scalability, Procurement, Artificial Intelligence, Automation, Initiative and Leadership, AI literacy, AI Integrations, Natural Language Processing, Business Transformation, Organizational Change, Digital Transformation, Organizational Effectiveness, Performance Improvement, Emerging Technologies, Product Improvement, Operational Efficiency, Goal Setting, Product Requirements
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Email Marketing, A/B Testing, Campaign Planning, Key Performance Indicators (KPIs), Newsletters, Email Automation, Campaign Management, Stakeholder Communications, Marketing Analytics, Copywriting, Data-Driven Marketing, Dashboard Creation, Business Metrics, Marketing Automation, LinkedIn, Marketing Communications, Marketing Planning, Marketing, Data Analysis, Generative AI Agents
Beginner · Specialization · 3 - 6 Months

Johns Hopkins University
Skills you'll gain: Institutional Review Board (IRB), Research, Research Design, Consumer Behaviour, Influencing, Persuasive Communication, Ethical Standards And Conduct, Marketing Psychology, Experimentation, Informed Consent, Market Research, Marketing, Analysis, Data Analysis
Intermediate · Course · 1 - 3 Months

Skills you'll gain: User Interface (UI), User Interface and User Experience (UI/UX) Design, Interactive Design, Usability, Prototyping, User Interface (UI) Design, Figma (Design Software), Interaction Design, UI Components, Usability Testing
Intermediate · Guided Project · Less Than 2 Hours