Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Coursera
Skills you'll gain: Accounts Payable and Receivable, Accounts Payable, Bookkeeping, Generally Accepted Accounting Principles (GAAP), Cash Flow Forecasting, Month End Closing, Balancing (Ledger/Billing), Payroll Tax, Financial Statements, Process Analysis, Audit Working Papers, Accounting, Accounting Software, Reconciliation, Invoicing, General Ledger, Microsoft Excel, Payroll Processing, Internal Auditing, Variance Analysis
★ 2.8 (15) · Beginner · Professional Certificate · 3 - 6 Months

Advancing Women in Tech
Skills you'll gain: AI Workflows, Retrieval-Augmented Generation, Business Process Automation, Multimodal Prompts, Prompt Patterns, AI literacy, Generative AI Agents, Productivity, Context Engineering, Document Management
★ 4.8 (26) · Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Generative Engine Optimization (GEO), Google Gemini, Content Performance Analysis, Content Optimization, Generative AI, Prompt Engineering, Gemini, ChatGPT, Search Engine Optimization, Responsible AI, Performance Measurement, AI literacy, Web Analytics and SEO, AI Personalization, Lead Generation, Large Language Modeling, Content Strategy
Beginner · Course · 1 - 3 Months
Ludwig-Maximilians-Universität München (LMU)
Skills you'll gain: Business Strategy, Game Theory, Competitive Analysis, Strategic Thinking, Competitive Intelligence, Product Strategy, Corporate Strategy, Strategic Partnership, Strategic Decision-Making, Market Opportunities, Market Analysis, Go To Market Strategy, Market Dynamics, New Product Development, Design and Product, Innovation, Coordination
Mixed · Course · 1 - 3 Months

Amazon Web Services
Skills you'll gain: Cloud Computing Architecture, Amazon Web Services, Cloud Security, Operational Excellence, Cloud Standards, Sustainable Business, Reliability, Solution Architecture, Cloud-Native Computing, Corporate Sustainability, Process Optimization, Operational Efficiency, Cost Containment, Environmental Social And Corporate Governance (ESG), Security Strategy, Site Reliability Engineering, Cost Management, Interviewing Skills
★ 4.6 (54) · Beginner · Course · 1 - 4 Weeks

Advancing Women in Tech
Skills you'll gain: Amazon Web Services, Cloud Computing, Cloud Management, Cloud Services, Amazon S3, Cloud Platforms, Public Cloud, Amazon Elastic Compute Cloud, Cloud Computing Architecture, AWS Identity and Access Management (IAM), Technical Product Management, AWS CloudFormation, AWS Kinesis, Amazon Redshift, Cloud Security, Software Architecture, Amazon CloudWatch, Cloud Storage, Serverless Computing, Product Management
★ 4.5 (92) · Beginner · Specialization · 1 - 3 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Journalism, Media and Communications, Media Strategy, Media Production, Revenue Management, Media Relations, Digital Media Strategy, Advertising, Content Creation, Social Media Marketing, Social Media, Storytelling, Brand Management, Video Production, Public Relations, Intellectual Property, Social Media Campaigns, Digital Marketing, Crisis Management, Communication Strategies
Beginner · Course · 1 - 4 Weeks

Vanderbilt University
Skills you'll gain: Model Context Protocol, Generative AI Agents, Agentic Workflows, AI Enablement, Email Automation, Business Process Automation, Generative AI, AI Product Strategy, Agentic systems, Initiative and Leadership, Tool Calling, Anthropic Claude, ChatGPT, Automation, Responsible AI, Marketing Automation, Multimodal Prompts, Artificial Intelligence and Machine Learning (AI/ML), Prompt Engineering, IT Automation
★ 4.3 (26) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: User Feedback, Customer Insights, Customer Service, Market Research, User Research, Target Audience, Marketing
★ 4.8 (31) · Beginner · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Tax Management, Tax Compliance, Partnership Accounting, Income Tax, Corporate Tax, Tax Returns, Tax Preparation, Tax Laws, Tax, Tax Planning, Liquidation, Ethical Standards And Conduct, Organizational Strategy, Property Accounting, Organizational Structure, Strategic Decision-Making, Business Analysis
★ 4.8 (91) · Intermediate · Course · 1 - 3 Months

Tecnológico de Monterrey
Skills you'll gain: Web Analytics, Search Engine Marketing, Digital Analysis, Marketing Analytics, Digital Marketing Campaigns, Market Research, Digital Marketing, Data-Driven Marketing, Customer Analysis, Search Engine Optimization, Analytical Skills, Online Advertising, Email Marketing, Customer Data Management, Marketing Effectiveness, Market Intelligence, Customer Insights, Consumer Behaviour, Customer Relationship Management (CRM) Software, Digital Advertising
★ 4.9 (38) · Beginner · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Brand Strategy, Brand Management, Branding, Storytelling, Brand Awareness, Brand Loyalty, Strategic Marketing, Digital Brand Strategy, Marketing Psychology, Marketing Strategies, Target Audience, Target Market, Diversity Marketing, Consumer Behaviour, Governance, Portfolio Management, Persona Development, Value Propositions, Customer Insights, Competitive Analysis
Beginner · Course · 1 - 4 Weeks