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  • Integrated Marketing Communications

Integrated Marketing Communications Courses

Integrated Marketing Communications courses can help you learn campaign strategy, audience segmentation, brand messaging, and channel integration. You can build skills in crafting compelling narratives, analyzing consumer behavior, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, Hootsuite, and Adobe Creative Suite, that support executing and evaluating marketing strategies across various platforms.

Popular Integrated Marketing Communications Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IBM

    Getting Started on Mainframe with z/OS Commands and Panels

    Skills you'll gain: z/OS, Mainframe Computing, Data Maintenance, Mainframe Technologies, Data Management, Control Panels, Command-Line Interface, User Interface (UI), Remote Access Systems

    4.7
    Rating, 4.7 out of 5 stars
    ·
    441 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Sustainable Business Enterprises

    Skills you'll gain: Sustainable Business, Sustainable Development, Corporate Sustainability, Business Planning, Product Development, Consumer Behaviour, Environmental Issue, Sustainability Reporting, Business Strategies, Enterprise Modeling, Product Design, Design Thinking, Market Research, Business Development, Communication Strategies

    Build toward a degree

    4.3
    Rating, 4.3 out of 5 stars
    ·
    146 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Communication as a Technical Leader

    Skills you'll gain: Interpersonal Communications, Emotional Intelligence, Empathy & Emotional Intelligence, Constructive Feedback, Leadership, Team Collaboration, Empathy, Social Skills, Rapport Building, Trustworthiness, Technical Communication, Leadership Development, Management Training And Development, Engineering Management, Verbal Communication Skills, Active Listening, Communication, Communication Strategies, Supervision, Coaching

    4.5
    Rating, 4.5 out of 5 stars
    ·
    72 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    A Manager's Guide to Modern Hiring by AIRS®

    Skills you'll gain: Diversity Training, Workplace inclusivity, Diversity Programs, Cultural Diversity, Employee Engagement, New Hire Orientations, Diversity Marketing, Talent Recruitment, Process Development, Human Resources Management and Planning, Customer Engagement, Branding, Human Resources, Collaboration, Teamwork, Leadership and Management, Time Management, Decision Making, Resource Utilization, Critical Thinking

    4.4
    Rating, 4.4 out of 5 stars
    ·
    62 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    T

    The Chinese University of Hong Kong

    Doing Business in China Capstone

    Skills you'll gain: Peer Review, Business Planning, Marketing Planning, Product Planning, Video Production, Strategic Marketing, Business Consulting, Business Strategy, New Business Development, Consulting, Product Promotion, Presentations, Constructive Feedback, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    134 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    B

    Board Infinity

    Generative AI: Prompt Engineering Basics

    Skills you'll gain: Prompt Engineering Tools, Prompt Patterns, Responsible AI, Generative Model Architectures, Google Gemini, AI literacy, LLM Application, Model Evaluation, Debugging

    4.7
    Rating, 4.7 out of 5 stars
    ·
    79 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidade de São Paulo

    Gestão de Riscos e de Mudanças em Projetos

    Skills you'll gain: Project Performance, Project Risk Management, Communication Planning, Risk Analysis, Risk Mitigation, Risk Management, Scope Management, Project Management, Change Management, Stakeholder Management, Stakeholder Communications, Communication, Knowledge Transfer

    4.9
    Rating, 4.9 out of 5 stars
    ·
    305 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Design a pitch deck with Canva

    Skills you'll gain: Canva (Software), Timelines, Marketing Materials, Presentations, Milestones (Project Management), Marketing Collateral, Marketing Design, Project Schedules, Product Promotion, Value Propositions, Visual Storytelling, Sales Presentation, Sales Presentations, Graphic Design, Entrepreneurship

    4.7
    Rating, 4.7 out of 5 stars
    ·
    38 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    S

    Starweaver

    Strategic Public Relations Planning

    Skills you'll gain: Target Audience, Public Relations, Communication Planning, Strategic Communication, Corporate Communications, Crisis Management, Marketing and Public Relations, Strategic Planning, Media Relations, Persuasive Communication, Marketing Effectiveness, Content Performance Analysis, Media and Communications, Marketing Budgets, Persona Development, Campaign Management, Marketing Communications, Social Media, AI Enablement, Teamwork

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Peking University

    Essentials for English Speeches and Presentations 英语演讲与演示

    Skills you'll gain: Verbal Communication Skills, Oral Expression, Presentations, Public Speaking, Interviewing Skills, English Language, Communication, Vocabulary, Non-Verbal Communication, Cultural Diversity, Intercultural Competence, Cultural Sensitivity, Language Competency, Language Learning, Business Communication, Communication Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    159 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free
    Free
    U

    University of Virginia

    Bacterial Bioinformatics

    Skills you'll gain: Bioinformatics, Data Analysis Software, Scientific Visualization, Taxonomy, Data Import/Export

    4.7
    Rating, 4.7 out of 5 stars
    ·
    308 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    UiPath

    Automation Business Analysis - Concepts and Principles

    Skills you'll gain: Requirements Management, Robotic Process Automation, Requirements Elicitation, Business Process Automation, Requirements Analysis, User Requirements Documents, Business Requirements, Stakeholder Engagement, Business Analysis, Automation, Business Systems Analysis, Process Design, Business Process Modeling, Business Analysis Tools, Business Process, Process Analysis, Stakeholder Management, Stakeholder Communications, Functional Specification, Business Workflow Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    89 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular integrated marketing communications courses

  • Getting Started on Mainframe with z/OS Commands and Panels: IBM
  • Sustainable Business Enterprises: University of Illinois Urbana-Champaign
  • Communication as a Technical Leader: University of Colorado Boulder
  • A Manager's Guide to Modern Hiring by AIRS®: Automatic Data Processing, Inc. (ADP)
  • Doing Business in China Capstone: The Chinese University of Hong Kong
  • Generative AI: Prompt Engineering Basics: Board Infinity
  • Gestão de Riscos e de Mudanças em Projetos: Universidade de São Paulo
  • Design a pitch deck with Canva: Coursera
  • Strategic Public Relations Planning: Starweaver
  • Essentials for English Speeches and Presentations 英语演讲与演示: Peking University

Skills you can learn in Marketing

Market (economics) (28)
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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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