• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Analytics

Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.

Popular Customer Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    B

    Birla Institute of Technology & Science, Pilani

    Probability and Statistics

    Skills you'll gain: Data Analysis, Statistical Analysis, Statistical Methods, Analysis, Quantitative Research, Data Visualization, Predictive Modeling, Applied Mathematics

    Build toward a degree

    4.3
    Rating, 4.3 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    H

    HubSpot Academy

    Representante de Ventas de HubSpot

    Skills you'll gain: Sales Presentation, Sales Management, Sales Enablement, HubSpot CRM, Data Visualization, Prospecting and Qualification, Sales Presentations, Sales Development, Persona Development, Sales Process, Sales Training, Inside Sales, Sales Strategy, Employee Onboarding, Service Level Agreement, Sales Prospecting, Sales, Employee Coaching, Target Audience, Lead Generation

    4.2
    Rating, 4.2 out of 5 stars
    ·
    12 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Foundations of Machine Learning

    Skills you'll gain: Model Evaluation, Model Deployment, Applied Machine Learning, Machine Learning, Machine Learning Methods, Supervised Learning, Regression Analysis, Decision Tree Learning, Machine Learning Algorithms, Model Training, Feature Engineering, Data Preprocessing, Unsupervised Learning, Predictive Modeling, Model Optimization, Logistic Regression, Anomaly Detection, Classification Algorithms

    4.5
    Rating, 4.5 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Minnesota

    Desarrollo de software Agile

    Skills you'll gain: User Story, Agile Software Development, Agile Methodology, Agile Project Management, Scrum (Software Development), Agile Product Development, Sprint Retrospectives, Software Development Methodologies, Sprint Planning, Backlogs, Software Engineering, Continuous Integration, Acceptance Testing, Test Driven Development (TDD)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    103 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Mastering Data Analysis with Pandas: Learning Path Part 3

    Skills you'll gain: Pandas (Python Package), Data Analysis, Data Manipulation, Data Integration, Data Wrangling, Python Programming, Data Transformation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Perform data science with Azure Databricks

    Skills you'll gain: PySpark, Databricks, Apache Spark, MLOps (Machine Learning Operations), Microsoft Azure, Big Data, Data Lakes, Model Training, Machine Learning Methods, Data Processing, Deep Learning, Data Transformation, Model Deployment, Data Pipelines, Data Manipulation, Model Evaluation, Machine Learning, Exploratory Data Analysis

    3.1
    Rating, 3.1 out of 5 stars
    ·
    80 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Analytical Solutions to Common Healthcare Problems

    Skills you'll gain: Data Dictionary, Health Informatics, Extract, Transform, Load, Data Synthesis, Analytical Skills, Fraud detection, Data Integration, Data Analysis, Clinical Data Management, Clinical Informatics, Data Wrangling, Data Transformation, Data Processing, Risk Analysis, Data Quality, Classification Algorithms

    4.4
    Rating, 4.4 out of 5 stars
    ·
    36 reviews

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    5S - Become a Certified 5S Specialist

    Skills you'll gain: Service Management, Operational Excellence, Performance Metric, Performance Measurement, Performance Improvement, Customer experience improvement, Sustainability Standards, Leadership and Management, Initiative and Leadership, Team Leadership, Key Performance Indicators (KPIs), Culture Transformation, Cleanliness, Overcoming Objections, Auditing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    D

    DeepLearning.AI

    AI Agentic Design Patterns with AutoGen

    Skills you'll gain: AI Orchestration, Agentic Workflows, Generative AI Agents, Agentic systems, LLM Application, Tool Calling, Software Design Patterns

    4.6
    Rating, 4.6 out of 5 stars
    ·
    52 reviews

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Data Architecture for Modern Data Stacks

    Skills you'll gain: Star Schema, Snowflake Schema, Data Lakes, Data Warehousing, CI/CD, Database Design, Microsoft Azure, Power BI, Data Governance, Continuous Integration, Real Time Data, Data Pipelines, Microsoft Copilot, Transaction Processing, Data Architecture, Model Optimization, Transact-SQL, Enterprise Architecture, SQL, Cloud Infrastructure

    3.6
    Rating, 3.6 out of 5 stars
    ·
    10 reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    Analyzing Product Opportunities with Creately

    Skills you'll gain: Market Opportunities, Product Strategy, Competitive Analysis, Business Strategy, Product Planning, New Business Development, Business Solutions, Market Analysis, Business Analysis, Product Development, Business Planning, Entrepreneurship, Growth Strategies, Innovation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    42 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Introducción a la Hotelería y el Turismo

    Skills you'll gain: Hospitality, Hospitality Services, Market Dynamics, Travel Arrangements, Sustainable Development, Sustainable Business, Hotels and Accommodations, Cultural Sensitivity, Social Studies, Culture, Hospitality and Food Services, Digital Transformation, Socioeconomics, Economic Development, Environment and Resource Management, Environmental Issue, Consumer Behaviour, Market Trend, Supply And Demand

    4.5
    Rating, 4.5 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 4 Weeks

1…251252253…542

In summary, here are 10 of our most popular customer analytics courses

  • Probability and Statistics: Birla Institute of Technology & Science, Pilani
  • Representante de Ventas de HubSpot: HubSpot Academy
  • Foundations of Machine Learning: Fractal Analytics
  • Desarrollo de software Agile: University of Minnesota
  • Mastering Data Analysis with Pandas: Learning Path Part 3: Coursera
  • Perform data science with Azure Databricks: Microsoft
  • Analytical Solutions to Common Healthcare Problems: University of California, Davis
  • 5S - Become a Certified 5S Specialist: Packt
  • AI Agentic Design Patterns with AutoGen: DeepLearning.AI
  • Microsoft Data Architecture for Modern Data Stacks: Microsoft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok