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  • Product Marketing

Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    P

    Pearson

    PMP Certification: Unit 2

    Skills you'll gain: Scope Management, Project Schedules, Project Scoping, Scheduling, Requirements Management, Resource Allocation, Project Planning, Resource Planning, Project Documentation, Project Management, Solution Delivery, Resource Utilization, Project Controls, Product Requirements, Work Breakdown Structure, Agile Methodology, Agile Project Management, Dependency Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Fundamentals of Data Visualization

    Skills you'll gain: Data Visualization, Data Visualization Software, Interactive Data Visualization, Visualization (Computer Graphics), User Centered Design, Data Presentation, Usability, Human Centered Design, Data Storytelling, Design Research, User Research, Graphic and Visual Design, Usability Testing, Quantitative Research, Design Elements And Principles

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    44 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    K

    Knowledge Accelerators

    Microsoft Copilot in Excel: Smarter Data Analysis Made Easy

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Dashboard Creation, Dashboard, Excel Macros, Microsoft 365, Pivot Tables And Charts, Data Visualization, Generative AI Agents, Data Analysis, Generative AI, AI Integrations, Artificial Intelligence, Workflow Management, Productivity, Automation, Customer Data Management, Data Management, Leadership Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    22 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Freelance Editing: Launch & Build Your Video Editing Career

    Skills you'll gain: Editing, Video Editing, Client Services, Relationship Management, Self-Motivation, Post-Production, Price Negotiation, Customer Relationship Building, Video Production, Entrepreneurship, Videography, Goal Setting, Personal Development, Cost Estimation, Business Systems, Professional Networking, Planning

    4.2
    Rating, 4.2 out of 5 stars
    ·
    6 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Getting Started with Adobe Spark

    Skills you'll gain: Animations, Adobe Express, Content Creation, Design Elements And Principles, Adobe Creative Cloud, Creative Design, Graphic and Visual Design, Graphic Design, Design, Digital Design, Design Software, Typography

    4.6
    Rating, 4.6 out of 5 stars
    ·
    72 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Agile Project Management

    Skills you'll gain: Agile Project Management, Scrum (Software Development), Sprint Planning, Emotional Intelligence, Backlogs, Creative Problem-Solving, Scaled Agile Framework, Leadership Studies, Negotiation, Sprint Retrospectives, Conflict Management, Agile Software Development, Team Performance Management, Program Management, Brainstorming, Prioritization, User Story, Innovation, Problem Solving, Project Controls

    4.4
    Rating, 4.4 out of 5 stars
    ·
    94 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    What are GPTs and How can they work for my business?

    Skills you'll gain: AI Enablement, AI Product Strategy, Market Research, Financial Forecasting, AI Personalization, Strategic Thinking, Business Solutions, Market Analysis, Market Data, LLM Application, Generative AI, Supply Chain Planning, Strategic Decision-Making, Supply Chain Management, Digital Transformation, Innovation, AI Integrations, Forecasting, Customer Support, Large Language Modeling

    3.9
    Rating, 3.9 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Introduction au CRM avec HubSpot

    Skills you'll gain: HubSpot CRM, Sales Pipelines, Email Marketing, Dashboard, Sales Process, Customer Relationship Management (CRM) Software, Sales Management, Campaign Management, Customer Relationship Management, Management Reporting, Team Management, Team Oriented, Marketing Automation, Customer Data Management, User Accounts, Marketing

    4
    Rating, 4 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Design a Professional Business card with QR code using Canva

    Skills you'll gain: Barcoding, LinkedIn, No-Code Development, Facebook, Cloud Applications, Social Media, Shared Media, Content Creation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    121 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Career Development: AI SEO & GEO Visibility

    Skills you'll gain: Interviewing Skills, Search Engine Optimization, Generative Engine Optimization (GEO), Oral Expression, Marketing, Decision Making, Web Analytics and SEO, Digital Marketing, Keyword Research, Marketing Analytics, Verbal Communication Skills, Strategic Decision-Making, Data-Driven Decision-Making, Performance Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Intro to Artificial Intelligence on Microsoft Azure

    Skills you'll gain: Responsible AI, Anomaly Detection, Computer Vision, Microsoft Azure, Data Ethics, Artificial Intelligence, Natural Language Processing, AI Workflows, Artificial Intelligence and Machine Learning (AI/ML), AI literacy, Applied Machine Learning, Machine Learning

    4.2
    Rating, 4.2 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    The PL-900 Practice Exam

    Skills you'll gain: Microsoft Power Platform, Power BI, Microsoft Power Automate/Flow, Power Platform Architecture & Technical Design, Product Automation, Microsoft Development Tools, Business Intelligence Software, Application Development, No-Code Development, Generative AI Agents, Dashboard Creation, Systems Integration

    4.4
    Rating, 4.4 out of 5 stars
    ·
    43 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular product marketing courses

  • PMP Certification: Unit 2: Pearson
  • Fundamentals of Data Visualization: University of Colorado Boulder
  • Microsoft Copilot in Excel: Smarter Data Analysis Made Easy: Knowledge Accelerators
  • Freelance Editing: Launch & Build Your Video Editing Career: Skillshare
  • Getting Started with Adobe Spark: Coursera
  • Agile Project Management: University of Maryland, College Park
  • What are GPTs and How can they work for my business?: Coursera
  • Introduction au CRM avec HubSpot: Coursera
  • Design a Professional Business card with QR code using Canva: Coursera
  • Career Development: AI SEO & GEO Visibility: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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